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    Balya Ibnu Mulkan (14522068) - Kukuh Faedlur Rahman (14522125) - Muhammad Firdaus Saputra (14522265) Supply Chain Management - A Class

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    Kukuh Faedlur Rahman
    This document summarizes two case studies - Krause Corporation and Mazda Electronics. For Mazda Electronics, it recommends proceeding with the new low-cost ME2001 model incorporating Burton Plastic's frame, as quality and price are good. It notes risks around potential defects and importance of involvement from various departments in the decision. Additional information and testing would be needed to confirm product quality before continuing.

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    Balya Ibnu Mulkan (14522068) - Kukuh Faedlur Rahman (14522125) - Muhammad Firdaus Saputra (14522265) Supply Chain Management - A Class

    Uploaded by

    Kukuh Faedlur Rahman
    147 views2 pages
    This document summarizes two case studies - Krause Corporation and Mazda Electronics. For Mazda Electronics, it recommends proceeding with the new low-cost ME2001 model incorporating Burton Plastic's frame, as quality and price are good. It notes risks around potential defects and importance of involvement from various departments in the decision. Additional information and testing would be needed to confirm product quality before continuing.

    Original Description:

    Mazda Electronics Study Case Answer

    Original Title

    56774 Mazda Electronics

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    This document summarizes two case studies - Krause Corporation and Mazda Electronics. For Mazda Electronics, it recommends proceeding with the new low-cost ME2001 model incorporating Burton Plastic's frame, as quality and price are good. It notes risks around potential defects and importance of involvement from various departments in the decision. Additional information and testing would be needed to confirm product quality before continuing.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    147 views2 pages

    Balya Ibnu Mulkan (14522068) - Kukuh Faedlur Rahman (14522125) - Muhammad Firdaus Saputra (14522265) Supply Chain Management - A Class

    Uploaded by

    Kukuh Faedlur Rahman
    This document summarizes two case studies - Krause Corporation and Mazda Electronics. For Mazda Electronics, it recommends proceeding with the new low-cost ME2001 model incorporating Burton Plastic's frame, as quality and price are good. It notes risks around potential defects and importance of involvement from various departments in the decision. Additional information and testing would be needed to confirm product quality before continuing.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
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    Balya Ibnu Mulkan (14522068) Kukuh Faedlur Rahman (14522125) -

    Muhammad Firdaus Saputra (14522265)


    Supply Chain Management A Class
    Group Assignment Chapter 3
    Krause Corporation and Mazda Electronics

    # Krause Corporation Case


    A. Needs of Strategic Alliances

    B. Study Case Question


    1. Should Steve recommend buying the pipe or making it?
    (replace with result of paraprash)
    # Mazda Electronics Case
    A. Needs of Strategic Alliances

    B. Study Case Question


    1. Should Mazda Electronics proceed with the low-cost ME2001, incorporating the new frame
    developed by Burton Plastics, Inc.? Explain.
    According to the case, Mazda should continue purchasing new item. Quality and price are
    very decent that can affect to company profits growth. At present, ME1001 averages $150 per
    unit which permits company to run on a net margin of 5%. The new unit could be made for
    $65 per unit more than partial of ME1001 costs. Marketing expenses would add another $20
    per unit but still keep on under original product costs. The opportunity of defects product is
    the risk that the company would be taken. The following shows a sample analysis.
    2. Who should be involved in the decision-making process? Who is ultimately responsible for
    the decision?
    People that should be involved in the decision making on how to move forward are Dennis
    Kwok, Larry McDonald in engineering, Jackie Brown in marketing, Jeff Meltzer in supply
    management, and Patrice Renier in manufacturing. There are serious factors in each
    department that subject matter expert would have a stake hold in to guarantee to make the best
    decision.

    3. What additional information would you require if you were in Dennis Kwoks place?
    Based on the case said that past low-cost ME2001 model would work well and then
    unexpectedly become defective and do not know the causes. It is not a suitable response and
    confirmations the lack of testing and R&D. Company would need systematic testing for
    product quality before continue the business.

    4. What other issues related to this problem are of concern to supply management?
    Jeff was not happy if Burton was a single source for this product. The firm should open up
    market competition that probably will get a better price, delivery time, or better quality overall.

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