CN202615450U - Show-window interactive try-on system - Google Patents

Abstract

The utility model discloses a show-window interactive try-on system. The show-window interactive try-on system includes a clothing sales physical store providing customers onsite try-on service for selection and purchase; a 3D display module arranging goods in the clothing sales physical store in a display device for three-dimensional display; a virtual try-on module used for inputting human body characteristic parameters of the customers, trying on clothes online and realizing selection and purchase of the clothes according to the display. The show-window interactive try-on system also includes a show-window online interactive module arranged in a show window of a clothing sales physical store and used for inputting the show-window interactive try-on system on the spot, trying on the clothes online and realizing clothes selection according to the display. The show-window interactive try-on system provided by the utility model has a beneficial effect of simulating real conditions of family users to the maximum by taking nanometer show-window touch screen technology as a display highlight, thereby realizing an aim of enabling the family users to find a matching manner fitting to their figures directly.

Description

The interactive dressing system of show window

Technical field

The utility model relates to a kind of dressing system, and relating in particular to a kind of serves as to show bright spot with nanometer show window touch screen technology, integrates the interactive dressing system of show window of the dress ornament shopping characteristics of internet and solid shop/brick and mortar store.

Background technology

Along with development of Chinese economy, particularly growth has been developed in Chinese costume market.No matter be in Beijing, Hong Kong, such metropolis, Shanghai, or some two, three-way small and medium-sized cities, all kinds of clothes brand shops and clothes sales field such as stars all over the sky.The rapid growth of the kind of haberdashery such as clothes and shoes and hats, pattern and quantity; When causing us to come into these clothes sales fields; Often try on and make a choice, thereby can't select most suitable clothes because of clothes enormous amount and don't convenient collocation one by one; Even choose, also to spend a large amount of quality time.

In order to solve this life difficult problem,, and then promote whole economic interests artificially for client considers.A lot of fitting softwares have been arranged at present on the market, and like the fitting room in Shenzhen fitting net and the Taobao, but they are main with network; And the operation relative complex, do not form complementary relationship with solid shop/brick and mortar store, and too many selection; Fitting and collocation relatively blindly do not have specific aim, make to try on all on the net to become a mere formality; Can only work as a kind of experience and play and try to play,, can not satisfy the demand of domestic consumer the difference collocation to the sale help that has nothing special.

The utility model content

The utility model is the deficiency that exists to the above prior art; With nanometer show window touch screen technology serves as to show bright spot; It is the basis with the solid shop/brick and mortar store that the dress ornament shopping characteristics of integration internet and solid shop/brick and mortar store provide a kind of, is simulation with the products in kind, solves popular fitting experience and clothing matching problem; And have very high operability and guided bone, thereby promote the interactive dressing system of show window of the satisfaction and the success ratio of people's shopping.

The utility model is achieved in that the interactive dressing system of show window, comprises the garment marketing solid shop/brick and mortar store: supply the curstomer`s site fitting to select to buy;

3D display module: with the commodity in the garment marketing solid shop/brick and mortar store and be installed in the display device solid show;

The virtual fitting module: input client body characteristics parameter, online fitting clothing are carried out clothes according to displaying and are selected to buy;

Also comprise the show window online interaction module that is arranged on garment marketing solid shop/brick and mortar store show window, be used for on-the-spot input client body characteristics parameter, online fitting clothing also carries out clothes according to displaying and selects;

Said show window online interaction module comprises the touch display screen that is fixed in the glazing plate, and said touch display screen is used for input and output client human parameters and server carries out exchanges data, the effect that online demonstration dress ornament is tried on, and auxiliary client buys clothes.

Said show window online interaction module comprises projector; Back throwing type projection screen and interactive sense of touch film; Said projector is installed on garment marketing solid shop/brick and mortar store inner projection head facing to the back throwing type projection screen that is fixed on glazing plate; Be provided with interactive sense of touch film between said back throwing type projection screen and the said glazing plate, said interactive sense of touch film and said server carry out exchanges data.

