Republic of The Philippines Department of Education Public Technical-Vocational High Schools
Republic of The Philippines Department of Education Public Technical-Vocational High Schools
Republic of The Philippines Department of Education Public Technical-Vocational High Schools
Department of Education
PUBLIC TECHNICAL-VOCATIONAL
HIGH SCHOOLS
Writers:
MARYAN C. CABASAG
Solana Fresh Water Fishery School
CECILIA C. BUNAO
Don Alejandro Roces Sr. Science – Technology High School
DAISY VILLANUEVA
Malolos Marine Fishery School
GAY BUENAVISTA
Muntinlupa Business High School
JEANNETH CUETO
Muntinlupa Business High School
OFELIA F. BERNARDO
Jones Rural School
ROLANDO M. CUBANGBANG
Jones Rural School
JESUSA C. IGLESIAS
San Jose National Agricultural And Industrial High School
LITO L. AGCAOILI
Alcala Rural School
Encoders:
MARISOL E SALDIVAR
CARLO MAGPANTAY
Editor:
Facilitator:
MARYAN C. CABASAG
Solana Fresh Water Fishery School
Iraga, Solana, Cagayan
Region 02
CECILIA C. BUNAO
Don Alejandro Roces Sr. Science – Technology High School
Roces Ave., Brgy. Obrero, Quezon City
NCR
MA. JOSEFINA B. LUNA
E. Rodriguez Vocational High School
Nagtahan, Sampaloc, Manila
OFELIA F. BERNARDO
Jones Rural School
Jones, Isabela
Region II
ROLANDO M. CUBANGBANG
Jones Rural School
Jones, Isabela
Region II
JESUSA C. IGLESIAS
San Jose National Agricultural and Industrial High School
Alcala Cagayan
Region II
Encoders:
MARISOL SALDIVAR
Taguig City
EDUARDO PINEDA
Cauayan, Isabela
CARLO MAGPANTAY
Project 4, Quezon City
Editor:
Facilitator:
MARYAN C. CABASAG
Solana Fresh Water Fishery School
Iraga, Solana, Cagayan
Region 02
Encoder:
Facilitator:
Editors:
CAROLINA F. CHAVEZ
Principal II
Muntinlupa Business High School
BEATRIZ A. ADRIANO
Principal IV
E. Rordiguez Vocational High School
Let Us Study....................................................................................2
Rubrics for Business Evaluation............................................2
Rubrics for Oral Presentation and Defense.............................6
How Much Have You Learned?........................................................6
Let Us Apply What You Have Learned..............................................6
HOW TO USE THIS MODULE
LET US STUDY
Words to Study
1
Business Plan Oral Presentation Rubric
Business Name:
_____________________________________________________________
School:
Student(s) Names:_____________________________________________ _______________________
CATEGORY 4 3 2 1 Points
Executive All required aspects of the All required aspects of the The executive summary is The required aspects of the
Summary/Overview of executive summary are executive summary are included interesting but some required executive summary are not
the Business included and grasps the information is missing included and does not grasp the
evaluator's attention reader's attention
Problem/Product/Service Covers product/service Includes essential knowledge Includes information about the Content is minimal or
Description description with great detail about the product/service product/service but not completely incomplete
Marketing Plan/ Marketing strategies are well Almost all the marketing Some of the marketing strategies Many requirements were not
presented: customer demand strategies are well documented; are covered, the advertising is met.
is demonstrated and customer demand is incomplete
advertising is appropriate and demonstrated and advertising is
well done appropriate
Financial Soundness The financial plan is excellent The financial plan is complete The financial plan does not include There are several errors or parts
and complete but not presented in an all of the required information omitted in the financial plan
organized manner
Sustainability potential is The business idea clearly The business idea could be The business idea would have to be The business plan did not
addressed demonstrates sustainability. sustainable, requiring some modified significantly to address the potential for
Continuation is a decision to modifications demonstrate sustainability sustainability
be made by the owner(s)
Creativity in Idea and The business idea is creative The business idea displays The business idea is not very There is little display of
Opportunity and the plan demonstrates creativity with some opportunity original but has opportunity for creativity
clear opportunity for success for success success
Spelling and Punctuation There are no spelling or There is one to two spelling or There are three to four spelling and The business plan has many
punctuation errors in the punctuation errors in the punctuation errors in the business spelling and punctuation errors.
business plan business plan plan
Presentation to Judges Interesting, well-rehearsed. Relatively interesting and Able to hold attention of judges but Presentation was not prepared.
