CN113507619B

CN113507619B - Data display method, data transmission method, data display device, data transmission device and related equipment

Info

Publication number: CN113507619B
Application number: CN202110745430.6A
Authority: CN
Inventors: 钱进
Original assignee: China Unionpay Co Ltd
Current assignee: China Unionpay Co Ltd
Priority date: 2021-06-30
Filing date: 2021-06-30
Publication date: 2023-09-19
Anticipated expiration: 2041-06-30
Also published as: CN113507619A

Abstract

The application discloses a data display method, a data sending device and related equipment, wherein the data display method comprises the following steps: displaying an interactive data interface in the second electronic device under the condition that the first electronic device displays the live video picture; under the condition that the second electronic equipment receives the selection operation in the interactive data interface, the second electronic equipment acquires the interactive data to be transmitted, which is selected by the selection operation; the second electronic device sends interactive data to be transmitted to the first electronic device; and the first electronic equipment displays the interactive data to be transmitted in a partial display area of the live video picture. The method provided by the application can improve the quality of live video.

Description

Data display method, data transmission method, data display device, data transmission device and related equipment

Technical Field

The application belongs to the technical field of live video broadcasting, and particularly relates to a data display method, a data transmission device and related equipment.

Background

With the rapid development of internet technology and video technology, live video broadcast has been developed and widely used in news release, distance education, commodity recommendation and other scenes. In the live video broadcast process, information can be transmitted from the anchor terminal to the watching terminal through live video pictures, and interactive data can be transmitted between the anchor terminal and the watching terminal, so that the depth of information interaction is increased. For example, through live video, the host end user may introduce detailed information of the commodity to the viewer end user in the live video screen, and may push a transaction link address (i.e., interactive data) of the introduced commodity to the viewer end user, and so on.

However, in the case where the anchor side and the viewer side transmit interactive data in live video, since the anchor side user or the viewer side user needs to input operations on their devices to select data to be transmitted, the user may influence viewing of live video pictures due to the input operations on their devices, thereby resulting in reduced live video quality.

Data of the application

The embodiment of the application aims to provide a data display method, a data transmission device and related equipment, which can solve the problem of low live broadcast quality caused by input operation of a user on equipment for video live broadcast pictures.

In order to solve the technical problems, the application is realized as follows:

in a first aspect, an embodiment of the present application provides a data display method, which is applied to a live video system, where the live video system includes a first electronic device and a second electronic device, and the first electronic device is communicatively connected to the second electronic device, where the method includes:

displaying an interactive data interface in the second electronic device under the condition that the first electronic device displays a live video picture;

under the condition that the second electronic equipment receives the selection operation in the interactive data interface, the second electronic equipment acquires the interactive data to be transmitted, which is selected by the selection operation;

The second electronic device sends the interaction data to be transmitted to the first electronic device;

and the first electronic equipment displays the interactive data to be transmitted in a partial display area of the live video picture.

In a second aspect, an embodiment of the present application provides a data sending method, which is applied to a second electronic device, where the method includes:

displaying an interactive data interface under the condition that the video live broadcast picture is displayed by the first electronic device;

under the condition that the second electronic equipment receives the selection operation in the interactive data interface, acquiring interactive data to be transmitted, wherein the interactive data to be transmitted is selected by the selection operation;

and sending the interactive data to be transmitted to the first electronic equipment, so that the first electronic equipment displays the interactive data to be transmitted in a partial display area of the live video picture.

In a third aspect, an embodiment of the present application provides a data display method, applied to a first electronic device, where the method includes:

receiving interaction data to be transmitted sent by a second electronic device, wherein the interaction data to be transmitted is: the second electronic equipment displays a data interaction interface under the condition that the first electronic equipment displays a video live broadcast picture, and receives interaction data obtained through selection operation in the displayed data interaction interface;

And displaying the interactive data to be transmitted in a partial display area of the live video picture.