Said show window online interaction module comprises glass rear-projection imaging device and interactive sense of touch film; Said glass rear-projection imaging device be fixed on glazing plate on; Be provided with interactive sense of touch film between said glass rear-projection imaging device and the said glazing plate, said glass rear-projection imaging device and said interactive sense of touch film and server carry out exchanges data.

Said show window online interaction module comprises LCD display and interactive sense of touch film; Said LCD display be fixed on glazing plate on; Be provided with interactive sense of touch film between said LCD display and the said glazing plate, said LCD display and said interactive sense of touch film and server carry out exchanges data.

The beneficial effect of the utility model: it serves as to show bright spot with nanometer show window touch screen technology that the utility model has designed a kind of; Integrate the interactive dressing system of UDL show window of the dress ornament shopping characteristics of internet and solid shop/brick and mortar store; The three-dimensional picture of being gathered physical shapes characteristic and clothes by information collecting device stores in the data in server storehouse; Dressing system in the storer changes into model's figure with the health figure of gathering; And the three-dimensional picture of clothes is added on model's image, final image is shown on the touch-type glass screen.Emulation domestic consumer's truth is found out the collocation mode that is fit to own stature intuitively to realize the domestic consumer to greatest extent.

Description of drawings

Fig. 1 is the web site architecture figure (is example with a certain brand men's clothing) of the 3D display module of the utility model;

Fig. 2 be the utility model the foreground business process map;

Fig. 3 is client's operation step map of the utility model;

Fig. 4 is that the backstage of the utility model makes process flow diagram;

Fig. 5 is that the subsequent product of the utility model adds process flow diagram;

Fig. 6 is that the subsequent product of the utility model is made process flow diagram;

Fig. 7 is the back-end data process flow diagram of the utility model;

Fig. 8 is the hardware configuration synoptic diagram of the utility model;

Fig. 9 is the show window online interaction modular structure synoptic diagram of the utility model;

Figure 10 is the garment marketing solid shop/brick and mortar store structural representation of the utility model.

Embodiment

Below in conjunction with accompanying drawing the utility model is further set forth.

The interactive dressing system of the utility model show window makes the user in the virtual world of internet, stroll the enjoyment that the clothes shop brings by experiencing virtual; Can go up the good friend approximately goes window-shopping on the net together, chats; In virtual world, choose the clothes of oneself liking; Listen to Shopping Guide's professional comment and good friend's evaluation suggestion, oneself can try the clothes effect of oneself liking under the different light occasions simultaneously; Clothes supplier also can show new product at this visually, thereby builds good clothes online transaction atmosphere, improves operational efficiency, increases the turnover of ecommerce.

The interactive dressing system of show window comprises the garment marketing solid shop/brick and mortar store: supplying the curstomer`s site fitting to select to buy, promptly is present garment marketing common pattern clothes shop;

3D display module: with the commodity in the garment marketing solid shop/brick and mortar store and be installed in the display device solid show;

The virtual fitting module: input client body characteristics parameter, online fitting clothing are carried out clothes according to displaying and are selected to buy;

Show window online interaction module is arranged on the garment marketing solid shop/brick and mortar store show window, is used for on-the-spot input client body characteristics parameter, and online fitting clothing also carries out clothes according to displaying and selects.

Said show window online interaction module comprises the touch display screen that is fixed in the glazing plate, and said touch display screen is used for input and output client human parameters and server carries out exchanges data, the effect that online demonstration dress ornament is tried on, and auxiliary client buys clothes.

Said show window online interaction module comprises projector; Back throwing type projection screen and interactive sense of touch film; Said projector is installed on garment marketing solid shop/brick and mortar store inner projection head facing to the back throwing type projection screen that is fixed on glazing plate; Be provided with interactive sense of touch film between said back throwing type projection screen and the said glazing plate, said interactive sense of touch film and said server carry out exchanges data.

The online shopping scene that realizes the true brand clothing of simulation flagship store represents the same effect of solid shop/brick and mortar store, the efficient shop atmosphere lattice that guide property is strong.