Displayed complete rehearsed. Displayed knowledge lacked knowledge of business plan. Unorganized business plan.
knowledge and confidence in and confidence in Coverse with the judges poorly Attempts to converse with the
product/service. Converse product/service. Coverse with judges
with the judges execellently the judges relatively well
3
Judge: ________________________________ Total Points
2
4
RUBRICS FOR BUSINESS PLAN PAPER EVALUATION
Personal Details
I. Names & Brief Biography
II. Name of Adviser/s & Brief Biography
Overview of the Business
I. Name of the Business
II. Description of the Business Model
III. Statement of Vision, Mission, and Values
Business Plan Proper
I. The Problem/Need
A. Description of the exact problem/need
addressed
B. Reasons/rationale why the problem/ need
must be addressed by the business
C. Descriptions on how the business has
solved the problem/need
II. Statement of Vision, Mission , and Values
A. Vision
Description/statement of what the proponent
sees if the problem/ need are solved.
B. Mission
Clear description of goals and objectives that
present practical steps to achieve the vision.
C. Clear statement of values critical to the
culture, integrity and activities of the business
III. The Marketing Plan
A. Research & Analysis
1. Description of the Target Market
2. Market Size
3. Competition/Market Share
4. Market Trends
B. Marketing Strategies
1. How the product/service be introduced
in the market?
2. How will the customers be reached and
served?
3. How will the investors be served?
4. Description of the business ownership,
roles of the partners.
5. Value Added Features
6. Location of the business
IV. Production and Technical Plan
3
A. Detailed description of products/services
B. Operating Strategies
1. Description/Illustration of production
model
2. Detailed description of raw material,
suppliers, transportation needed and
how these will be accessed.
3. Details/data presented on how the
Products/services will be further
developed and the help needed and the
agency or company who can do it.
C. Critical Risks
a. Data on existing competitors
b. Statement on how the proposed business
is different from the others
c. Description/Illustration of the proposed
business' competitive strategy
d. Partners are identified, their roles, and
added value to maximize impact.
e. Detailed description of the risks and
opportunities (SWOT Analysis)
f. Description on how the business would
capitalize to prevent the risks.
V. Organizational/Management Plan
A. Members of the team
B. Team's contribution to the business
C. Others who can be part of the team
VI. Operational Plan
A. Detailed description on how the business will
be implemented.
a. Assignment of tasks
b. Schedules of deliverables
c. Data of necessary resources
d. Description/Illustration of operational
model and work flow
f. Description of business back progress and
division of works
g. Data on estimates of the business
operations
B. Monitoring and Evaluation
a. Statement of outcome the business will
achieve based on targets
b. Descriptions/Illustrations on how you will
monitor achievement
c. Statement of performance targets
d. Time line on when the targets will be
achieved
4
Sustainability
I. Financial Plan
(This includes strategies for fund raising.)
A. Soundness of the average investment needed
B. Data/Schedule of the specific investments
needed in 1 - 2 years
C. Percentage share on investments/capital of
each member of the proponents
D. Detailed description on how funds will be
raised to start the business
E. Data/Statement on how many years the
business will earn profit
II. Social Impact
A. Statement of the business' long-term desired
outcomes
B. Statement of the social impact generated from
each of the business activities
C. Statement/data on the benefit and impact of
the business to the community
5
LET US APPLY WHAT YOU HAVE LEARNED
LET US REMEMBER
RESOURCES:
Worksheets
Survey Forms
Checklists
Score card
REFERENCES: