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JP3363908B2 - 情報システム - Google Patents

情報システム

Info

Publication number
JP3363908B2
JP3363908B2 JP54008397A JP54008397A JP3363908B2 JP 3363908 B2 JP3363908 B2 JP 3363908B2 JP 54008397 A JP54008397 A JP 54008397A JP 54008397 A JP54008397 A JP 54008397A JP 3363908 B2 JP3363908 B2 JP 3363908B2
Authority
JP
Japan
Prior art keywords
information
program
area
screen
user
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Expired - Lifetime
Application number
JP54008397A
Other languages
English (en)
Other versions
JP2001527705A (ja
Inventor
ブライアン エル クロスターマン
スティーヴン シャイン
Original Assignee
スターサイト テレキャスト インコーポレイテッド
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Family has litigation
First worldwide family litigation filed litigation Critical https://patents.darts-ip.com/?family=26689171&utm_source=google_patent&utm_medium=platform_link&utm_campaign=public_patent_search&patent=JP3363908(B2) "Global patent litigation dataset” by Darts-ip is licensed under a Creative Commons Attribution 4.0 International License.
Application filed by スターサイト テレキャスト インコーポレイテッド filed Critical スターサイト テレキャスト インコーポレイテッド
Publication of JP2001527705A publication Critical patent/JP2001527705A/ja
Application granted granted Critical
Publication of JP3363908B2 publication Critical patent/JP3363908B2/ja
Anticipated expiration legal-status Critical
Expired - Lifetime legal-status Critical Current

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F3/00—Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
    • G06F3/01—Input arrangements or combined input and output arrangements for interaction between user and computer
    • G06F3/048—Interaction techniques based on graphical user interfaces [GUI]
    • G06F3/0484—Interaction techniques based on graphical user interfaces [GUI] for the control of specific functions or operations, e.g. selecting or manipulating an object, an image or a displayed text element, setting a parameter value or selecting a range
    • G06F3/04842—Selection of displayed objects or displayed text elements
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F3/00—Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
    • G06F3/01—Input arrangements or combined input and output arrangements for interaction between user and computer
    • G06F3/048—Interaction techniques based on graphical user interfaces [GUI]
    • G06F3/0481—Interaction techniques based on graphical user interfaces [GUI] based on specific properties of the displayed interaction object or a metaphor-based environment, e.g. interaction with desktop elements like windows or icons, or assisted by a cursor's changing behaviour or appearance
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • H04N21/4314—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for fitting data in a restricted space on the screen, e.g. EPG data in a rectangular grid
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • H04N21/4316—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/443—OS processes, e.g. booting an STB, implementing a Java virtual machine in an STB or power management in an STB
    • H04N21/4438—Window management, e.g. event handling following interaction with the user interface
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/462—Content or additional data management, e.g. creating a master electronic program guide from data received from the Internet and a Head-end, controlling the complexity of a video stream by scaling the resolution or bit-rate based on the client capabilities
    • H04N21/4622—Retrieving content or additional data from different sources, e.g. from a broadcast channel and the Internet
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
    • H04N21/47214—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for content reservation or setting reminders; for requesting event notification, e.g. of sport results or stock market
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
    • H04N21/4722—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for requesting additional data associated with the content
    • H04N21/4725—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for requesting additional data associated with the content using interactive regions of the image, e.g. hot spots