With three-dimensional outdoor scene space and real-time, interactive is the shopping process that the 3D of characteristic roams emulation reality, checks product with the visual angle of the first person, take clothing or operation help button, and can realize online ordering.Let user (shopper) experience and be immersed in the real shopping environment, they are familiar with and are familiar with novel shopping mode, utilize the circulation way of internet, extensive influence target customers.

Overall scenario: with true clothes flagship store is prototype; Clone a 3D virtual network shop the same with the brand clothing shop; Let client have on the net and stroll the shop impression really, still as if on the spot in person, the distance of the virtual network that furthers and solid shop/brick and mortar store; Let client produce a kind of friendliness, break a kind of misgivings of shopping at network.

The 3D display module is that experience type is purchased the clothing web site architecture, and its Organization Chart is as shown in Figure 1.Wherein, be provided with following function little module:

3D emulation shop guide page

Flagship store that is virtually reality like reality gate and decoration, atmosphere, specially smart designer-label store's atmosphere has strong color stereovision and guide property, makes on-line mall that stereoscopic sensation arranged very much, and the direction board on doorway and advertisement boards are also imitateed real scene.When mouse when the doorway slips over, also can simulate the effect that the infrared transmitting glass door is opened automatically, and cooperate dynamic arrow, attract the viewer to get into.

The 3D of clothes shop emulation roaming

Get into for the first time the market,, whole scene is gone sight-seeing automatically like the first appearance of movie and television film.Can show scene by emphasis: 1, the various eye-catching labels in doorway, market; 2, the guide board of size and price; 3, floor and steric direction mark; 4, noiseless ringing the doorbell; 5, service display rack; 6, customized; 7, cashier; 8, waiter treats clothes district etc.

Be provided with virtual shopping guide lady

During the maiden visit clothes shop, virtual shopping guide lady can come out of, situation in your all-side introduction shop, and after the overall understanding overview, virtual Miss can narrow down to display screen on one side automatically, becomes help button.When clicking her once more, can enumerate out some user's FAQs, after selecting a certain problem, virtual Miss can become greatly once more, answers selected problem, just as " noiseless ringing the doorbell ", clicks when needing, and she just comes out.Also just stay in quietly on one side when not required, wait for summoning of client at any time.

The overall situation figure that shows the garment marketing solid shop/brick and mortar store

Except normal vision guide, can also guide client through clear and definite market vertical view, client more can grasp the full condition in market comprehensively, accurately finds the target commodity of oneself.After client selected a certain size gear, virtualization scene visual angle transfer process was given very strong sight line drift sensation, navigates to the positive facade of product introduction then.This mode can realize that multiple Flash is interactive, can insert character (client or waiter) and dialogue, also can realize hand take commodity or by " help button " etc. action.

The interruption-free formula Virtual Service of seeking help

Stroll the shop impression really: near the wardrobe of moving one's steps again goes to have a look, does what these were more expensive get well somewhere on earth? Take out aly, take closely at a glance, glossiness is fine, and hand one is touched, and feel is also good.Drop at a glance again: 100% two-sided mercerized cotton.。。Want to look for a waiter to ask, what is two-sided mercerized cotton, can try on and face?

Also the Virtual Service salesman provides service for client simultaneously: " serving help " button is arranged, click and have a try.After 1 second, waiter smile can arrest appear in face of, say: " sir is that you want help? " " this clothes could be tried on! "

When client chooses clothes, all enjoy the arbitrary enjoyment of freely doing shopping always, there is not annoying product introduction, there is not bargaining unhappiness yet.But client also has pair product to have a question or when wanting to understand in depth, only need this moment a flicking be located at " noiseless ringing the doorbell " between each cabinet, and the waiter who stands ready will arrive in the button trigger point from service bit rapidly, and enthusiasm solves difficult problems for client.Like this, can return client's shopping environment freely, can accomplish to serve on call at any hour again, that waves promptly goes, and really makes client experience the treatment of " God ".

