Leveling Up: 12 Questions to Elevate Your Personal and Professional Development
By Ryan Leak
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About this ebook
A Wall Street Journal Bestseller
Experience explosive growth and success in your career and personal life by taking ownership of your personal development and understanding you don't need to know all the answers—but you do need to ask the right questions.
Whether you're a leader of ten, a hundred, or many more, there's no one more important to lead than yourself. If you're not leading yourself, why would anyone else want to follow you? Ryan Leak speaks to thousands of leaders every year, and he has learned that the most successful people have taken ownership of their own development—and in order to realize your potential, you need to fully understand yourself.
Being a great leader is not about having all the answers but asking the right questions—and that starts with careful introspection and inviting others to tell you what they see in you. Leveling Up helps you focus on the person you're becoming and think about the goals you want to accomplish. Some of the twelve strategic questions in this book include:
- What is it like to be around me? (The Self-Awareness Question)
- What credit can I give away? (The Team Player Question)
- Who knows who I really am? (The Transparency Question)
- What's my definition of success? (The Vision Question)
- Do I have to do it all? (The Rest Question)
- Am I enjoying it? (The Fun Question)
Leadership theory and business practices are important to study, but nothing is better than discovering the answers that will reveal who you are at your core, where you want to go in your career and life in general, and how you can influence and impact those around you.
Ryan Leak
Ryan Leak is an author, speaker, executive coach, and filmmaker. He’s known for two documentaries: The Surprise Wedding and Chasing Failure. The son of a preacher man, Ryan grew up in the church with a marketplace passion. Today, Ryan splits his time between speaking in churches and doing executive coaching and speaking in Corporate America through his company The Ryan Leak Group, LLC. Ryan has a unique church position in that he is on the teaching team of five megachurches. He rotates speaking at each of them seven to eight times a year. He regularly teaches 48,000 people between those five churches. Ryan does about 120 events each year reaching 200,000 people and trains approximately 15,000 leaders. Ryan and his wife, Amanda, reside in Dallas, Texas, with their two children, Jaxson and Roman.
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Leveling Up - Ryan Leak
INTRODUCTION
I have a problem.
I have this habit of telling people I can do stuff I’ve never done. Like the one time my friend asked me if I could speak for their company.
I said, Sure, no problem.
She responded, Well, what about a full day of workshops? Could you lead our whole staff development day?
Confidently, I said, Of course.
Why? Why in the world would I tell her I could develop her whole staff of one hundred over the course of eight hours on a Monday when all I had ever done for anybody was deliver a sixty-minute keynote? I had no earthly idea how to pull it off, but I’m so glad I accepted the assignment.
I’ll never forget it. I spent one of the eight hours in the workshop on kindness. Why? Because it’s one of the few things you can’t get a master’s degree in that many companies desperately need. FYI, the company was a bank. I probably should have designed a day around leadership, customer service, and sales strategy for the twenty-first-century consumer. But for some odd reason, my friend green-lighted kindness hour. During that hour, people were tasked with going around and saying kind things to one another as I attempted to prove to this bank how kindness could change their entire business.
I kicked off the session by sharing a story with the bank about one of my favorite stores in the world. It is called the 99 Cents Only Store. What I love about the 99 Cents Only Store is that it’s one cent cheaper than dollar stores. Life is expensive, and I just like how the 99 Cents Only Store makes me feel. Don’t judge me.
Once, I went there two days before Christmas. It was my goal to track down items that should not be ninety-nine cents. For instance, I found ankle braces that are normally forty dollars at Dick’s Sporting Goods, and I asked the manager, Are these ninety-nine cents?
He replied, Sir, yes, they are ninety-nine cents.
I’ve got two ankles, but I bought three. Why? Because for ninety-nine cents, why not?
I was so happy in this store that while I was in line, I told the cashier I would cover all of the items the person in front of me had at the time. She had five items. Do the math. We’re at $4.95 plus tax. It’s not that generous, but it was Christmas.