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
    • H04N21/4782—Web browsing, e.g. WebTV
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/482—End-user interface for program selection
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/482—End-user interface for program selection
    • H04N21/4821—End-user interface for program selection using a grid, e.g. sorted out by channel and broadcast time
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/488—Data services, e.g. news ticker
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/488—Data services, e.g. news ticker
    • H04N21/4886—Data services, e.g. news ticker for displaying a ticker, e.g. scrolling banner for news, stock exchange, weather data
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/812—Monomedia components thereof involving advertisement data
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/8126—Monomedia components thereof involving additional data, e.g. news, sports, stocks, weather forecasts
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/83—Generation or processing of protective or descriptive data associated with content; Content structuring
    • H04N21/84—Generation or processing of descriptive data, e.g. content descriptors
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/85—Assembly of content; Generation of multimedia applications
    • H04N21/858—Linking data to content, e.g. by linking an URL to a video object, by creating a hotspot
    • H04N21/8586—Linking data to content, e.g. by linking an URL to a video object, by creating a hotspot by using a URL
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00—Television systems
    • H04N7/08—Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division
    • H04N7/087—Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division with signal insertion during the vertical blanking interval only
    • H04N7/088—Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division with signal insertion during the vertical blanking interval only the inserted signal being digital
    • H04N7/0882—Systems for the simultaneous or sequential transmission of more than one television signal, e.g. additional information signals, the signals occupying wholly or partially the same frequency band, e.g. by time division with signal insertion during the vertical blanking interval only the inserted signal being digital for the transmission of character code signals, e.g. for teletext
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00—Television systems
    • H04N7/16—Analogue secrecy systems; Analogue subscription systems
    • H04N7/162—Authorising the user terminal, e.g. by paying; Registering the use of a subscription channel, e.g. billing
    • H04N7/163—Authorising the user terminal, e.g. by paying; Registering the use of a subscription channel, e.g. billing by receiver means only
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00—Television systems
    • H04N7/16—Analogue secrecy systems; Analogue subscription systems
    • H04N7/162—Authorising the user terminal, e.g. by paying; Registering the use of a subscription channel, e.g. billing
    • H04N7/165—Centralised control of user terminal ; Registering at central
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00—Television systems
    • H04N7/16—Analogue secrecy systems; Analogue subscription systems
    • H04N7/173—Analogue secrecy systems; Analogue subscription systems with two-way working, e.g. subscriber sending a programme selection signal
    • H04N7/17309—Transmission or handling of upstream communications
    • H04N7/17318—Direct or substantially direct transmission and handling of requests
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N7/00—Television systems
    • H04N7/16—Analogue secrecy systems; Analogue subscription systems
    • H04N7/173—Analogue secrecy systems; Analogue subscription systems with two-way working, e.g. subscriber sending a programme selection signal
    • H04N7/17345—Control of the passage of the selected programme
    • H04N7/17354—Control of the passage of the selected programme in an intermediate station common to a plurality of user terminals
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N5/00—Details of television systems