For the virtual fitting module is client's on-line selection style, and tries effect on through model's model real-time exhibition, and it comprises following functional module:

Select style

The display purpose of its " brand clothing is purchased clothing, three-step-march " has been followed in the garment display style strictness of garment marketing solid shop/brick and mortar store.What it let at first the consumer sees is the style sign of product, through the tangible guiding tablet in market, and the wardrobe front that lets client accurately go to oneself to like, the shopping guiding is very clear and definite.The product of nice selection can let client find the pattern that is fit to oneself very soon on the display rack.Select a kind of pattern, take out clothes and have a look.For example: closely see shirt (collar of straight elevator, neat stitch, fine and smooth woven design, well! The redness of light powder is fashion very also, overflows very much! Has bought more than hundred yuan at least the outside! ), put into the shopping cart the inside smoothly---click and buy.

Try collocation on

When going window-shopping, also can get into fitting room, carry out clothes collocation and try on.The virtual fitting module realizes the client or joins the merchant can be by the operation of changing one's clothes on the net of oneself the bodily form and appearance; Virtual fitting on the net; The fitting people can access the effect of What You See Is What You Get, after fitting is accomplished, can preserve or sends to the good friend through the multimedia message e-mail, and can realize online ordering.

Virtual fitting module main functional modules is following: numerical value such as the own height of the picture that the user only need upload oneself and input, measurements of the chest, waist and hips, with the simulation virtual model of oneself, onlinely try the up-to-date works that the various brands dress ornament reaches the designer of tool intention on.The friends and family who also can be you sets up the model who belongs to them fully, for their collocation of wearing the clothes is offered suggestions.User's operation steps is as shown in Figure 3, uploads head portrait earlier, and head portrait is simply colluded figure, imports measurements of the chest, waist and hips again, selects the clothes collocation, preserves photo at last.Virtual fitting module foreground operation flow is as shown in Figure 2.

It is as shown in Figure 4 that the backstage of the interactive dressing system of the utility model show window makes flow process.On the gordian technique virtual net of the utility model fitting room for avoid 3D simulation try on realize that difficulty is big, complex algorithm, renewal difficulty, shortcoming that cost is high, the one-man show that the Flash technology is come compound stereoscopic has induced one; In order from system database, to find the one-man show with the similar model of user, worked out a fuzzy matching algorithm based on the fuzzy cluster analysis system in the fuzzy mathematics.

Through Flash technology, synthesize many sheet photos of model and can rotate and amplify the three-dimensional one-man show of dwindling, it can move with user's mouse and rotates, and can let the user observe the effect of clothes trying from different perspectives; The user also can be switched and tries background on, and the user can be had gained some understanding with the effect that occurs down at different to selected clothes; It can further amplify and dwindle simultaneously, lets the user that the detail section of clothes is had darker understanding.Reaching effect that 3D simulation tries on simultaneously, reduced complicacy and the cost made, and utilized true man's three-dimensional one-man show user's the satisfaction of having tried effect raising further on.Consider the data volume behind the system implementation, utilize the built-in api interface of Flash software to write the program of automatic making,, just can generate a large amount of three-dimensional one-man shows as long as system information person uploads to the position that system is provided with to the photograph that model or user upload.With respect to some two-dimension pictures, true man's three-dimensional one-man show can be carried out omnibearing displaying to clothes, deepens the satisfaction of user to the understanding and the online transaction of clothes; Try on respect to 3D simulation, true man's three-dimensional one-man show has reached the effect that simulation is tried on true man with user's coupling, and validity improves a lot, and pieces together simultaneously to have abandoned 3D and simulate and try the multiple shortcoming of realization on.

In addition, the utility model also is provided with the follow-up interpolation processing sub of new policies product.The treatment scheme of said follow-up interpolation processing sub is as shown in Figure 5.Wherein its processing procedure is as shown in Figure 6, first shooting, E-mail conveyance, picture making, uploads, and preferably checks and accepts.