The woman turned around, looked at me, and said, Is this a prank?
I said, Ma’am, do you think people are going around doing five-dollar pranks?
She responded, Are you serious?
I said, Ma’am, of course. It’s Christmas.
Then she told me something I absolutely didn’t expect.
She said, Sir, I have never had someone show me this much kindness in my whole life.
The point I made at that bank’s staff development day was simple: we only have to be a little kind to make a big difference. People live in a pretty mean world. What if we can change it one act of kindness at a time?
At the end of that workshop, we did a question-and-answer session. A woman stood up and said, Ryan, I don’t have a question. I just want to say thank you. I grew up in a pretty volatile home. I went to a really competitive college. I just transitioned from another company where I learned that the only way to climb the ladder of success is to pull someone else off. I live in a dog-eat-dog world. But today, you taught me that I could actually get ahead in my career and in my life by being kind. I have never heard anything like that in my life. And if I’m honest, I don’t like the person I’ve become. But today, you gave me a new way to be human. So no question for me. Just wanted to say thanks for coming.
That moment changed my life and career. I learned then that behind a coveted job title and salary was a woman just trying to figure out who she was. And I discovered there are so many more people just like her.
This realization is what led me to C-suite executive coaching. I wanted to have a career where I helped people win at work and win at home, even people who were crushing one aspect of their lives but struggling in others. Often we’re expected to take our careers to the next level while also attempting to manage our love lives, raise children, show up for our friends, and remain healthy—mind, body, and soul.
For way too long, work and life have been in this tug-of-war battle in the conversation around work-life balance. It is almost as if we’re being forced to pick between being good at work versus being good at life. However, contrary to popular belief, I think you can level up in your career and in your personal life at the same time.
For people who want the best of both worlds, some would say, You can’t have your cake and eat it too.
But who buys a cake not to eat it? I think the biggest problem is, when trying to find balance, work always gets on the scale first before life.
Billions of dollars are spent every year training employees on how to be better at work. Higher education courses are primarily designed to prepare students for their future vocations. Conferences are crafted to help leaders develop strategies to grow their careers. But how many resources are collectively spent on taking areas outside of our careers to the next level? But I believe our careers will grow when we do. It’s remarkable the number of successful people who have accomplished so many of their career goals but don’t have five people in the world they can truly call their friends. They’re crushing it at work. Yet, they’re lonely in their personal lives.
Perhaps the only way to achieve work-life success is to consider putting some of our resources on the life side. In fact, if you level up in your personal life, it’ll make leveling up in your professional career way easier. The reverse is not true. When you put all your eggs in leveling up in your professional career, it often comes at the expense of your personal life.
What I’ve learned from speaking at some of the top organizations in the world and working with C-suite executives, NBA athletes, and thousands of leaders is that the people who are consistently excelling in the most important areas of their lives have mastered the art of self-leadership. They have a set of principles set up that allow them to continue to grow. They understand that the growth and development of their lives and careers is their responsibility. They’re not waiting for someone else to come challenge them. They’ve figured out ways to lead themselves when no one else is around.
When it comes to your growth and development, you might be tempted to believe it hinges on someone else to lead you well. But leveling up is your responsibility. It starts with you.
You are likely in one of two categories.
The first is you work for somebody. Most people do. Your leader could be phenomenal, adequate, mediocre, or terrible. A recent survey from job site Monster.com polled 957 people over one month who were openly seeking new jobs. The company asked why they wanted to leave their current employer. Seventy-six percent of them blamed a toxic
boss for being the reason.¹ Many factors contribute to that, but the reality is I don’t meet many people who say they have a phenomenal leader. If you do, you are part of a very small percentage. Let’s call that the top 5 percent.
The remaining 95 percent of leaders fall in the terrible to adequate categories. It takes a lot to get in the phenom territory. So, depending on the category you’d put your leader in, the trajectory of your career could simply end up wherever they take it if you’ve put it in their hands.