    • H04N5/44—Receiver circuitry for the reception of television signals according to analogue transmission standards
    • H04N5/445—Receiver circuitry for the reception of television signals according to analogue transmission standards for displaying additional information
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N5/00—Details of television systems
    • H04N5/44—Receiver circuitry for the reception of television signals according to analogue transmission standards
    • H04N5/445—Receiver circuitry for the reception of television signals according to analogue transmission standards for displaying additional information
    • H04N5/45—Picture in picture, e.g. displaying simultaneously another television channel in a region of the screen

Landscapes

  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Human Computer Interaction (AREA)
  • Databases & Information Systems (AREA)
  • Business, Economics & Management (AREA)
  • General Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Computer Security & Cryptography (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Software Systems (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Calculators And Similar Devices (AREA)

Description

【発明の詳細な説明】 クロスレファレンス 本発明は、ブレイン・リー・クロスターマンを発明者
とし、そしてスターサイト・テレキャスト・インクに譲
渡された1996年５月３日出願の「広告“ホットゾーン”
及びその関連特徴（ADVERTISING“HOT ZONE"AND RELATE
DFEATURES）」と題する米国プロビジョナル特許出願第6
0/016,871号；及びブレイン・リー・クロスターマン及
びスチーブン・シェインを発明者とし、そしてスターサ
イト・テレキャスト・インクに譲渡された1996年11月26
日出願の「情報のシステム（INFORMATION SYSTEM）」と
題する米国プロビジョナル特許出願第60/032,038号のノ
ンプロビジョナル出願である。上記特許出願第60/016,8
71号及び第60/032,038号は、その全体を参考としてここ
に援用する。
発明の分野 本発明は、一般的に、プログラムスケジュールガイド
に係り、より詳細には、テレビの視聴者がオンスクリー
ンのテレビ番組表及び他の情報サービスに容易に且つ便
利な仕方でアクセスできるようにするシステム及び方法
に係る。
先行技術の説明 ユーザが利用できるテレビチャンネルの数は、主とし
てケーブル及び直接放送衛星システムが利用できるよう
になったことにより、最近の10年間に飛躍的に増加し
た。視聴者に潜在的に関心のある番組の数が増加したた
めに、視聴者が特に関心のある番組を選択する上で助け
となる種々の電子番組ガイドが開発されている。例え
ば、共通に譲渡された米国特許第4,706,121号及び第5,3
53,121号の各々は、視聴者が送った選択基準に基づいて
番組を選択する便利な方法を視聴者に提供するスケジュ
ール情報処理システムを開示している。
今日の社会のてんてこまいのライフスタイルに鑑み、
テレビ番組スケジュール情報に加えて他の情報も供給す
るシステムは、多忙な視聴者にとって非常に便利であ
る。視聴者が希望する情報は、例えば、天気情報や、金
融情報等である。従って、このような情報に対して指定
された領域をもつガイドのような情報システムは、ユー
ザに対して貴重なサービスを提供する。更に、これらの
領域は、広告又はプロモーションの目的に使用すること
ができ、これは対話式であってもよいし、そうでなくて
もよく、ガイドのコストを増加せずに、より多くのサー
ビスを提供できるようにする。
発明の要旨 本発明のシステム及び方法は、付加的な情報を表示す
るための情報領域をもつ番組スケジュールガイドを提供
する。或いは又、付加的な情報は、個別の情報ガイドに
よって与えられてもよく、そしてユーザは、番組スケジ
ュールガイドから情報ガイドへそしてそれとは逆に「ハ
イパーチューニング（hypertune）」することができ
る。表示されるべき情報は、周辺装置によって受信さ
れ、周辺装置は、セットトップボックス又はウェブブラ
ウザボックスのようなスタンドアローン装置でもよい
し、或いはユーザのテレビジョン、VCR、コンピュー
タ、衛星IRD、ケーブルボックス等に一体化されてもよ
い。更に、情報は、コンピュータスクリーン、テレビの
スクリーン、又はテレビモニタのスクリーンに表示する
ことができる。
本発明の好ましい実施形態では、番組ガイドは番組ス
ケジュールガイドを対話式に表示し、そしてスクリーン
は、製品又は番組に対する広告又はプロモーションメッ
セージを静的に又はスクロール式に表示するのに使用で
きる付加的な非対話式の情報領域を含む。広告は、有料
（pay−per−view）映画や現在又は将来の番組のような
特殊な番組事象、或いは商品及びサービス又はユーザへ
のメッセージに対するものである。プロモーション情報
は、個々のネットワーク／放送局に関するものであって
もよいし、或いは選択された番組、商品又はサービスに
対するものでもよい。
本発明の別の好ましい実施形態では、番組ガイド及び
情報領域の両方がユーザと対話する。又、対話式の情報
領域は、情報を静的に又はスクロール式に表示すること
ができると共に、現在又は将来の番組或いは製品広告情
報に関するプロモーション情報を含むことができる。更
に、情報領域が製品に関する広告情報を含む場合には、
ユーザは、情報領域をクリックして、掲示板を見たり、
又は製品に関する情報の記録をスケジュールしたりする
ことができる。対話式の番組スケジュールガイド及び情
報領域は、更に、種々の他の形式の情報と結合すること
ができる。付加的な情報の潜在的なソースは、ニュー
ス、スポーツ及び天気を含む。この付加的な情報は、ユ
ーザによるコマンドでも使用できるし、又は番組ガイド
のエリア内に連続的に表示される。別の好ましい実施形
態では、個別の情報ガイドに情報が表示される。
更に別の好ましい実施形態では、番組ガイドは非対話
的であるが、広告及びプロモーション情報を含む情報領
域が対話式であって、静的又はスクロール式のいずれか
である。ユーザは、情報領域のアイコン又はメニューア
イテムをアクチベートするか又は領域自体をクリックし
て、広告及びプロモーション情報の付加的な表示へアク
セスすることができる。この実施形態では、ユーザは、
例えば、カーソル又はポインタ制御器によりオンスクリ
ーンメニュを介して、ガイドの全スクリーン表示と、ガ
イドの部分又は縮小サイズのピクチャ・イン・ピクチャ
（PIP）ウインドウ表示との間を切り換えることができ
る。この特徴は、ユーザがガイドの拡大バージョンを見
ることができるか、或いは現在選択されたショーに対し
そのショーを部分的に見ることにより「趣」を得ながら
PIPウインドウを介してガイドを見ることができるよう
にする。このモードでは、ショーの音声が連続的に再生
されるのが好ましい。
好ましい実施形態においては、情報領域が対話式であ
って、番組に関する情報を表示する場合に、ユーザは、
情報領域をクリックし、その番組が現在放映されている
場合にそれに直接同調することができる。或いは、ユー
ザは、その番組が放映されるときにそれに自動同調する
ようスケジュールすることもできる。ユーザが「自動同
調」をスケジュールする場合に、システムは、スケジュ
ールされた番組同調のとき又はその直前にユーザからの
確認を要求する。番組が有料番組である場合には、シス
テムは、番組の支払いが自動的に許可される。システム
は、同調の前にユーザの確認を要求するか、又は番組の
支払いが許可されるのが好ましい。更に、ユーザは、現
在の番組を記録するか又は将来の番組を記録するかを選
択することができる。このため、ユーザは、情報領域上
の希望する番組をハイライト状態にし、記録するものを
選択し、そしてシステムは、現在番組を記録するか、又
は将来の番組の記憶をスケジュールすべきかを尋ねる。
別の好ましい実施形態では、ユーザが番組スケジュー
ルガイドを実際に見る可能性が高い時間中だけ広告又は
プロモーション情報が現れる。ガイドは、更に、コマー