The database design of system is as shown in Figure 7 between virtual fitting.In the database creation process, derive from transfer in clothing ergonomics for the selection of data item.Transfer in clothing ergonomics is a systems engineering subject that focus be put on man, clothes are media, environment is condition, reaches the approach of harmonious matching relationship between the research three.Human figure and dimensional measurement are the important contents of transfer in clothing ergonomics, come from the engineering requirement that clothes are comfortable, fit, improve function of human body, need definite human body parameter and come to do assurance for clothing making, otherwise can not make human body and clothes rational Match.Therefore, can anthropometric data whether accurate to realizing successfully that clothes adapts to people's design concept ensure that clothes satisfy people's physiology, the measurement that psychological goal is vital form to greatest extent.The human body key dimension has height, chest measurement and the high equidimension of upright shelves, and added size has shoulder breadth, breastheight point distance and the high equidimension of stern.The concrete grammar that dimension information extracts is: the zone of estimation size on manikin; Confirm its position on model according to the geometric properties of size; Ask friendship with pels such as straight line or plane and manikin; Find unique point and the characteristic curve of size from intersection on the manikin surface, the length of calculated characteristics line, indicating characteristic point and characteristic curve close.From the consideration of system data amount and degree of accuracy aspect, only high to height, neck circumference, chest measurement, waistline, hip circumference, brachium, upright shelves, body weight, the colour of skin, hair style and the color development of user's body data are considered that other numerical value are not done requirement.

The computation process of the above fuzzy matching algorithm is following: in the management of ergonomics, dress-goods, usually need classify by certain standard (size).Yet, in the process of classification, not having clearly between class and the class and divide, the border has ambiguity, and the relation between them more is fuzzy relation [[41].For example: model is identical with a user's height, but the model 3 enclose little more much than the user, their build is not similar just like this; The higher again build that encloses again bigger model and user of height is more similar on the contrary.Therefore for the classification of this type things, just should carry out match selection with the Fuzzy Cluster Analysis method in the fuzzy mathematics.

Search the three-dimensional one-man show process similar with user's stature:

(1)), searches user's record in the database according to user name;

(2) find several such in model's data records: the skin in model's data equals the value of result's skin in the step 1, (if Record to return is zero, then not considering skin);

(3) in the result of step 2, find several such in model's data records again: the color development in model's data equals the value of result's color development in the step 1, (if Record to return is zero, then not considering color development);

(4) with the height in each record of result, the height of body weight value (remembering that wherein is recorded as high ', weight ') and step 1, (be designated as high, weight) value is calculated Euclidean distance to body weight, that is:

$d=\sqrt{{(\mathrm{high}-{\mathrm{high}}^{\′})}^2+{(\mathrm{weight}-{\mathrm{weight}}^{\′})}^2};$

(5) get 20 records of minimum d, these 20 the corresponding model's information of record are returned to the user supply the user to select;

(6) at this moment the user can select option wherein to try on;

(7) user also can require further to dwindle range of results; When server receives such request; The high value (being designated as v2 ' to V7 ') of chest measurement to upright shelves of value (being designated as v2 to V7) that background program is high with the chest measurement in each record of step 6 result to upright shelves and step I is calculated Euclidean distance; Method such as step 5, promptly

$D=\sqrt{{(v2-{\mathrm{<figure-callout\; id="2"\; label="v"\; filenames="HDA0000147170030000042.png"\; state="\{\{state\}\}">v</figure-callout>}2}^{\&prime;})}^2+{(v3-{\mathrm{<figure-callout\; id="3"\; label="v"\; filenames="HDA0000147170030000042.png"\; state="\{\{state\}\}">v</figure-callout>}3}^{\&prime;})}^2+{(v4-{v4}^{\&prime;})}^2+{(v5-{\mathrm{<figure-callout\; id="5"\; label="v"\; filenames="HDA0000147170030000051.png"\; state="\{\{state\}\}">v</figure-callout>}5}^{\&prime;})}^2+{(v6-{v6}^{\&prime;})}^2+{(v7-{v7}^{\&prime;})}^2}$

(8) get 5 records of minimum D, these 5 the corresponding model's information of record are returned to the user supply the user to select.