And what exactly is your leader responsible for? Training you on company processes and procedures? Casting vision? Developing strategy? Okay, that’s fine. But are they supposed to transform you into someone who works harder, brings a positive attitude, and owns the mistakes he or she makes? Are they supposed to make you a better friend, partner, spouse, or parent? A better person? That’s a tall order, even for a phenomenal leader.
Now let’s say you’re in the second category, and you’re the leader. You started the company. You were promoted. Your family owns the business. While there are perks to the position, what often doesn’t come with the salary is a leader for you. When supply chain disruptions, labor shortages, and talent retention threaten your business, who’s there to calm your fears? When others are asking you for vision for the future and you can’t see it, who’s there to give you advice? It’s hard to go to the next level when you feel like no one is giving you the tools to get there. It can be lonely at the top, right?
Whether we’re in charge or working for someone who is, many obstacles can keep us from leveling up in work and life, but make no mistake about it, our biggest hurdle is us! I love what motivational speaker Jim Rohn used to say: If you don’t like where you are, change it. You are not a tree.
That’s why I wrote this book, so people could move up to the next level in their lives and careers. When it comes to the most important areas of your life and career, there are levels to it.
Level 1: Aimless
You have no earthly idea what you’re doing or where you’re going. You have no direction.
Level 2: Stuck
You can envision yourself doing better but can’t seem to get out of a rut. You might work hard but experience very little progress.
Level 3: Coasting
You are going through the motions. Your life is on cruise control. You do what you have to do to survive.
Level 4: Developing
You are steadily growing. You’ve had incremental improvements over the past few years, and your relationships and career have excelled.
Level 5: Thriving
You are operating in your sweet spot. You don’t have to do anything. You get to do everything.
Level 6: Mastery
You are doing so well that you’re in a place to help others do the same.
Can you identify what level you are at in your life and career? You may have different answers for both. (We’ve developed a Leveling Up Assessment at ryanleak.com/levelingup to help you identify which level you are at now and to provide a few resources to get you where you want to be in the future.)
Most people I sit with live and work around level 2 and 3. They’re stuck or coasting. They’re in relationships and careers they tolerate. The goal of this book is to help you level up to a place where you feel like you’re in such a sweet spot professionally and personally that you can help others get there too. As a speaker and coach, I’m often tempted to give people the answers they need to level up. But what I’ve learned in sessions with clients from my executive coaching practice is that there is a common thread and frequent statement they use: That’s a good question. It’s the questions I ask that perpetuate their growth beyond the counsel I may provide. When it comes to leveling up, questions are often better than answers because questions equip people to lead themselves when no one else is around.
In this book, I have designed twelve loaded questions that will help you go to the next level in your professional and personal life. These questions often lead you to other questions that ultimately will make you a better person and employee. These questions have been formed from countless coaching sessions, keynote experiences, and interviews.
This book’s journey actually began with twenty-one questions. As companies requested me to speak, I would present all twenty-one questions and let them choose which ones they thought best spoke to their employees’ pain points. At the end of the keynotes, I would poll the audience to learn which questions resonated with them the most and why. Sometimes, the company would even suggest a new question. Over time, twelve questions have risen to the top as those that help people level up the most.
Some of the questions involve you taking a hard look in the mirror, and you’ll have to answer those for yourself. Then there are questions that involve you inviting a friend to the table to give you a fresh perspective. We need the mirror and the friend to level up. While the questions are best approached in order, you can dip in and out of the book. There might be a question that particularly speaks to you more than others. Feel free to begin there.
When it comes to the energy and focus you bring to your life and career, there are levels to it. Let these questions be your next-level guide when your career or life has plateaued, and you’ll find yourself growing like never before.
CHAPTER 1
THE VISION QUESTION
What is my definition of success?
Success is liking yourself, liking what you do, and liking how you do it.
—Maya Angelou
You want to know who’s really good at bringing up your past? Facebook.