In a fourth aspect, an embodiment of the present application provides a data display apparatus, which is applied to a live broadcast system, where the live broadcast system includes a first electronic device and a second electronic device, and the first electronic device is communicatively connected to the second electronic device, where the apparatus includes:

the interface display module is used for displaying an interactive data interface in the second electronic device under the condition that the first electronic device displays a video live broadcast picture;

the data acquisition module is used for acquiring the interactive data to be transmitted selected by the selection operation by the second electronic equipment under the condition that the second electronic equipment receives the selection operation in the interactive data interface;

the first data sending module is used for sending the interaction data to be transmitted to the first electronic device by the second electronic device;

and the data display module is used for displaying the interactive data to be transmitted in a partial display area of the video live broadcast picture by the first electronic equipment.

In a fifth aspect, an embodiment of the present application provides a data transmitting apparatus, applied to a second electronic device, where the apparatus includes:

The interface display module is used for displaying an interactive data interface under the condition that the video live broadcast picture is displayed by the first electronic display;

the data acquisition module is used for acquiring the interactive data to be transmitted selected by the selection operation under the condition that the second electronic equipment receives the selection operation in the interactive data interface;

the first data sending module is used for sending the interactive data to be transmitted to the first electronic equipment so that the first electronic equipment can display the interactive data to be transmitted in a partial display area of the live video picture.

In a sixth aspect, an embodiment of the present application provides a data display apparatus, which is applied to a first electronic device, including:

the interactive data receiving module is used for receiving interactive data to be transmitted, which is sent by the second electronic equipment, wherein the interactive data to be transmitted is: the second electronic equipment displays a data interaction interface under the condition that the first electronic equipment displays a video live broadcast picture, and receives interaction data obtained through selection operation in the displayed data interaction interface;

and the data display module is used for displaying the interactive data to be transmitted in a part of display areas of the live video pictures.

In a seventh aspect, an embodiment of the present application provides a live video system, the live video system comprising a processor, a memory, and a program or instruction stored on the memory and executable on the processor, the program or instruction implementing the steps of the method according to the first aspect when executed by the processor.

In an eighth aspect, an embodiment of the present application provides an electronic device, including a processor, a memory, and a program or instruction stored on the memory and executable on the processor, the program or instruction implementing the steps of the method according to the second or third aspect when executed by the processor.

In a ninth aspect, embodiments of the present application provide a computer readable storage medium having stored thereon a program or instructions which when executed by a processor implement the steps of the method according to the first to third aspects.

In the embodiment of the application, in the video live broadcast process, a video live broadcast picture is displayed through the first electronic device, and under the condition that the video live broadcast picture is displayed by the first electronic device, the interactive data to be transmitted can be obtained through the second electronic device according to the selection operation of the user in the displayed interactive data interface, and the obtained interactive data to be transmitted is sent to the first electronic device, so that the first electronic device can display the interactive data to be transmitted in a part of the display area of the video live broadcast picture. Thus, by the data display method in the embodiment of the application, if the user needs to select the interactive data to be transmitted in the process of displaying the live video picture by the first electronic device, the interactive data can be only input and operated in the second electronic device without the input and operation in the first electronic device, so that the live video picture displayed by the first electronic device is not interfered, and the quality of live video is improved.

Drawings

FIG. 1 is a schematic flow chart of a data display method according to an embodiment of the present application;

fig. 2 is a schematic structural diagram of a live video system according to an embodiment of the present application;

fig. 3 is a second schematic structural diagram of a live video system according to an embodiment of the present application;

fig. 4 is a schematic flow chart of a data transmission method according to an embodiment of the present application;

FIG. 5 is a second flowchart of a data display method according to an embodiment of the application;

FIG. 6 is a schematic diagram of a data display device according to an embodiment of the present application;

fig. 7 is a schematic structural diagram of a data transmitting apparatus according to an embodiment of the present application;

FIG. 8 is a schematic diagram of a second embodiment of a data display device;

fig. 9 is a schematic structural diagram of a computing device according to an embodiment of the present application.

