Chatwin, 2013 - Google Patents
An overview of computational challenges in online advertisingChatwin, 2013
View PDF- Document ID
- 11509505778690834334
- Author
- Chatwin R
- Publication year
- Publication venue
- 2013 American Control Conference
External Links
Snippet
Online advertising is a large and rapidly growing business. The major players in the space, namely advertisers, publishers, and ad exchanges, are developing increasingly sophisticated systems, methods and tools to facilitate, manage, optimize and report on the …
- 238000000034 method 0 abstract description 27
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