I always smile whenever I get a notification letting me know what I was up to five years ago. It is both nostalgic and laughable as I look at where I was, who I was with, and what I thought was fashionable. What’s even more embarrassing is opening a school yearbook from the late 1990s when I was in grade school. It’s mesmerizing to see what world I lived in and what I deemed successful and not successful.
I grew up in a lower-income neighborhood but had a scholarship that enabled me to go to a private school across town with people who had way more resources than my family did. Most of my neighbors worked blue-collar jobs in factories, while the parents of the kids where I went to school were in white-collar professions.
From an early age, I was operating in two different worlds, trying to figure out who I wanted to be and who I thought I had to be in order to be successful. Success for me meant you were good at sports, especially if you were tall. As a kid growing up playing basketball at the park on my side of town, my dream was to play in the NBA. But my friends from school, even the tall ones, wanted to be doctors, lawyers, astronauts, maybe even the president. I quickly discovered that the cars, homes, and restaurants on the other side of town were quite nicer than the ones in my own neighborhood.
If being a star athlete was my first idea of success, every decade I was handed a new one. As I went through grade school in the 1990s, success was showing up with the right school supplies. If you didn’t have a Five Star Notebook, you were nobody. I came home from the first day of second grade and begged my mom to buy me one along with gel pens. I was sure that a Five Star Notebook held the key to everything I needed to be successful.
Or the real holy grail: Beanie Babies. Recently, a Steg the Stegosaurus, the coveted mottled brown dinosaur, sold for $40,000 on eBay.¹ Little did I know, had I owned it as a child, I would have been considered cool back then and $40,000 richer right now!
In the 2000s, success was determined by cell phones. Not just the phones themselves—although a BlackBerry or a blinged-out Sidekick was the gold standard—but the actual phone plans had levels. Just because you had a cell phone didn’t mean you could make calls anytime like we do today. Your minutes were limited, and how many you had and when you could use them depended on your cell plan with your cell phone provider. Even your texts were capped. You might have had to convince your parents that adding texting to the family plan was worth the investment.
If you had AT&T, for example, your friends could call you after 7:00 p.m. and be set; however, your buddy with Verizon wouldn’t have free minutes until 9:00 p.m. There was a lot of work involved in figuring out when others could talk. Of course, the worst was running out of minutes and having to resort to using the home phone. But true success was when someone had unlimited minutes and could be on the phone all day, every day.
Thankfully, my ideas about success have continued to evolve as I’ve gotten older. I can still wake up every now and then thinking success for me equates to a specific car, social media influence, bestseller lists, or speaking at megachurches and Fortune 500 companies. But what I’ve figured out about success is that you have to have your own definition of it in order to avoid living out someone else’s.
My job is not to tell you what success should look like for you. My goal in this chapter is to help you unpack the question, What is my definition of success? Your answer should be both authentic to you and clearly articulated, because at the end of the day, your goals need to align with your definition of success and no one else’s.
The first step isn’t trying to define success for yourself right away. Instead, you have to put your existing ideas about success on the table and ask yourself where those ideas came from.
A ‘97 CHRYSLER TOWN & COUNTRY
I remember the first playdate I had with one of the kids from private school. A playdate.
That got my attention. In my neighborhood, we didn’t have playdates. You just went outside with no real plan as to how that would transpire. Before our playdate, my friend’s mom called my parents and asked, We’re going to come pick up Ryan and take him to lunch. How does 10:00 a.m. on Saturday sound?
By 9:30 a.m. that Saturday, I was fully dressed, ready to go, and waiting at the window. I knew that if I could just make it to their side of town, my life would be amazing.
But what I was most excited for wasn’t even going to lunch—it was the luxury vehicle they would be chauffeuring me in all day. I had seen their car, and, in my mind, it was 150 times nicer than ours. A sleek Chrysler with wood paneling on the side and a VCR in the back seat. It was amazing. I daydreamed about getting to ride in that