CCM Trainig Final

CROSS CULTURAL
TRAINING
EGYPT
JANUARY 21,2021
2
HELLO!
▸ Ayesha Yousaf
(Electrical Engineer, MBA student)
▸ Muhammad Talal Maqsood
(Bachelors in Psychology, Experienced living in Egypt,
Worked in a NGO and Marketing field.
▸ Sahibzada Farhan ul Haq
(BBA Hons, Worked in Pakistani media Industry as an
Actor and Vocalist).
▸ Sana Farooq
(BBA Hons, been a Freelance trainer at GSE
Foundation, Project Manager at GSP.
▸ Umama Khan
(BBA Hons, MBA Student)
3
OBJECTIVES
▸ To identify important cultural information that learners may wish to learn before they go
overseas.
▸ To provide an opportunity for learners to reflect on important elements of their own culture.
▸ To enable learners to prioritize important cultural information about their culture that people
from different backgrounds would benefit from knowing.
▸ To enable learners to reflect on some of the typical communication styles commonly

encountered in their own and other cultures.
4
OBJECTIVES
▸ To explore some of the potential misunderstandings that may occur when individuals with
different communication styles interact.
▸ To enable learners to practice using Hofstede's five-dimension model to explain a number of

cross-cultural misunderstandings and cultural differences.
▸ To summarize useful strategies for managing culture shock and enhancing the process of
cross-cultural adjustment.
5
ICE BREAKER
Tell 3 statements about yourself 2
should be true and 1 a lie
6
ICE BREAKER
One Thing You think Only you do
7
AWARENESS OF
PAKISTAN’S
CULTURE
8
CULTURAL HISTORY
▸ Pakistan is home to a large number of ethnicities and cultural

groups.
▸ As Pakistan was part of subcontinent
before 1947, its culture is a blend of
Islamic practices and Indian culture.

“
RELIGION
 Islam – Religion plays a very important
role in the life of almost every Pakistani.
 Pakistanis are highly sensitive about
religion.
10
WORKPLACE
CULTURE OF
PAKISTAN
11
WORKPLACE CULTURE IN PAKISTAN
TRUST FACE TO FACE CALLING WITH

Pakistanis prefer to MEETING NAME
work with people they Pakistanis prefer to the person’s title and
know. This is because do business in person surname should be
people in Pakistan and see the telephone used until they invite
prefer to build trust as too impersonal for you to use the first
first and spend time business. name
to know the other
person
12
CONTINUE…
Behavior -Pakistanis do not Meetings

require as much personal learn to be kept waiting.
space as most western
cultures.
stand close to you while
conversing.
13
HIGH CONTEXT CULTURE
👉 less-direct verbal and

nonverbal communication
👉 Explicit statements are only
used with people Pakistanis
know well. In general,
14
HIERACHY &
RESPECT
Respect to those who are more experienced, older and
who have a high position in society or an
organization.
Older people are viewed as wise and, therefore, should
be greeted, addressed and served first
15
VERBAL AND NON
VERBAL
COMMUNICATION
16
VERBAL COMMUNICATION
exaggerated Direct refusal
Indirect
speaking is considered
Communication
expressions as rude
Approach
Prefer Group
Criticism
Discussion
sensitively
17
NON VERBAL COMMMUNICATION
Physical
Physical Hands Eye Pointing Smiling
Space
👤👤 Contact ✋ contact 👉 😉
18
Mistakes Expats Usually Make
👨 Do not learn basic language
👨 Do not get knowledge about nonverbal cues such as sign board
👨 Stereotype and then experience cultural shock
👨 Judge other by looking with their religious lens
👨 Expats usually feel that they are traveler and do not bother to learn the
culture of other country.

19
What's comes into

your mind when you
hear the word Egypt?
20
Egyptian Cultural
Awareness
https://www.youtube.com/watch?v=H3RkGZ0h1lM
21
History
Rich history, which dates back to 6000 BC
Saw the era of multiple empires
Ruled by Pharaohs for 2500 years
Alexander the great conquered Egypt in 332 AD
Christianity was dominant until 7th century when

Byzantines arrived
Ottomans ruled Egypt till early 1900s
First democratic president elected in 2012

22
ECONOMY
Termed as a developing country
Population of 100 million with 28% population
below poverty line
39% population is unemployed
Average income is 550 USD

23
Religion and Society

Islam dominant religion (90% Muslims and 10% Coptic
Christians)
Society in general Is conservative
Collectivist culture
Social and family values are very important
People pay attention to values like honour which is

associated with exhibiting modesty, loyalty, honesty
and respect in general
24
ATTITUDES AND VALUES IN BUSINESS
Respect
Appearance
authority. 70%
Hospitality power distance
and formality
dimension For managers
Individualism 45 Score on Teamwork

25% Masculinity and solidarity
25
NON VERBAL COMMMUNICATION
Putting High Time Deadlines

Uncertain
Avoidance risk on context Plentiful are fine
80% superiors culture
26
LEGAL ASPECTS
Laws and regulations are there but considering being a
collectivist society, people are expected to be following
them but are not strictly implemented
27
Communication and Negotiation
▸ People generally speak louder –thick Arabic accent is the reason
▸ Expect tea/coffee on meeting and never reject them – Considered rude, do

the same as Host
▸ Clarity and honesty in negotiations
▸ Any hidden agenda or sneaky ways to achieve edge in negotiations can

hinder business relationships and deals
,
28
Things to be kept in mind

👉Respect Egyptian culture when dressing and going out
👉Avoid handshakes with women. Hugs are fine for men.
👉Foreigners are generally welcomed whole heartedly
👉Tourists destinations are full of scammers so either learn Arabic or be
with some trustworthy local when buying things
👉Traffic Is wild , people generally drive very fast hence be extra cautious
29
Fun Facts 😉
FOOD- Its not very fancy. Egyptian cuisine is usually non spicy and dry.
Local spices do add some taste. Wide variety of other Arab cuisines are also eaten
frequently
🌏 Weather- Weather is generally hot and humid but during December to March it is
fairly cold in some regions.
😸 Cats- Ancient Egyptians were obsessed with cats as they were considered
sacred, if you love cats, Egypt is the perfect place to get as many species as you
want.
30
THANKS!
ARE YOU GUYS READY TO GO EGYPT?

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CROSS CULTURAL

▸ To enable learners to reflect on some of the typical communication styles commonly

▸ To enable learners to practice using Hofstede's five-dimension model to explain a number of

▸ Pakistan is home to a large number of ethnicities and cultural

▸ As Pakistan was part of subcontinent

before 1947, its culture is a blend of

Islamic practices and Indian culture.

WORKPLACE CULTURE IN PAKISTAN

TRUST FACE TO FACE CALLING WITH

Behavior -Pakistanis do not Meetings

HIGH CONTEXT CULTURE

👉 less-direct verbal and

NON VERBAL COMMMUNICATION

Mistakes Expats Usually Make

👨 Do not learn basic language

👨 Do not get knowledge about nonverbal cues such as sign board

👨 Stereotype and then experience cultural shock

👨 Judge other by looking with their religious lens

culture of other country.

What's comes into

Saw the era of multiple empires

Ruled by Pharaohs for 2500 years

Alexander the great conquered Egypt in 332 AD

Christianity was dominant until 7th century when

Ottomans ruled Egypt till early 1900s

First democratic president elected in 2012

Population of 100 million with 28% population

below poverty line

39% population is unemployed

Average income is 550 USD

Religion and Society

Society in general Is conservative

Social and family values are very important

People pay attention to values like honour which is

ATTITUDES AND VALUES IN BUSINESS

Individualism 45 Score on Teamwork

NON VERBAL COMMMUNICATION

Putting High Time Deadlines

Communication and Negotiation

▸ People generally speak louder –thick Arabic accent is the reason

▸ Expect tea/coffee on meeting and never reject them – Considered rude, do

▸ Clarity and honesty in negotiations

▸ Any hidden agenda or sneaky ways to achieve edge in negotiations can

Things to be kept in mind

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