Native system is only high to height, neck circumference, chest measurement, waistline, hip circumference, brachium, upright shelves according to GB 16160-1996 " clothing human body sites measured and method " to the collection of user's body data, body weight, the colour of skin, hair style and color development consider that other numerical value are not done requirement;

Native system distributes the weight of each data item to adopt Euclidean distance to carry out fuzzy matching calculating according to GB 16160-1996 " clothing human body sites measured and method " when trying coupling on;

Native system will provide certain error handling processing function, guarantee the robustness of system as far as possible.For important module such as online browse, try-on garment module, adopt the fuzzy matching technology.Response time reaches the user when browsing, using this system on the net, does not have significantly time-delay phenomenon; This series also has good dirigibility, adopts modular design, is loose coupling between the module, add with removing module very convenient, when demand changes, add in the middle of system that function also will be very simply.This system will fully take into account the problem of load balance, along with the increase of visit capacity, the function of more user's online access can be provided through the aspect that increases server.For indicating after the custom-designed part negotiation of carrying out for these dirigibilities are provided.

Native system adopts SQL Server database, as long as accomplish immediate backup, safety of data can be guaranteed.Because the visit capacity that the user tries on and uploads is bigger, adds a large amount of picture materials, can adopt P2P to mate, the fluency of assurance system operation; Unified interface model and operator scheme help user's acceptance and use like this; About user interface specification: all modules all are to realize with the BS pattern, adopt the operator scheme of BS.The pattern of BS has guaranteed the mechanism of real Thin-Client, utilizes the IE browser of everybody use habit, and real is user-friendly.

About online browse, clothing show: browse various brands and various types of clothes: after getting into dressing system, middlely show the model, both sides show various brands and various types of clothes, and the user can click and try on.Clothes show and can be divided into 4, and 2 on the left side is respectively upper garment and trousers, and 2 on the right is respectively a suit and the articles for use of arranging in pairs or groups such as footwear, bag, ornaments.Decorate collocation arbitrarily, random color scheme lets you enjoy the infinite enjoyment of DIY, therefrom finds.

The utility model system demonstration is realized by the product introduction module.Said product introduction module is made up of main viewing area, detail areas, amplification region and chromatic zones.Main viewing area: the main impression window of product; Detail areas: by rugosity, open details such as shape, cuff, collar, shirt bag and constitute; Put Da Qu: when mouse moves to main display box, each details place all is exaggerated; Chromatic zones: select the different colours material, show the corresponding product picture.

Native system carries out in detail comprehensively introducing to the dress-goods of showing, lets client as being in the action, understand product.

In addition, the said dressing system of the utility model also attaches has experience type electronic business transaction truck system.The simulation client is pushing away the small handcart shopping, and along with the increase of commodity, the article in the small handcart also increase thereupon, also can check shopping list at any time.When clicking checkout, can come cashier automatically, checked shopping list after, these data and information can generate an online order on the backstage, with website online shopping system docking.

Shown in Fig. 8-10, the utility model hardware system show window online interaction mould CompriseBe fixed on touch display screen and server 2 in the glazing plate, said touch display screen is used for input and output client human parameters and server carries out exchanges data, the effect that online demonstration dress ornament is tried on, and auxiliary client buys clothes.Preferably; Said show window online interaction module comprises projector 3, back throwing type projection screen 1 and interactive sense of touch film 4, and said projector 3 is installed in the garment marketing solid shop/brick and mortar store; Projection head is facing to the back throwing type projection screen that is fixed on glazing plate; 1, be provided with interactive sense of touch film 4 between said back throwing type projection screen 1 and the said glazing plate 5, said interactive sense of touch film 4 carries out exchanges data with said server 2.Preferably; Said show window online interaction module comprises glass rear-projection imaging device and interactive sense of touch film; Said glass rear-projection imaging device be fixed on glazing plate on; Be provided with interactive sense of touch film 4 between said glass rear-projection imaging device and the said glazing plate, said glass rear-projection imaging device and said interactive sense of touch film and server carry out exchanges data.Perhaps; Preferably; Said show window online interaction module comprises LCD display and interactive sense of touch film; Said LCD display be fixed on glazing plate on, be provided with interactive sense of touch film between said LCD display and the said glazing plate, said LCD display and said interactive sense of touch film and server carry out exchanges data.