シャルアイコンを含むことができ、ユーザは、広告され
た製品又はサービスに関するより多くの情報を得ること
ができる。更に、表示される情報は、ユーザがカーソル
を番組ガイドにおいてセルからセルへと移動するときに
変化する。或いは又、情報領域に表示される情報は、ユ
ーザの行為にかかわりなく、所定の秒数が経過した後に
変化してもよい。ユーザが将来の番組の自動同調を希望
することを自分で確認する間に付加的な情報領域が表示
される。これらの情報領域は、製品、番組又はサービス
の広告を含み、そしてユーザが自分の確認を行うまで表
示される。
本発明の特徴及び効果を更に理解するために、添付図
面を参照して、本発明の実施形態を以下に詳細に説明す
る。
図面の簡単な説明 図１は、本発明による番組スケジュールガイドが表示
されるシステムの好ましい実施形態を示す図である。
図２（ａ）は、番組情報、情報アイコン及び情報領域
を伴う本発明による番組スケジュールガイドのスクリー
ンを示す図である。
図２（ｂ）は、ユーザが図２（ａ）の情報領域を選択
するときにユーザに示されるプロモーションメッセージ
スクリーンを示す図である。
図３（ａ）は、番組情報及び情報領域を伴う本発明に
よる番組スケジュールガイドスクリーンを示す図であ
る。
図３（ｂ）は、ユーザが図３（ａ）の情報領域を選択
するときにユーザに示されるプロモーションメッセージ
を示す図である。
図４（ａ）は、番組情報及び情報領域を伴う本発明に
よる番組スケジュールガイドスクリーンの別の実施形態
を示す図である。
図４（ｂ）は、ユーザが図４（ａ）の情報領域を選択
するときにユーザに示されるプロモーションメッセージ
を示す図である。
図５（ａ）は、番組情報及び情報領域を伴う本発明に
よる番組スケジュールガイドスクリーンの別の実施形態
を示す図である。
図５（ｂ）は、ユーザが図５（ａ）の情報領域を選択
するときにユーザに示されるプロモーションメッセージ
を示す図である。
図６（ａ）は、番組情報及び情報領域を伴う本発明に
よる番組スケジュールガイドスクリーンの別の実施形態
を示す図である。
図６（ｂ）は、仮想チャンネルを含む番組スケジュー
ルガイドスクリーンの別の実施形態を示す図である。
図６（ｃ）は、ユーザが図６（ａ）の情報領域又は図
６（ｂ）の仮想チャンネルを選択するときにユーザに示
されるサブメニュースクリーンを示す図である。
図６（ｄ）は、ユーザが図６（ｃ）のサブメニュース
クリーンに示されたオプションの１つを選択するときに
ユーザが示されるデータページを示す図である。
図７は、情報領域を含む番組スケジュールガイドの別
の実施形態を示す図である。
図８は、情報アイコンを含む番組スケジュールガイド
スクリーンの別の実施形態を示す図である。
図９（ａ）は、情報ガイドの実施形態を示す図であ
る。
図９（ｂ）は、ニュースがハイライト状態にされた情
報ガイドのサブメニューを示す図である。
図９（ｃ）は、ニュース情報スクリーンを示す図であ
る。
図10（ａ）は、スポーツがハイライト状態にされた情
報ガイドのサブメニューの別の実施形態を示す図であ
る。
図10（ｂ）は、スポーツサブメニューを示す図であ
る。
図10（ｃ）は、スポーツ情報スクリーンを示す図であ
る。
図11（ａ）は、天気がハイライト状態にされた情報ス
クリーンの別の実施形態を示す図である。
図11（ｂ）は、天気サブメニューを示す図である。
図11（ｃ）は、天気情報スクリーンを示す図である。
図11（ｄ）は、天気サブメニューの別の実施形態を示
す図である。
図11（ｅ）は、天気情報スクリーンの別の実施形態を
示す図である。
図12は、本発明の好ましい実施形態のハードウェア要
素を示す図である。
好ましい実施形態の詳細な説明 本発明は、テレビ番組スケジュール以外の情報を表示
するための情報領域を含むスケジュールシステムを提供
する。図１は、本発明による番組スケジュールガイドを
表示するテレビジョン／コンピュータシステム100の好
ましい実施形態を示す。図示されたように、システム10
0は、分配センター110及び多数の受信位置を示す。分配
センター110は、データ流に対してデータをコンパイル
する。好ましい実施形態では、このデータ流は、受信位
置116、118、120及び122へ放送され、そして受信位置内
に配置された周辺装置がデータ流を受信する。分配セン
ター110から受信位置116ないし122へデータ流を放送す
るのに多数の方法を使用できる。例えば、衛星115は、
このデータ流をテレビジョンチャンネル（例えば、PB
S）又は専用チャンネルの垂直帰線消去インターバル（V
BI）内において受信位置116、118、120及び122へ放送す
ることができる。或いは又、データは、帯域から放送さ
れてもよく、即ち非チャンネル特有機構を用いて放送さ
れてもよい。別の好ましい実施形態では、データ流は、
送信システム113を経て受信位置116、118、120及び122
へ供給される。送信システム113は、例えば、光ファイ
バ、同軸ケーブル、電話線、空中テレビジョン放送等で
ある。
更に別の実施形態では、周辺装置が、例えば、ローカ
ルサービスプロバイダ140からデータ流を受信する。サ
ービスプロバイダ140は、分配センター110からライン11
7を経てデータ流を受け取り、そして衛星115（又は別の
衛星）を経て或いはライン119及び113を経て受信側の周
辺装置へデータ流を放送する。受信側の周辺装置は、テ
レビジョン130、テレビジョン134、VCR132、VCR136、及
び／又はケーブル、衛星IRD、ウェブ−ブラウサ又はセ
ットトップボックス138である。更に別の実施形態で
は、PCTV又はパーソナルコンピュータが使用されるか、
或いはデータ流がパーソナルコンピュータへ送られて、
コンピュータ及び／又は上記装置の１つ以上に使用され
る。従って、システムは、ハードウェアプラットホーム
に依存せず、種々のシステムにダウンロードできるソフ
トウェアアプリケーションであってもよい。
好ましい実施形態では、データ流の情報は、テレビの
スケジュール情報、広告情報、ニュース情報、天気情
報、金融情報、インターネットアドレスリンク情報等を
含む。データ流の情報は、更に、システムオペレータか
ら特定のユーザ又は一般的にはシステムの加入者へのメ
ッセージを含む。分配センターからダウンロードされる
か又は周辺装置内に配置されるソフトウェアアプリケー
ションは、データ流に与えられたスケジュール情報を用
いてスケジュールガイドを発生する。ニュース、天気、
金融及びその他の情報がスケジュールガイドに含まれて
もよいし、或いは個別の情報ガイドが発生されてもよ
い。システムオペレータからユーザへの広告情報及びメ
ッセージは、スケジュールガイドに含まれ、そして情報
ガイドにも含むことができる。更に別の実施形態では、
データ流の前端及び後端のデータを圧縮して、通常の全
スクリーンビデオ表示に代わってチックラを送信するこ
とができる。チックラは、PIPウインドウであり、ウイ
ンドウサイズが小さいので、たとえ圧縮データから発生
されたものであっても画質は充分である。
ソフトウェアアプリケーションが周辺装置内に配置さ
れる場合には、それらがRAM、ディスク又は他の記憶装
置のようなコンピュータ読み取り可能な記憶媒体に記憶
される。コンピュータ読み取り可能な媒体は、適用可能
な場合には、ROMであってもよい。スケジュールガイド
が例えばグリッドフォーマットである場合には、使用可
能なチャンネルが「ｙ」軸に表示され、そして種々の時
間が「ｘ」軸に表示される。スケジュールシステムが情
報をいかに表示するかの詳しい資料については、米国特
許第B1 4,706,121号、米国特許第5,479,266号及び米国
特許第5,479,268号を参照されたい。これらの特許は、
本発明と同様に、スターサイト・テレキャスト・インク
に譲渡され、全ての目的でその全体をここに援用する。
別の好ましい実施形態では、衛星115が処理能力を有
する。従って、分配センター110に加えて、衛星115は、
データ流に対してデータをコンパイルもする。この実施
形態は、衛星115が分配センター110からデータを受け取
ることができない状態において連続的な確実なデータ送
信を確保するので、非常に効果的である。このような状
態は、例えば、衛星115が分配センター110及び太陽と一
線になったときに生じる大気又は地球の干渉の周期中で
ある。巨大なエネルギーを有する太陽は、多量のノイズ
を放射して、分配センター110から衛星115へのデータ送
信に干渉する。衛星115は、それ自身のデータプロセッ
サを有する状態では、データを送信し続け、従って、受
信位置への連続的な確実なデータ転送を確保する。又、
この実施形態は、分配センター110が停止したときにも
連続的な確実なデータ送信を確保する。
図２は、本発明による番組スケジュールガイドスクリ
ーンを示す。図示されたように、番組ガイドスクリーン
200は、番組情報と、製品及び番組情報を与える情報領
域と、スポーツ、ニュース等を与える情報アイコンとを
有する。図２は、２つの情報領域220及び250しか示して
いないが、ガイドスクリーン200は、多数の情報領域を
有する。図２に示すように、セル220は、トラボルタを
特集するNBCの番組のプロモーションを示す。又、番組
ガイドスクリーン200は、広告スペース250も含む。この
スペースは、付加的な広告の機会を与えるのに使用で
き、その一例は、システムオペレータに対する広告であ
る。好ましくは、このスペースは、例えば、３分の間隔
で周期的に変化する短い広告に使用される。適当な広告
は、例えば、「エンジョイ・コーク（Enjoy Coke!）」
である。ここでは、セル250は、RCAからの広告を示す。