Detailed Description

The following description of the embodiments of the present application will be made clearly and fully with reference to the accompanying drawings, in which it is evident that the embodiments described are some, but not all embodiments of the application.

The terms first, second and the like in the description and in the claims, are used for distinguishing between similar elements and not necessarily for describing a particular sequential or chronological order. It is to be understood that the data so used may be interchanged, as appropriate, such that embodiments of the present application may be implemented in sequences other than those illustrated or described herein, and that the objects identified by "first," "second," etc. are generally of a type, and are not limited to the number of objects, such as the first object may be one or more. Furthermore, in the description and claims, "and/or" means at least one of the connected objects, and the character "/", generally means that the associated object is an "or" relationship.

The data display method provided by the embodiment of the application is described in detail below through specific embodiments and application scenes thereof with reference to the accompanying drawings.

Fig. 1 is a schematic flow chart of a data display method provided by an embodiment of the present application, which is applied to a live video system, the live video system includes a first electronic device and a second electronic device, the first electronic device is communicatively connected with the second electronic device, as shown in fig. 1, the data display method includes the following steps:

step 101, displaying an interactive data interface in a second electronic device under the condition that a video live broadcast picture is displayed by the first electronic device;

102, under the condition that the second electronic equipment receives the selection operation in the interactive data interface, the second electronic equipment acquires the interactive data to be transmitted, which is selected by the selection operation;

step 103, the second electronic device sends interactive data to be transmitted to the first electronic device;

step 104, the first electronic device displays the interactive data to be transmitted in a partial display area of the live video picture.

Based on the above, in the video live broadcast process, the video live broadcast picture is displayed through the first electronic device, and under the condition that the video live broadcast picture is displayed by the first electronic device, the interactive data to be transmitted can be obtained through the second electronic device according to the selection operation of the user in the displayed interactive data interface, and the obtained interactive data to be transmitted is sent to the first electronic device, so that the first electronic device can display the interactive data to be transmitted in a part of the display area of the video live broadcast picture. Thus, by the data display method in the embodiment of the application, if the user needs to select the interactive data to be transmitted in the process of displaying the live video picture by the first electronic device, the interactive data can be only input and operated in the second electronic device without the input and operation in the first electronic device, so that the live video picture displayed by the first electronic device is not interfered, and the quality of live video is improved.

It should be noted that, the video live broadcast system may be a video live broadcast system for a user on the host side in a video live broadcast process, that is, the video live broadcast system is used to acquire and upload related data (such as performance data, interaction data, etc.) of the user on the host side, and then any one of the first electronic device and the second electronic device may be a host side for the user on the host side to watch a live broadcast picture, and the other electronic device is used to input an operation to select the interaction data for the user on the host side (may be the host user or other users other than the host user, such as a host assistant, etc.) in the live broadcast process.

Specifically, the first electronic device may be a host, and the second electronic device may be any electronic device having a display screen, such as a smart sound card having a display screen.

Of course, the video live broadcast system may also be a video live broadcast system for the user on the audience side to use in the video live broadcast process, that is, the video live broadcast system is used for receiving live video stream data to display live broadcast pictures and receiving interactive data input by the user on the audience side based on the live broadcast pictures, and then any one of the first electronic device and the second electronic device may be an audience terminal for the user on the audience side to watch the live broadcast pictures, and the other electronic device is used for the user on the audience side to input operations to select the interactive data in the live broadcast process.

Specifically, the first electronic device may be any electronic device with a display screen, such as a smart tv, and the second electronic device may be a viewer.

In addition, the first electronic device and the second electronic device may be connected in communication by any communication method, so that data communication between the first electronic device and the second electronic device may be performed. For example, it may be that the first electronic device and the second electronic device are installed with the same application program, and data communication is realized by the application program, and so on.

Specifically, the first electronic device and the second electronic device may be connected through a bottom distributed technology, that is, the first electronic device may transfer part or all of its functions to the second electronic device, or the second electronic device may transfer part or all of its functions to the first electronic device, so that the connection between the first electronic device and the second electronic device is more convenient, and the connection manner is more flexible.