The said interactive sense of touch film of the utility model is holographic nanometer touch membrane, and whole hardware system has following advantage: holographic transparent developing technique, during askiatic and show window hold and to be one; Can penetrate glass, the tempered glass of 16 millimeters thick; The outer no any exposure installing of show window, all installings all are hidden in the show window; The band gloves also can be operated; That large scale shows is interactive, and (40 " 100 ") supply many people to share; All-weather does not receive restrictions such as time and extraneous dust, rainwater, temperature; Only need a USB line to connect PC, length reaches 15 meters; Not influenced by strong illumination; Need not open any installing port on the show window; Antitheft, anti-sabotaging; Convenience for washing, not irriate liquid shadow; Antitheft after all devices all is hidden in show window, has no line to be exposed to the open air; Exclusive interactive sense of touch film can firmly be attached to the back side of glazing plate, only needs to cooperate back throwing type projection screen or LCD to use, and just makes common show window possess interaction function immediately, for your guest brings brand-new shopping to experience; Interactive exhibition system can be selected the fixed installation mode, also can use activity mounting means, and make things convenient for you to change the installation site in the future; All devices is installed in the show window the inside; The guest can use outside, exempts misgivings and extraneous expenses such as any show window repacking, public

responsibility and device security; Upgrade to a show stand and 24 hours Shopping Guide to existing vacant show window.

The utility model can be in the on-the-spot fitting of solid shop/brick and mortar store.A built-in LCD computer and camera in the shop; The client is carried out the scene take pictures, after one minute simple operations of salesman, client's head portrait and measurements of the chest, waist and hips size be the typing computer just; In the fitting on computer district; Client just can obtain the model that is as the criterion with own head portrait, enjoys many times clothes collocation and fitting, (also can on the standard model, carry out various collocation certainly).

The characteristics of the utility model: generally in the entity clothes shop, client's try-on garment seldom surpasses three times, has lost much more suitably clothes; This cover system has been arranged; Client's collocation many times can be found satisfied collocation, has improved the success ratio of purchasing clothing greatly.Taking this as an opportunity in businessman, can solicit member client fast, and when client came once more, directly being the model with this people, the style that matches in advance showed her to see, it tries on intense stimulus and desire to purchase in person.

The utility model can bring following benefit to clothes shops:

1, in the shop, adopts rat-fuck new-type marketing, satisfied the psychology of the pre-sales experience type consumption of client, can attract passing client to attempt for assembling many popularities in the shop surely.

2, as long as after importing for the first time related data and preserving, client just can directly access self model for the second time the time and try on, unusual facility, and what be easy to pick up client repeatedly patronizes head store, fits and consumes.As a kind of fresh trial, patron regular meeting invites friend and comes together to experience, and forms the public praise effect.

3, behind the use dressing system, at short notice, many ten times the various clothes of virtually trying let client find the collocation that is fit to oneself more easily than usual, improve the shopping success ratio naturally.

4, frequently wear off and when can not find suitable clothes, also available this cover system of salesman is found out more suitably collocation rapidly as client, offer client's reference, cause the interest that she continues to try on.

5, there has been virtual fitting system peak period, just as many fitting rooms, has relaxed the time that client waits for.

6, if taking this as an opportunity, very natural just for client has handled VIP member, when the new product arrival, send out an information and give client, even can let her experience earlier at home to try on, like this can be repeatedly and Customer Interaction, attract them to come to do shopping.

7, some famous and preciously are prone to dirty clothes, can advise that the client is many to try in the interior deficiency plan of computer, so promptly can reduce unnecessary loss, can find out the fashionable dress that is more suitable for client fast again.