別の実施形態では、情報領域に表示される情報は、ユー
ザが番組ガイドにおいてセルからセルへ移動するときに
変化する。或いは又、情報は、ユーザの行為に拘わりな
く、所定の秒数が経過した後に自動的に変化してもよ
い。これに加えて、又はそれとは別に、広告される製品
又はサービスに関してより多くの情報をユーザが得られ
るようにするためのコマーシャルアイコンが存在しても
よい。
情報領域220及び250は、カラーコード化されるか又は
他のやり方で視覚的に区別される。又、それらは、ユー
ザの注目を良好に捕らえるためにガイド内の戦略的な位
置に配置されてもよい。上記のように、情報領域がセル
220のような番組情報を含むときには、ユーザは、カー
ソルをその領域に移動し（又はデフォールトによりカー
ソルがその領域を指してもよい）、そして番組が現在放
映中であれば番組に同調する。番組が現在放映中でない
場合には、ユーザは、番組が放映されるときに番組に自
動同調するようにスケジュールすることができる。更
に、ユーザは、現在の番組を記録したり、又は将来の番
組の記録をスケジュールしたりすることができる。情報
領域がセル250のような製品情報を含む場合には、ユー
ザは、情報領域においてクリックして製品の情報に同調
することができる。或いは又、ユーザは、その後の時間
周期にその情報に自動同調するようにスケジュールする
こともできるし、或いは製品の情報を記録するようにス
ケジュールすることもできる。ユーザからの情報又は要
求を送信するためのバックチャンネルを有する両方向シ
ステムの場合には、ユーザは、情報領域においてクリッ
クしそして製品の供給者又はシステムオペレータ（サー
ビスプロバイダ）へ送信するための必要な顧客情報を与
えることにより、製品を注文することもできる。
ガイドスクリーン200の部分240は、セル245を含む。
各セル245は、番組ガイドにおいてそのすぐ横に存在す
る番組ガイドセル255に対応するチャンネル番組を指示
する。チャンネル番組とは別に、又はそれに組合わせ
て、セル245は、番組サービス名を含むことができる。
例えば、セル245は、チャンネル番号32、サービス名PB
S、又はその両方を含むことができる。
システムオペレータは、情報領域におけるプロモーシ
ョン及び特集番組に対して、タイムスロットごとに追加
料金をテレビ番組プロバイダに請求することができる。
このように、システムオペレータは、より多くの情報を
与えながら、低い価格でユーザにガイドを提供すること
ができる。多数の異なる表示構成を使用して、このよう
な「特殊」な番組にユーザの注意を引くことができる。
例えば、番組は、番組ガイドに最初にリストされ、異な
る活字で示され、異なるカラーで表示され、番組記述の
ための付加的なスペースが与えられ、又はアニメーショ
ンを含む他の形式のグラフィック強化を施すこともでき
る。
図２（ｂ）は、プロモーションメッセージスクリーン
260を示す。スクリーン260は、情報領域220が対話式で
あるときにユーザに示され、ユーザは、情報領域220に
おいてクリックする。又、プロモーションスクリーン26
0は、プロモーションメッセージにより表わされた番組
に直ちに同調できるようにするアイコンも含む。更に、
プロモーションスクリーン260は、ユーザをガイド200に
復帰させる別のアイコンも含む。システムオペレータ
は、このようなプロモーション情報を表示するための料
金を請求できるので、メッセージ部分275の若干又は全
部を付加的な歳入源として使用することもできる。
図２（ｂ）において、部分275は、「Amid the flash
of 70's Disco,an aspiring young dancer....」という
プロモーションを含む。このプロモーション資料は、こ
の例では、NBCにより提供されたものであるが、ユーザ
に多数の利益をもたらす。先ず第１に、番組スケジュー
ルに現在表わされていない番組をプロモートすることが
できる。第２に、部分275は、スター俳優や、番組内容
の簡単な説明といった特定番組に関する更に別の情報を
与えるのに使用でき、従って、おそらく高い視聴率又は
市場のシェアを得ることができる。第３に、番組ガイド
における番組の目立った特集により番組をプロモートす
ることにより、放送局は、潜在的な視聴者がそのプロモ
ートされた番組の開始時以降に続くべき番組に熱中する
のを防止することができる。
スクリーン260の部分280は、部分275に示されたプロ
モーションメッセージのスポンサーを指示するのに使用
される。このスポンサー指示は、放送局のコールサイ
ン、チャンネル番号、放送局名、又は放送局の記章（例
えば、NBCの孔雀）によって行うことができる。又、部
分280を除去し、部分275を拡大することもできる。それ
故、部分275に追加情報を表示することができる。スク
リーン260の部分280は番組に関する情報を表示するの
で、ユーザは、情報領域においてクリックし、そして番
組が現在放映中であればそれに直接同調することができ
る。或いは又、ユーザは、その番組が放映されるとき
に、それに自動同調するようスケジュールすることもで
きる。ユーザが自動同調をスケジュールする場合には、
システムは、番組を同調する前にユーザからの確認を要
求してもよいし、或いは番組を直接同調してもよい。シ
ステムは、番組に同調する前にユーザの確認を要求する
のが好ましい。ユーザの確認が要求される場合には、ユ
ーザが確認を行うまで付加的な情報領域が表示される。
これらの情報領域は、製品又はサービスの広告を含んで
もよい。
プロモーションされた番組が有料番組である場合に
は、システムは、番組に対する支払いが自動的に許可さ
れる。システムは、番組の支払いが許可される前にユー
ザの確認を要求するのが好ましい。ユーザは、更に、プ
ロモートされた番組が現在の番組であるか、将来の番組
であるか又は有料の番組であるかに拘わりなく、それを
記録するように選択することができる。ユーザが有料番
組の記録を要求する場合には、システムは、番組の支払
いが許可される前に確認を求める。ユーザが将来の番組
の記録を要求する場合にも、システムは、ユーザの確認
を要求することができる。ユーザが自分の記録要求を確
認する間には付加的な情報領域も表示される。
情報領域が広告又はプロモーション資料を表示する場
合には、ユーザは、アイコンをアクチベートし、領域に
おいてクリックし、又はメニューアイテムを選択して広
告製品又はサービスに関する付加的な情報を見ることが
できる。これらの付加的な情報表示から、ユーザは、製
品又はサービスについて更に学習し、製品又はサービス
を注文し、或いは製品又はサービスがどこで入手できる
かを知ることができる。付加的な表示は、当然、ユーザ
が所望の情報表示を見た後に以前の表示に復帰できるよ
うにする。
又、本発明は、例えば、カーソル制御を伴うオンスク
リーンメニューにより、ユーザがガイドの全スクリーン
表示とPIPウインドウ表示との間で切り換えを行えるよ
うにする。この特徴は、ユーザが、ガイドの拡大バージ
ョンを見るか、又は現在選択されたショーに対しそのシ
ョーの一部分のみを見ることにより「趣」を得ながらも
ガイドを見ることができるようにする。このモードで
は、ショーの音声も再生され続けるのが好ましい。
図３（ａ）は、番組情報320と、対話式情報領域330及
び340とを有する番組スケジュールガイドスクリーン300
を示す。明らかなように、ガイドスクリーン300は、情
報アイコンを含んでいない。従って、より多くのスケジ
ュール情報をスクリーンに示すことができ、これによ
り、ユーザは、スクリーン当たりより多くのスケジュー
ル情報にアクセスすることができる。情報領域320は、
情報領域220と同様に、番組をプロモートする。更に、
番組内容の簡単な記述を与え、これにより、番組記述以
外の情報をプロモーションメッセージスクリーン350
（図３（ｂ））に示すことができる。図３（ｂ）に示す
ように、メッセージスクリーン350は、コンテクスト情
報を含んでいるが、番組に関連した他の情報もスクリー
ン350に示すことができる。
図４（ａ）は、番組スケジュールガイドスクリーン40
0を示す。図示されたように、ユーザは、領域410にわた
ってカーソルを移動して、週の異なる曜日の間を移動す
ることができる。図４（ａ）においては、ユーザは水曜
日を選択している。従って、表示されるスケジュール情
報は、水曜日のものであり、図示された時間は、現在時
間である。システムは、ユーザが何時にテレビを見るか
知り、そして現在時間に対応するセルにおいてデフォー
ルトにカーソルを配置するように自動的に調整する。
図示されたように、ガイドスクリーン400は、間もな
く放映されるか又は現在放映されている番組をプロモー
トする１つの情報領域420を有する。この情報領域420
は、対話式である。従って、ユーザが領域420において
クリックすると、ユーザは、番組内容の記述を表示する
メッセージスクリーン450（図４（ｂ））を見ることが
できる。更に、メッセージスクリーン450は、近日放映
される番組に関するプロモーション資料を表示すること
もできる。このように、システムオペレータは、領域42
0において多数の番組を間接的にプロモートすることが
できる。番組が現在放映されている場合には、ユーザ
は、アイコン460をクリックして番組に同調することが
できる。番組が近日中に放映される場合には、ユーザ
は、その番組に対応するチャンネルに同調される。或い
は又、ユーザは、番組が放映中である場合に、アイコン
470をクリックして、番組の記録を開始することができ
る。番組が近日中に放映される場合には、システムは、
番組が放映されるときに番組の記録を開始する。
図５（ａ）は、番組スケジュールガイドスクリーン50
