Chapter 1
Chapter 1
Chapter 1
Introduction to Multimedia
Multimedia:
Introduction to Multimedia
Multimedia:
Multimedia
Multimedia
Multimedia means using multiple media to
communicate.
Multimedia is combination of various media elements
like text, audio, graphics, video and animation.
Elements of Multimedia
Combination of all media elements makes communication
more structured and understandable to the user.
Multimedia is used in every field such as:
Education
Theatre
Advertising
Fashion
Gaming
Advertisement
Entertainment
Journalism etc.
Elements of Multimedia
Computer plays a vital role in the
development of these media elements.
Computer which is capable of handling text,
audio, graphics, video and animation is
known as Multimedia Computer.
Elements of Multimedia
Size
Type
Color
Style
Figure:
Sample Text
Size:
Serif
Font with decoration
Sans Serif
Sample Typeface
Serif:
Sans
Serif:
Inbuilt Sound
Card
Speaker
Microphone
Web Camera
Audio Recording
'
.mp3' is new compressed format for recorded music.
'
Map:
Bitmap Image
Vector Image
equations.
Vector
enlagred,
enlarged.
image
as
looks
data
same
is
when
stored
in
Bitmap Image
2D View of an Object
3D View of an Object
Interactive Objects
For a multimedia presentation to be effective it
should have maximum interactivity.
Some media elements can be handled inline and
some require plug-in.
Inline media objects are specified inside the
program using a specific <inlinemediaobj ect>
tag.
Plug-in are extra helper programs that can be
easily installed and used as a part of the web
browser.
Classification of Multimedia
Generally multimedia is classified into two
namely : Interactive and Non-Interactive
multimedia.
Classification of Multimedia
Interactive multimedia
In Interactive multimedia, the sequence and
timing of media elements can be controlled by the
user.
For example, a multimedia CD on Learn Musical
Instruments, the user can select on the different
musical instruments he/she wants to play. User
can also select his favourite song which he wants
to play using that instrument.
Most of the CD-ROM titles and games available in
the market are interactive in nature.
Generally, interactivity increases the user
participation and he/ she enjoys it more.
Classification of Multimedia
Non-Interactive multimedia
In traditional mass media like television, radio or
newspaper the communication is one-way.
In other words we can say that the process
originates from the source and is delivered to the
mass audience.
For example, a movie has a beginning and an end
irrespective of the user watching it on the
television or not.
Though these technologies also use video, audio,
text and graphics but in an inflexible way.
Classification of Multimedia
While in multimedia the user does not remain
passive but can control the elements.
Thus, the difference between mass media and
multimedia is that there is a shift from audience to
user and the communication becomes two-way
instead of one-way.
In Non-Interactive multimedia the user simply
watches the media as it plays from beginning to
the end.
He/ she has no control over the flow.
For example : a corporate presentation or a
multimedia demo.
Classification of Multimedia
Another classification of multimedia is based on its
applications : Entertainment or Edutainment.
All types of games, movies are examples of
Entertainment multimedia wherein the purpose is
to entertain the user.
Whereas the multimedia titles that educate the
user are classified under edutainment
multimedia. All types of educational CDs are
example of edutainment multimedia.
Use of Multimedia
1.Education and Training
2.Advertisements
3.Entertainment
4.Journalism
Use of Multimedia
1.Education and Training
2.Advertisements
3.Entertainment
4.Journalism
Use of Multimedia
Education and Training
In the area of education, multimedia has a great importance.
Multimedia is used to produce computer based training
courses commonly known
as CBT. A CBT lets the user go through a series of
presentations, animations, text about a particular topic along
with examples.
Today CBT are used for almost all the age groups right from
kindergarten to post graduates.
For example, edutainment CD like Nursery Rhymes or Learn
Computers.
Use of Multimedia
Education and Training
Edutainment is an informal term used to describe combining
education with entertainment, especially multimedia
entertainment.
Multimedia is used extensively in training programs.
Medical trainers and doctors can practice surgery methods via
simulation before the actual surgery.
Mechanics can learn to repair the engines
Salesperson can learn about the product details.
Use of Multimedia
Use of multimedia in education and training:
Recording or broadcasting lectures.
Using video conferencing we can hear an expert speaker
from a distant location.
Demonstrating surgeries or other techniques that learners
may not otherwise have the opportunity to see and later
put them in practice.
Record students performance to enable feedback.
Use of Multimedia
Advertisements
Advertising is the major source of launching and promoting a
product by the manufacturing companies in the market.
Exciting animations, effects and slogans can make an
advertisement popular.
This can lead to promotion of the product.
We see so many advertisements today and some of them
catch our attention and we ultimately end up buying that
product.
For example, Jujus and pug dog in Vodafone advertisement were
used to promote the various plans and packages of the
company.
Use of Multimedia
Entertainment
Multimedia is heavily used in the entertainment industry to
develop special effects in animations and movies.
For example movies like Ice age, Jurassic park, Avatar will
always be remembered for their special effects and
animations.
Multimedia games are very popular among children and a
variety of these games are available either as CD-ROMs or
online.
With availability of lot of gaming software programs for
individuals or groups, virtual gaming has become a reality
today.
With usage of such software two players in different countries
can play a game sitting on their computers.
Use of Multimedia
Journalism
Multimedia is used a lot in the field of journalism
There are many magazines and newspaper that are
published periodically.
Today not only we see the text in the newspaper, but can
also see the photographs.
E-newspaper and E-magazines are also available online
where we can see the videos related to particular news.
1.
Stages in Multimedia
Production
Research and Analysis
2. Scripting or Flowcharting
3. Story boarding
4. Collection of media elements and construction
5. Programming
6. Testing
Stages in Multimedia
Production
Research and Analysis
Stages in Multimedia
Production
Scripting or Flowcharting
Stages in Multimedia
Production
Story boarding
Stages in Multimedia
Production
Collection of media elements and construction
Stages in Multimedia
Production
Programming
Testing
Stages in Multimedia
Production