Rev Business Plan
Rev Business Plan
Rev Business Plan
Agent
Business
Plan
THE SPEEDY REAL ESTATE AGENT PLAN
A real estate agent business plan is your personal guide to keep you on track
as you move through your year in real estate. In this plan, you will set goals
and reverse engineer how you will achieve them. By setting and following
this plan, your chances of success are exponentially better.
A word of warning: you will not always want to follow this plan! There will
be days when a little internal voice tells you it's alright to skip today. Don't
listen to that voice. Stick to the plan and the plan will work for you.
Remember that real estate is a long-term game and you need to maintain
execution throughout the year.
Why Do I Want To
Succeed This Year?
To kick off your plan, you need to start with a reason for you wanting to succeed. This can be
a challenging question but this will serve you well when you are having "one of those days".
Hint: Be honest. If you want to succeed for financial reasons, own it! A common mistake is
just writing something that sounds good.
Examples: To reach financial freedom. To provide for my family. To fund my hobbies. To go
traveling next winter. To care for my parents. To buy a new car. To improve the real estate
industry. To help people reach their real estate goals
Last Year
If next year is going to be a success, we need to look back on the last year! No worries if you
don't have a full year in the business.
Listing Expenses:________
Expense Review
Based on your income and expenses, do you wish to make any changes to your expenses?
Depending on your business model, we recommend shooting for a 30-40% profit margin.
If this isn't aligned last year, or you would like to make changes, what areas can you
make changes to? (Example: decrease online ad spend (Marketing & Growth Cost), add real
estate coaching (Marketing & Growth Cost), cut CRM costs and find new database
(Operating Cost)
This Year
Let's get planning! Note, a person in your database is someone you could pick up the
phone and call right now.
The number of people you will need to meet every work day is approximately (g/250):
(250 days is working 5 days/week for 50 weeks)
Aim to talk to 10 people per day for each person you need to meet. For example, if you need
to meet 1 new person a day, aim for 10 conversations a day. If you need to meet 3 a day, then
you will need to aim for 30 conversations a day. If you had a negative number for "f" then
always shoot for a minimum of 10 people/day! 10 Conversations per day should be the
minimum for all agents.
*VERY IMPORTANT*
If "f" was a negative number then your main focus should be on improving how you
interact with your database. If the above number seems high, then you will really need to
focus on meeting new people this year
Streams of Business
Whether you have enough people in your database to satisfy your goals, or you need to
add people, you should have a way of driving business. Everyone's main source should
always be your SOI (Sphere of Influence)
Circle 4-5 streams of business.
● SOI/Past Clients
● Social Media ● Investors/Landlords
● FSBO ● Relocation Companies
● Geographic Farming ● Door Knocking
● Demographic Farming ● Paid Leads
● Online Leads ● Sports
● Open Houses ● Clubs/Associations
● B2B Referrals (business contacts) ● Attorneys/Lenders
● Networking Associations ● Commercial Agents
● Builders ● Out of Town Agents Referrals
● Buyer/Seller Seminars ● Giving/Charity Efforts
Source 1:
Source 2:
Source 3:
Source 4:
Source 5:
Source 1:
Source 2:
Source 3:
Source 4:
Source 5:
Day 1
6:00 AM - 8:00 AM 6:00 AM - 8:00 AM
Day 2
6:00 AM - 8:00 AM 6:00 AM - 8:00 AM
Prospecting Prospecting
(GOLDEN TIME) (GOLDEN TIME)
Let's Wrap It Up
Great work! We are almost ready to rock and roll. Let's have a look at some final thoughts.
It's powerful to think of the reasons why we believe we will be successful and spots that we
should watch as we move forward. Use this as a gauge for reasons for success and areas to
watch.