0を示す。図示されたように、ガイドスクリーン500は、
対話式の１つの情報領域520を有する。この領域520は、
将来放映される番組をプロモートする。この場合に、ユ
ーザが領域520をクリックすると、ユーザは、番組内容
の記述も表示するメッセージスクリーン550（図５
（ｂ））を見ることができる。別の実施形態では、メッ
セージスクリーン500は、ビデオの短い予告編を見るた
めにユーザがクリックするアイコンを含むこともでき
る。この予告編は、PIPウインドウに示され、そしてビ
デオの予告データが圧縮フォーマットで送信される。上
記のように、ウインドウのサイズは、圧縮データから基
準のビデオ表示を発生できるようにする。又、メッセー
ジスクリーン550は、近日中に放映される番組に関する
プロモーション資料も表示する。しかしながら、番組
は、後日まで放映されないので、メッセージスクリーン
550はアイコン560を有し、ユーザがこれをクリックする
と、ユーザは、その番組が放映されるときにそれに自動
同調するようスケジュールすることができる。ユーザが
自動同調をスケジュールすると、システムは、番組が放
映されたときにそれに自動的に同調する。システムが番
組に同調する前にユーザの確認が要求されるのが好まし
い。或いは又、ユーザは、アイコン570をクリックし
て、番組の記録をスケジュールすることもできる。シス
テムは、番組が放映されるときに番組の記録を自動的に
開始する。
別の実施形態において、システムは、プロモーション
された番組が放映されるときにその番組にユーザを自動
的に同調させる。これは、ユーザが番組の自動同調をス
ケジュールしたかどうかに拘わりなく、行われる。シス
テムは、番組に自動同調する前にユーザが番組に同調す
ることを希望するかどうかユーザに尋ねるのが好まし
い。
スクロールするメッセージ又は静的なメッセージを表
示するのに、対話式及び非対話式の両方の情報スクリー
ンを使用することができる。上記のように、これらの情
報スクリーンは、番組及び製品をプロモートするのに使
用できる。更に、情報スクリーンは、例えば、勘定が延
滞したことをユーザに警告するメッセージを特定のユー
ザに送信するのにも使用できる。これは、各ガイドシス
テムが独特のユニットアドレスを有するからである。従
って、システムオペレータは、各ユニットアドレスにメ
ッセージを送信することにより、特定のユーザにメッセ
ージを送信することができる。もちろん、情報スクリー
ンを使用して、システム規模のメッセージを全てのユー
ザに送信することができる。例えば、情報スクリーンを
使用して、災害の切迫している全てのユーザに警告を送
信することができる。更に、情報スクリーンは、ユーザ
の特定グループにメッセージを送信するのにも使用でき
る。例えば、システムは、マグナボックステレビジョン
コードをチェックすることにより全てのマグナボックス
テレビジョン所有者にメッセージを送信することができ
る。というのは、ユーザが最初にシステムを設定すると
きにこの情報がシステムに入力されるからである。ユー
ザへのメッセージがユーザにより確実に読まれるように
するために、このようなメッセージには、ユーザがメッ
セージを見たことを指示するまでメッセージを情報スク
リーンに保持するためのビットが添付される。ユーザ
は、ユーザ入力装置のボタンを押すか又はガイドのアイ
コンをクリックしてメッセージをクリアすることにより
メッセージを見たことを指示する。このように、たとえ
メッセージがシステムオペレータにより朝入力されて
も、ユーザは、ゴールデンアワーにテレビを見るときに
まだメッセージを見ることがある。メッセージがクリア
された後に、システムは、そのメッセージが情報スクリ
ーンにおいてクリアされた時間に適した広告又はプロモ
ーションを入れる。
図６（ａ）は、番組スケジュールガイドスクリーン60
0を示す。図示されたように、このガイドスクリーン600
は、番組に接続されたウェブサイトをプロモートする対
話式の情報領域620を有している。別の実施形態（図６
（ｂ））では、ガイドスクリーン600は仮想チャンネル6
40を含む。仮想チャンネルとは、テレビ番組には同調さ
れないチャンネルであり、むしろ、このチャンネルは、
アプリケーションを開始し、インターネットサイトに接
続し、情報ガイドに接続し、等々を行う。図６（ｂ）に
示す例では、仮想チャンネル640は、ユニフォーム・リ
ソース・ロケータ（URL）とも称されるインターネット
アドレスを含み、従って、インターネットサイトに接続
する。図６（ｂ）に示すように、領域620は、この別の
実施形態においてプロモーション飼料を表示するのに使
用される。ユーザが図６（ｂ）の仮想チャンネル640又
は図６（ａ）の情報領域620を選択する場合には、ユー
ザは、図６（ｃ）のサブメニュースクリーン650を見
る。
図６（ｃ）に示すように、ユーザは、３つのウェブサ
イトアイコン660、665及び669の１つをクリックするこ
とにより、セインフィールド（Seinfeild）ウェブペー
ジ、セインフィールドショーをプロモートするNBCウェ
ブページ又はコメディネットワークウェブページに各々
接続するよう選択することができる。システムは、ユー
ザが情報領域を選択したときにウェブブラウザを開始
し、これは、ウェブサイトをプロモートするか、又はUR
Lを含む仮想チャンネルへ同調する。ユーザが自分の選
択を行った後に、システムは、選択されたウェブサイト
に対応するURLをウェブブラウザに挿入し、これは、ウ
ェブのアクセスを開始し、そしてユーザにより選択され
たウェブサイトをサーチして、ユーザをウェブサイトデ
ータページに接続する。従って、ユーザがウェブサイト
アイコンの１つを選択した場合には、システムがユーザ
をそのアイコンに対応するウェブサイトに接続する。図
６（ｄ）は、ユーザがNBCウェブページへの接続を選択
したときにユーザに示されるウェブページ680を示す。
図示されたように、ユーザがそのページに接続された後
に、ユーザは、あたかもユーザがウェブブラウザを経て
直接そのページに接続されたかのようにそのページのプ
ロモーションに参加することができる。
図６（ｄ）は、ユーザが図６（ｂ）の番組ガイドスク
リーン600から仮想チャンネル640を選択するか又は図６
（ａ）の情報領域620をクリックする前にユーザが見た
テレビ番組を示すウインドウ688を示している。ユーザ
は、ウインドウ688をクリックすることにより、テレビ
番組の視聴を再開することができる。これは「ハイパー
チューニング」と称され、システムは、ユーザが見てい
た番組にユーザを復帰させる。ユーザが番組を見ている
間に、システムは、ユーザがウェブページへのハイパー
チューニングのためにクリックするところのネットワー
クアイコンを表示するのが好ましい。或いは又、システ
ムは、視聴者が番組を見ている間にウインドウ688のよ
うなピクチャ・イン・ピクチャウインドウにページを表
示してもよい。ユーザは、ピクチャ・イン・ピクチャウ
ェブページをクリックして、ページにハイパーチューニ
ングすることができる。
別の好ましい実施形態では、ユーザが図６（ｃ）のア
イコン660、665又は669を選択した後に、ユーザは、ガ
イドをアクセスする前に見ていた番組へ同調することが
できる。システムは、ウェブブラウザを開始しそしてユ
ーザが要求したウェブサイトをサーチする間に「サー
チ」記号を表示する。システムがウェブサイトに接続さ
れた後に、システムは、サーチが完了したことをユーザ
に通知し、そしてユーザがウェブページをハイパーチュ
ーニングしたかどうか尋ねる。更に別の好ましい実施形
態では、ユーザは、番組ガイドセルに示された何らかの
番組タイトルをクリックし、そしてシステムは、その番
組に関連した１つ以上のウェブサイトのリストを表示す
る。ユーザは、番組に同調するか又はウェブサイトの１
つに接続するように選択することができる。更に、ユー
ザは、アイコンをクリックするか、又はリモートコント
ロールボタンを押して、テレビの視聴とウェブのブラウ
ザとの間で切り換えをすることができる。
図７は、非対話式番組部分705と、対話式情報領域710
及び715とを伴う番組スケジュールガイドスクリーン700
を示す。部分705は、図示されたように、現在番組のス
ケジュール情報の時間切片である。ユーザは、ガイドス
クリーン700の部分705とは対話しないので、部分705
は、時間経過と共に自動的に更新されて、現在及び将来
の番組を示す。表示される将来の番組の量は、予め決定
することができる。従って、ユーザは、現在何が放映さ
れているか、そして近日中にどんな番組が放映されるか
を所定に時間長さまで見ることができる。しかしなが
ら、ユーザは、番組に関するそれ以上の情報を得たり、
部分705から番組を同調したり、又は部分705から番組を
記録したりすることはできない。
図７に示すように、情報領域710は、番組プロモーシ
ョン情報を含む。この情報領域710は、ユーザとの対話
式であるから、ユーザは、情報領域710をクリックし
て、その領域に示された番組に関する更に別の情報を得
ることができる。ユーザは、更に、情報領域710をクリ
ックして、番組が現在放映中であればそれに同調するこ
ともできるし、或いは番組が近日中に放映されるもので
あればそれに自動同調するようにスケジュールすること
もできる。自動同調がスケジュールされたときには、シ
ステムは、その番組が放映されるときにそれに自動同調
する前にユーザに通知してもよいししなくてもよい。シ
ステムは、番組に自動同調する前にユーザからの確認を
要求するのが好ましい。最終的に、ユーザは、将来の番
組の記録をスケジュールすることもできるし、又は現在
