Nothing Special   »   [go: up one dir, main page]

Ballou 01

Download as ppt, pdf, or txt
Download as ppt, pdf, or txt
You are on page 1of 27
At a glance
Powered by AI
The key takeaways are that supply chain management involves coordinating activities across organizations and functions to efficiently move goods from raw materials to the end customer. Logistics is the part of the supply chain that plans and controls the flow of goods.

The main components of a supply chain discussed are vendors/plants/ports, factories, warehouses, transportation, customers, and information flows.

Logistics is defined as planning, implementing, and controlling the efficient flow of goods, services, and information from origin to consumption to meet customer needs.

Business Logistics/Supply

ChainA Vital Subject


The supply chain is simply another way of
saying the whole process of business.

Chapter 1
CR (2004) Prentice Hall, Inc.

1-1

Introduction

SCM and logistics activities provide the


bridge between production and market
locations that are separated by time
and distance.

1-2

The Immediate Supply Chain for an Individual Firm

Transportation

Warehousing

Transportation

Customers

Information
flows

Factory

Transportation

Vendors/plants/ports
Warehousing
CR (2004) Prentice Hall, Inc.

Transportation
1-2

Definition of SCM and Logistics

The supply chain encompasses all activities


associated with the flow and transformation of
goods from the raw material stage
(extraction), through to the end user, as well
as the associated information flows. Materials
and information flow both up and down the
supply chain. (Handfield and Nichols,1999)

1-4

Definition of SCM and Logistics

Supply Chain Management (SCM) is


the integration of these activities,
through improved supply chain
relationships, to achieve a sustainable
competitive advantage. (Handfield and
Nichols)

1-5

Definition of SCM and Logistics

Within the supply chain Mentzer et al.(2001)


propose the broad and rather general
definition:
Supply chain management is defined as the
systematic, strategic coordination of the
traditional business functions and the tactics
across these business functions within a
particular company and across businesses
within the supply chain, for the purposes of
1-6

Definition of SCM and Logistics

Improving the long term performance of the individual


companies and the supply chain as a whole.
Russell Morey, 1997 defined SCM as the process of
planning organizing and controlling the flow of
materials and services from suppliers to end users/
customers. This integrated approach incorporates
suppliers, supply management, integrated logistics
and operations.

1-7

Definition of SCM and Logistics

Logistics is that part of the supply chain


process that plans, implements and
controls the efficient, effective flow and
storage of goods, services and related
information from the point of origin to
the point of consumption in order to
meet customers requirements.
(Council of Logistics Management)
1-8

Definition of SCM and Logistics

Integrated Logistics is the process of anticipating


customer needs and wants; acquiring the capital,
materials, people, technologies and information
necessary to meet those needs and wants;
optimizing the goods or service producing network to
fulfill customers requests; and utilizing the network to
fulfill customer requests in a timely way.
(Arthur D. Little and Pennsylvania State University)

1-9

Evolution of Supply Chain Management

CR (2004) Prentice Hall, Inc.

1-10

Supply Chain Schematic

CR (2004) Prentice Hall, Inc.

1-5

The Logistics/SC Mission

CR (2004) Prentice Hall, Inc.

1-12

Critical Customer Service


Loop
Customer order processing (and
transmittal)

Transportation
Customers
Inventory
or supply source

CR (2004) Prentice Hall, Inc.

1-13

Physical Distribution Costs


Category

Percent of sales

$/cwt.

Transportation

3.34%

$26.52

Warehousing

2.02

18.06

Order entry

0.43

4.58

Administration

0.41

2.79

Inventory carrying

1.72

22.25

7.65%

$67.71

Total

Add one-third for inbound supply costs


Source: Herb Davis & Company
CR (2004) Prentice Hall, Inc.

Logistics cost
are about 10% of
sales w/o
purchasing costs
1-14

Significance of Logistics

1-15

Effect on Logistics Foreign Outsourcing


Domestic sourcing

Foreign sourcing

Profit
G&A

Profit
G&A

Marketing
Logistics
Overhead

Increase

Marketing
Logistics

Increase

Tariffs
Overhead

Materials
Materials
Labor
CR (2004) Prentice Hall, Inc.

Labor

Reduction
1-16

Scope of the Supply Chain for Most Firms


Business logistics

Physical supply
(Materials management)
Sources of
supply

Physical distribution
Plants/
operations

Transportation
Inventory maintenance
Order processing
Acquisition
Protective packaging
Warehousing
Materials handling
Information maintenance

CR (2004) Prentice Hall, Inc.

Customers
Transportation
Inventory maintenance
Order processing
Product scheduling
Protective packaging
Warehousing
Materials handling
Information maintenance

Focus firms internal supply chain

1-14

Key Activities/Processes

Primary
- Setting customer service goals
- Transportation
- Inventory management
- Location

Secondary, or supporting
- Warehousing
- Materials handling
- Acquisition (purchasing)
- Protective packaging
- Product scheduling
- Order processing

CR (2004) Prentice Hall, Inc.

1-18

The Supply Chain is Multi-Enterprise


Scope
in reality
Focus
Company
Suppliers

Customers
Customers/
End users

Suppliers
suppliers

Acquire

Convert

Distribute

Product and information flow

CR (2004) Prentice Hall, Inc.

1-19

Reality of SC Scope

CR (2004) Prentice Hall, Inc.

1-20

co
ord
na
l
un
cti
o
erf

n
rdi
oo
lc
na
tio
iza

SUPPLY
CHAIN
MANAGEMENT

on
ati

Int

n
rga
ero
Int

ina
tio
n

The Multi-Dimensions of SC

Activity and process


administration
CR (2004) Prentice Hall, Inc.

1-21

Objectives of Business
Logistics/SCM

A workable financial objective for


scm/logistics can be expressed in the ratio
known as ROLA (Return on Logistics Assets).
ROLA is defined as:
ROLA = (Contribution to revenue Logistics
operating costs) / Logistics Assets

1-22

The Logistics Strategy Triangle


Inventory Strategy
Forecasting
Transport Strategy
Storage fundamentals
Transport fundamentals
Inventory
decisions

Transport decisions
Purchasing and supply
scheduling decisions
Customer
Storage decisions
service goals
The product
Logistics service
Information sys.
Location Strategy
Location decisions
The network planning process

CR (2004) Prentice Hall, Inc.

1-23

Relationship of Logistics to
Marketing and Production
PRODUCTION/
OPERATIONS
Sample activities:
Quality control
Detailed production
scheduling
Equipment maint.
Capacity planning
Work measurement
& standards

Interface
activities:
Product
scheduling
Plant
location
Purchasing

LOGISTICS
Sample
activities:
Transport
Inventory
Order
processing
Materials
handling

Interface
activities:
Customer
service
standards
Pricing
Packaging
Retail
location

Productionlogistics
interface

Marketinglogistics
interface

Internal Supply Chain


CR (2004) Prentice Hall, Inc.

MARKETING
Sample
activities:
Promotion
Market
research
Product
mix
Sales force
management

1-21

Marketing

Relationship of Logistics to Marketing


Product
Promotion

Price

Logistics

Place-Customer
service levels
Transport
costs

Inventory
carrying costs
Lot quantity
costs

CR (2004) Prentice Hall, Inc.

Order processing
and information
costs

Warehousing
costs

1-22

Relationship of Logistics to Production


Coordinates through scheduling and strategy

make-to-order or make-to-stock
An integral part of the the supply chain
Affects total response time for customers
Shares activities such as inventory planning
Costs are in tradeoff
Production lot quantities affect inventory
levels and transportation efficiency
Production response affects transportation
costs and customer service
Production and warehouse location are
interrelated
CR (2004) Prentice Hall, Inc.

1-26

Application:
Logistics/SC in Diverse Areas
Manufacturingmost common
Environmentcausing restrictions
Serviceemerging opportunities
Non-profitslittle explored
Militarylong history
CR (2004) Prentice Hall, Inc.

1-27

You might also like