8, for some fashionable dresses, we are placed on and let client try on the internet, from the satisfied investigation of trying number and client on, can draw the demand trend in market more exactly, make that stock is more sure.

The utility model website is embedded: if the former existing website of company can not change the original web structure.Again after designing individual character fitting module by company's style, embed in the company's site.As an independently more distinctive column, increase displaying property and client's persistence of original web clothes, add clothes shop's scene of 3D emulation, the enjoyment that client can be experienced soon go window-shopping and do shopping.Its characteristics: 3D emulation, making, installation are simple, have fast.The user also can follow the approximate effect of going window-shopping of solid shop/brick and mortar store at home, equally also can try on, is familiar with earlier the up-to-date fashionable dress of various brands, perception experience on the model try on after, be attracted to these clients in the corresponding solid shop/brick and mortar store again and consume.Client only need write down the style numbering and recommend size accurately to find out clothes and try on.

Have following advantage for garment enterprise:

1. help attracting by all kinds of means client, cut out from the internet and stay part to follow the fashion, the client who hunts for novelty satisfies the psychology that the pre-sales experience type of client is consumed.

2. deepen the cognition degree of client, increase the strength and the gold content of brand, outstanding brand image brand.

3. help promoting trade and investment and join, strengthen the confidence of joining the merchant.

4. fine trick is look at VIP client, very easily causes client's the consumption that repeats, and stablizes customers.

5. well propagate the breach for one, the auxiliary advertisement marketing effect that increases increases the attraction and propagandizes point to company's competition.

6. having the advanced clothing show technology in the world, is the symbol of strength, shows solicitude for client's tool especially and stops performance.

7. let user trial to the feedback of new product, and collect consumers' opinions, in time understand client's hobby and popular taste, effectively reduce the new product development risk.

The above is merely the preferred embodiments of the utility model; The utility model is not limited to above-mentioned embodiment; In implementation process, possibly there is local small structural modification; If spirit and scope that the various changes or the modification of the utility model do not broken away from the utility model, and belong within the claim and equivalent technologies scope of the utility model, then this reality also is intended to comprise these changes and modification.

Claims (4)

1. the interactive dressing system of show window comprises the garment marketing solid shop/brick and mortar store: supply the curstomer`s site fitting to select to buy;

3D display module: with the commodity in the garment marketing solid shop/brick and mortar store and be installed in the display device solid show;

The virtual fitting module: input client body characteristics parameter, online fitting clothing carries out clothes according to displaying and selects;

It is characterized in that, also comprise the show window online interaction module that is arranged on garment marketing solid shop/brick and mortar store show window, be used for on-the-spot input client body characteristics parameter, online fitting clothing also carries out clothes according to displaying and selects; Said show window online interaction module comprises the touch display screen that is fixed in the glazing plate, and said touch display screen is used for input and output client human parameters and server carries out exchanges data, the effect that online demonstration dress ornament is tried on, and auxiliary client buys clothes.

2. the interactive dressing system of show window according to claim 1; It is characterized in that; Said show window online interaction module comprises projector, and back throwing type projection screen and interactive sense of touch film, said projector are installed on garment marketing solid shop/brick and mortar store inner projection head facing to the back throwing type projection screen that is fixed on glazing plate; Be provided with interactive sense of touch film between said back throwing type projection screen and the said glazing plate, said interactive sense of touch film and said server carry out exchanges data.

3. the interactive dressing system of show window according to claim 1; It is characterized in that; Said show window online interaction module comprises glass rear-projection imaging device and interactive sense of touch film; Said glass rear-projection imaging device be fixed on glazing plate on, be provided with interactive sense of touch film between said glass rear-projection imaging device and the said glazing plate, said glass rear-projection imaging device and said interactive sense of touch film and server carry out exchanges data.

4. the interactive dressing system of show window according to claim 1; It is characterized in that; Said show window online interaction module comprises LCD display and interactive sense of touch film; Said LCD display be fixed on glazing plate on, be provided with interactive sense of touch film between said LCD display and the said glazing plate, said LCD display and said interactive sense of touch film and server carry out exchanges data.

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