放映されている番組の記録を開始することもできる。上
記したように、システムがユーザからの確認を要求する
場合に、ユーザが自分の要求を確認する間に付加的な情
報領域が表示される。
情報領域715は、選択されたニュース又はスポーツ情
報を含む静的な又はスクロールするメッセージである。
例えば、最新のスポーツスコアが情報領域715にわたっ
てスクロールすることができる。好ましい実施形態で
は、情報領域715に示される情報の形式は、システムオ
ペレータによって決定されるが、情報領域715に示され
るべき情報の形式をユーザが選択できるようにすること
もできる。
図８は、番組ガイドスクリーン800を示す。このスク
リーン800は、前記したスケジュールガイドに性質が類
似した番組スケジュール部分805を含む。更に、スクリ
ーン800は、多数の情報アイコン810を含む。これらのア
イコン810は、地方又は全国の天気予報、地方又は全国
のニュース、スポーツニュース、スポーツスコア、金融
ニュース等を表示することができる。ユーザがアイコン
810の１つを先約するのに応答して、スクリーン800は、
１つ以上の付加的な情報スクリーンに置き換わることが
できる。例えば、天気情報スクリーンは、現在の天気情
報又は複数の地域に対する天気予報を表示することがで
きる。スポーツスコア情報スクリーンは、複数のスポー
ツの各々を表わすアイコン又は領域を有する。ユーザ
は、個々のアイコン又は領域をクリックして、１つのス
ポーツに専用の別のスクリーンを見ることもできるし、
或いはスポーツスコア情報スクリーンが異なるスポーツ
及びスポーツチームのスコアを同じスクリーン上に表示
することもできる。金融ニュース情報スクリーンも、同
様に、特定の金融市場に専用の他のスクリーンを選択す
るためにユーザがクリックするアイコン又は領域を有す
る。或いは又、金融ニュース情報スクリーンは、１つの
スクリーンに金融市場を組み合わせて表示することもで
きる。
図９（ａ）は、情報ガイドスクリーン900を示す。図
示されたように、情報ガイドスクリーン900は、ニュー
ス、天候、スポーツ及び星占い情報を含むが、他の形式
の情報も情報ガイドスクリーン900により示すことがで
きる。前記したように、別の実施形態においては、情報
ガイドを番組ガイドに加えて設けることができる。情報
ガイドは、番組ガイドに接続してもよいし、又は個別の
番組であってもよい。情報ガイドは、ニュース、天気、
スポーツ及び他の情報を含むので、番組ガイドの情報ア
イコンに置き換わり、従って、番組ガイドスクリーン
は、より多くの番組情報をユーザに示すことができる。
図９（ａ）において、ユーザは「全国ニュース（Nati
onal News）」を選択している。図９（ｂ）は、情報ガ
イドスクリーン900のサブメニュー920を示す。明らかな
ように、サブメニュー920は、「全国ニュース」を種々
の見出しに更に細分化する。好ましい実施形態では、ユ
ーザは、サブメニュー920からCNN又は他のネットワーク
ニュースステーションに同調することができる。システ
ムオペレータは、このサービスの料金を請求することが
でき、そしてユーザがネットワークニュースプロバイダ
により支払った料金に基づいて１つ以上のネットワーク
ニュースステーションに同調できるようにする。従っ
て、例えば、CNNは、ユーザがサブメニュー920から接続
できる唯一のニュースステーションとして割増料金を支
払うことができる。或いは又、CNNは、通常料金を支払
ってもよく、そしてユーザは、CNNと、通常料金を支払
った別のニュースステーションとに同調することができ
る。
サブメニュー920から、ユーザは、見出しの１つをハ
イライト状態にし、見出しを選択して、内容を得る。こ
の例では、内容が図９（ｃ）に基づいてニュース情報ス
クリーン940に表示される。或いは又、ユーザは、スク
リーン940のビデオアイコン（図示せず）をクリックし
て、その内容に関連したビデオクリップを更に見ること
ができる。システムは、ビデオネットワークを経て、即
ちケーブル、直接放送衛星、等を経て、ビデオクリップ
にアクセスすることができる。ビデオクリップは、圧縮
データから発生することができ、そしてもしそうである
場合には、PIPチックラフォーマットで表わすことがで
きる。或いは又、システムは、例えば、CNNのウェブサ
イトにリンクし、そして音声−映像インターリーブ（AV
I）ファイルを検索して、見出しに関連した動画をユー
ザに示すことができる。又、ビデオアイコンは、サブメ
ニュースクリーン920から得ることもできる。従って、
ユーザは、アイコンをクリックし、内容を読み取るので
はなく見出しのビデオクリップを直接見ることができ
る。別の好ましい実施形態では、システムは、ユーザが
選択したどちらかのニュース見出しに対応するビデオク
リップを自動的にアクチベートし、これにより、ユーザ
がビデオクリップを見るためにアイコンをアクチベート
する必要性を排除する。
図10（ａ）は、情報ガイドスクリーン1000を示し、こ
れは、情報ガイドスクリーン900と同様であるが、図10
（ａ）では、ユーザが「全国ニュース」に代わって「プ
ロスコア（Pro Score）」を選択している。図10（ｂ）
は、サブメニュー1020を示し、これは「プロスコア」を
異なるスコアボードが更に細分化する。好ましい実施形
態では、ニュースサブメニュー920と同様に、ユーザ
は、スポーツサブメニュー1020からESPN又は他のスポー
ツステーションに同調することができる。又、システム
オペレータは、このサービスの料金を請求することがで
き、そしてユーザが、プロバイダが支払った料金に基づ
いて１つ以上のスポーツステーションに同調できるよう
にする。従って、例えば、ESPNは、ユーザがサブメニュ
ー1020から接続できる唯一のスポーツステーションとし
て割増料金を支払うことができる。或いは、ESPNは、通
常の料金を支払ってもよく、そしてユーザは、ESPNと、
これも通常の料金を支払った別のスポーツステーション
とに同調することができる。
サブメニュー1020から、ユーザは、スコアボードの１
つをハイライト状態にし、スコアボードを選択して、そ
のボードに関するスコアを得ることができる。この例で
は、スコアは、図10（ｃ）に基づきスポーツ情報スクリ
ーン1040に表示される。スクリーン1040に示すように、
スコアは、グリッドフォーマットで与えられる。もちろ
ん、情報が論理的な形態で与えられる限り、他の構成も
使用できる。情報スクリーン1040から、ユーザは、ビデ
オアイコン（図示せず）をクリックして、ゲームに関連
したビデオクリップを更に見ることができる。上記のよ
うに、システムは、ビデオネットワークを経て、即ちケ
ーブル、直接放送衛星、等を経てビデオクリップにアク
セスすることができ、そしてこのビデオクリップは、圧
縮データから発生することができる。或いは又、システ
ムは、例えば、NFLのウェブサイトにリンクし、そしてA
VIファイルが使用できればこれを検索して、ゲームに関
連した動画をユーザに与えることができる。
図11（ａ）は、情報ガイドスクリーン1100を示し、こ
れは、情報ガイドスクリーン900と同様であるが、図11
（ａ）では、ユーザが「全国ニュース」ではなく「天
気」を選択している。図11（ｂ）は、サブメニュー1120
を示し、これは、「天気」を異なる地域の天気予報に更
に細分化する。システムは、ユーザの位置に基づいて異
なるローカル天気予報を表示する。図11（ｂ）に示す例
では、ユーザがカリフォルニア州のイーストベイに沿っ
て位置し、従って、ローカル天気予報は、イーストベイ
の種々の都市に対するものとなる。別の実施形態では、
ユーザは、地域を特定することができる。従って、ユー
ザは、ユーザが位置する以外の地域の天気情報も得るこ
とができる。
図11（ｂ）において、ユーザは米国の天気予報を選択
しており、従って、ユーザには、情報を列の形態で表示
する米国の天気情報スクリーン1140（図11（ｃ））が示
される。情報を論理的に表示する他の構成を使用するこ
ともでき、更に、情報スクリーン1140に示されるものよ
りも情報が詳細であってもよい。図11（ｄ）は、サブメ
ニュー1160を示し、これは、サブメニュー1120と同様で
あるが、図11（ｄ）では、ユーザが米国ではなくバーク
レイの天気予報を選択している。従って、ユーザには、
バークレイの予報が情報スクリーン1180（図11（ｅ））
に示される。この天気情報は地域に対するものであるか
ら、より詳細であり、ユーザに多くの情報を与える。図
11（ｅ）に示すように、天気情報は、行の形態で表示さ
れる。この場合も、情報が論理的に編成される限り、天
気情報を表示する他の構成を使用することもできる。
図12は、本発明の１つの特定の実施形態のハードウェ
ア要素を示す。図示されたように、この構成は、番組ガ
イドコントローラ1205（例えば、データプロセッサ）、
１つ以上のテレビジョンソース1205、及びTV又はコンピ
ュータモニタ1215を使用するのが好ましい。これらのシ
ステムは、VCR1220及びリモートコントロール1225も含
む。番組ガイドシステム1205は、スタンドアローン装置
であってもよいし、或いはテレビジョン、ケーブルデコ
ーダ、コンピュータ、PCTV又はVCRのような別のシステ
ムに組み込まれてもよい。図示されたように、番組ガイ
ドシステム1205は、各システムに独特のユニットアドレ
ス1230を有する。従って、システムオペレータは、その
独特のユニットアドレスに基づいてシステム1205を識別
することができ、これにより、システムオペレータは、
特定のユーザにメッセージを送信することができる。
本発明の別の実施形態は、プラグイン式の番組ガイド
コントローラモジュール1240を含む。このモジュール12
40は、番組ガイド1205の能力の程度を決定する。従っ
て、モジュール1240は、番組ガイド1205が非対話式ガイ
ドしか与えられないようにするか、又はガイドが情報ア
イコンをもたないようにすることができる。ユーザが、
番組ガイド1205のアップグレードを希望し、例えば、対
話式能力、情報アイコン、又はより詳細な分類のサーチ
を追加することを希望するときには、モジュール1240
は、より、広範囲なガイド能力が許された異なるモジュ
ールに置き換えられる。この実施形態は、重大なハード
ウェア変更を必要とせずにシステムを大幅に変更できる
という顕著な効果を有する。ユーザは、モジュール1240
をアップグレードして、ガイドをアップグレードするの
で、システムオペレータが技術的なサポートを与える必
要はない。この構成では、ユーザは、単に異なるモジュ
ール1240を入手し、その新たなモジュールを番組ガイド
システム1205にインストールし、そしてその新たな利益
に対してシステムオペレータにより設定される新たな料
金を支払うだけでよい。
システムオペレータは、更新可能なコンピュータメモ
リのソフトウェアアプリケーションの制御のもとにある
のが好ましい。ソフトウェアアプリケーションのメモリ
は、１つ以上のIC、例えば、データプロセッサのプラグ
インモジュール、或いはROM、RAM、フラッシュメモリ、
又はその組合体に配置される。従って、上記の説明は、
本発明を単に例示するものに過ぎず、本発明をこれに限
定するものではなく、請求の範囲内で種々の変更がなさ
れ得ることを理解されたい。
フロントページの続き (72)発明者 シャイン スティーヴン アメリカ合衆国 カリフォルニア州 94025 メンロ パーク フーヴァー ストリート 1326―＃10 (56)参考文献 特開 平８−111823（ＪＰ，Ａ) 国際公開95／32585（ＷＯ，Ａ１) 国際公開95／28799（ＷＯ，Ａ１) 国際公開96／34491（ＷＯ，Ａ１) (58)調査した分野(Int.Cl.7，ＤＢ名) H04N 5/445 H04N 7/16

Claims (22)

    (57)【特許請求の範囲】
  1. 【請求項１】表示スクリーンを有するオンスクリーン電
    子番組ガイドのための情報を配置し管理する方法におい
    て、 前記のスクリーンの第１の領域に複数のテレビ番組（図
    2aの255、図3aの320、図4a、図5aの番号を付していない
    区域）を表示し、 前記の第１の領域における一つもしくはそれ以上の番組
    にカーソルで選択的にマークして記録または視聴するた
    めそれらのマークした番組をスケジュールし、 その一つもしくはそれ以上のスケジュールした番組をス
    ケジュールした時間に記録または視聴し、 視聴者からの入力に応答する前記のスクリーンの第２の
    領域（図2a、3a、4a、5aの領域220、330、420、520）に
    現在または将来のスケジュールされたテレビ番組につい
    てのプロモーション情報を、前記の第１の領域において
    表示された前記の複数のテレビ番組と同時に表示し、こ
    のプロモーション情報は別の異なる番組（図2aの255、
    図3aの320、図4a、図5aの番号を付していない区域）が
    選択されるときも変化することはなく、 前記の第２の領域をアクチベートしてその第２の領域に
    表示された現在または将来のスケジュールされたテレビ
    番組についての情報（図2b、4b、5b）に関する第１のフ
    ァンクションを開始させる ことを特徴とする方法。
  2. 【請求項２】前記のテレビ番組は、番組タイトル、時間
    およびチャンネルを示している請求項１記載の方法。
  3. 【請求項３】前記の番組をハイライトすることを含む請
    求項１記載の方法。
  4. 【請求項４】前記の第２の領域に表示された現在または
    将来のスケジュールされたテレビ番組についての情報
    は、前記のカーソルが前記の第１の領域に表示された番
    組に対して移動されるにつれて変化する請求項１記載の
    方法。
  5. 【請求項５】前記の第１のファンクションは、現在また
    は将来のスケジュールされたテレビ番組についての詳細
    情報を表示することである請求項１記載の方法。
  6. 【請求項６】前記の第１のファンクションは、将来のス
    ケジュールされたテレビ番組の時間とチャンネルとを記
    憶し、そしてそのスケジュールされた時間に当該スケジ
    ュールされたテレビ番組を記録しまたはそれに同調する
    ことである請求項１記載の方法。
  7. 【請求項７】前記の第１のファンクションは、インター
    ネットウエブサイトへのリンクを確立し且つ前記の第２
    の領域に表示された現在または将来のスケジュールされ
    たテレビ番組に関連したさらなる情報を表示するための
    アプリケーションを開始させることである請求項１記載
    の方法。
  8. 【請求項８】前記の第１のファンクションは、前記の第
    ２の領域に表示された現在または将来のスケジュールさ
    れたテレビ番組に関連した情報を有する種々なインター
    ネットウエブサイトへの複数のリンクを特定し且つ表示
    することである請求項１記載の方法。
  9. 【請求項９】視聴者からの入力に応答する前記のスクリ
    ーンの第３の領域に製品についてのプロモーション情報
    を同時に表示し、前記の第３の領域をアクチベートして
    第３の領域に表示された製品についての情報に関連した
    第２のファンクションを開始させるようにすることをさ
    らに含む請求項１記載の方法。
  10. 【請求項１０】前記の第３の領域に表示された製品につ
    いての情報は、前記のカーソルが前記の第１の領域に表
    示された番組に対して移動されるにつれて変化する請求
    項９記載の方法。
  11. 【請求項１１】前記の第２のファンクションは、インタ
    ーネットウエブサイトへのリンクを確立し且つ前記の製
    品に関連したさらなる情報を表示するためのアプリケー
    ションを開始させることである請求項９記載の方法。
  12. 【請求項１２】前記の第２のファンクションは、前記の
    製品に関連した情報を有する種々なインターネットウエ
    ブサイトへの複数のリンクを特定し且つ表示することで
    ある請求項９記載の方法。
  13. 【請求項１３】前記の第２のファンクションは、前記の
    製品を購入するため供給者へ送信する情報を与えること
    である請求項９記載の方法。
  14. 【請求項１４】現在または将来のスケジュールされたテ
    レビ番組についての情報は、テキスト、静止画像または
    ビデオである請求項１記載の方法。
  15. 【請求項１５】前記スクリーンの前記の第２の領域は、
    前記の第１の領域におけるテレビ番組スケジュール表の
    中に位置する請求項１記載の方法。
  16. 【請求項１６】前記のスクリーンの前記の第２の領域
    は、当該スクリーンの前記の第１の領域のトップに位置
    している請求項１記載の方法。
  17. 【請求項１７】前記のスクリーンの前記の第２の領域
    は、特定のテレビ番組に関連して位置している請求項１
    記載の方法。
  18. 【請求項１８】前記のスクリーンの前記の第２の領域
    は、当該スクリーンの固定位置にある請求項１記載の方
    法。
  19. 【請求項１９】前記のオンスクリーンカーソルによって
    選択しうる前記のスクリーンの第３の領域に種々な事柄
    を表す複数のアイコンを表示することをさらに含む請求
    項１記載の方法。
  20. 【請求項２０】アイコンを選択してその選択されたアイ
    コンによって表される事柄についての情報を表示するよ
    うにすることをさらに含む請求項19記載の方法。
  21. 【請求項２１】前記の現在または将来のスケジュールさ
    れたテレビ番組は、有料番組であり、前記の第１のファ
    ンクションは、前記の有料番組に対する支払の認可であ
    る請求項１記載の方法。
  22. 【請求項２２】表示スクリーンと、 マイクロプロセッサと、 記憶媒体と、 前記のスクリーンの第１の領域に複数のテレビ番組を表
    示する手段と、 前記の第１の領域における複数のテレビ番組をカーソル
    で選択してマークし、記録もしくは視聴のためそれぞれ
    のマークした番組をスケジュールする手段と、 スケジュールされた時間に前記のスケジュールされた番
    組を記録または視聴する手段と、 視聴者からの入力に応答する前記のスクリーンの第２の
    領域に現在または将来のスケジュールされたテレビ番組
    についてのプロモーション情報を、前記の第１の領域の
    テレビ番組と同時に、別の異なる番組が選択されても前
    記のプロモーション情報を変化させることなく、表示す
    る手段と、 前記の第２の領域をアクチベートしてその第２の領域に
    表示された現在または将来のスケジュールされたテレビ
    番組についての情報に関連した第１のファンクションを
    開始させるようにする手段と を備えることを特徴とする電子番組ガイドシステム。
JP54008397A 1996-05-03 1997-05-02 情報システム Expired - Lifetime JP3363908B2 (ja)

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