For example, in the case that the first electronic device is a host and the second electronic device is a smart sound card, the first electronic device may migrate its goods-on-shelf function to the smart sound card through the underlying distributed technology, so as to realize that the smart sound card has the function of on-shelf goods; or, the second electronic device may be configured to migrate the video live broadcast picture display function to the smart television when the first electronic device is the smart television and the second electronic device is the viewer, so as to realize that the smart television has the function of displaying the video live broadcast picture, and so on.

In the step 101, in the video live broadcast process, in the case that the first electronic device displays a video live broadcast screen, the second electronic device may display an interactive data interface on a display screen thereof.

The interactive data interface may be any interface used for a user to select interactive data to be transmitted, where the interactive data to be transmitted may be any data generated according to a user operation in a live video process, and the data may be transmitted simultaneously with video stream data in the live video process.

Specifically, the interactive data to be transmitted can be commodity transaction related data or education live broadcast related data and the like, so that the quality of video live broadcast in the commodity transaction video live broadcast and education video live broadcast process can be improved, and the application scene is wider.

For example, in the case that the first electronic device is a host, and the host displays a live broadcast screen for introducing commodity information by the host, the second electronic device may display a recommended commodity selection interface, where the recommended commodity selection interface is used for inputting operations by a host user or other users to obtain data such as a purchase link address of the introduced commodity (i.e. commodity transaction related data); or, in the case that the host side displays a live broadcast picture of the teacher, the second electronic device may display a knowledge content selection interface, where the knowledge content selection interface is used for the teacher or other users to input operations to obtain data such as the selected knowledge content (e.g. test questions, etc.), and so on.

In addition, because different kinds of interaction data may be transmitted during live video broadcast, in order to achieve selection of different interaction data, the interaction data interface may display any one interaction data selection page of the multiple interaction data selection pages, where the different interaction data selection pages are used for a user to select different interaction data.

For example, in the commodity transaction commodity live broadcast process, the anchor user sequentially recommends the commodity 1, the commodity 2 and the commodity 3 to the audience in the live broadcast process, and then the above-mentioned interactive data interfaces can respectively display the commodity data selection page 1, the commodity data selection page 2 and the commodity data selection page 3, wherein the commodity data selection page 1 is used for the anchor to select commodity transaction related data (such as purchasing link address, etc.) related to the commodity 1, the commodity data selection page 2 is used for the anchor to select commodity transaction related data related to the commodity 2, and the commodity data selection page 3 is used for the anchor to select commodity transaction related data related to the commodity 3.

It should be noted that, in the case that the above-mentioned interactive data interface may display any one of the plurality of interactive data selection pages, the above-mentioned second electronic device may display the interactive data interface, and may display any one of the interactive data selection pages in the interactive data interface displayed by the second electronic device, and in the process of selecting interactive data, the user may implement switching of the interactive data selection pages displayed by the interactive data interface through input operation.

Or under the condition that the first electronic equipment is a main broadcasting end, the interactive data interface is used for respectively displaying any one page of a plurality of data selection pages, and different data selection pages are used for selecting different interactive data;

after the interactive data interface is displayed in the second electronic device, the method further includes:

the second electronic equipment acquires voice data input by a host user;

the second electronic equipment determines a target data selection page corresponding to the voice data in the plurality of data selection pages;

displaying an interactive data interface in the second electronic equipment, and updating a data selection page in the interactive data interface into a target data selection page;

the target data selection page is used for selecting interactive data to be transmitted.

Based on the method, the page displayed in the interactive data interface of the second electronic device can be automatically switched to the data selection page corresponding to the currently input voice data according to the voice data currently input by the anchor user, so that the automatic positioning of the data selection page can be realized, the operation of inputting the data selection page for switching in the process of selecting the interactive data to be transmitted by the user is reduced, and the operation is more convenient and time-saving.

In the embodiment of the present application, the second electronic device may obtain the voice data of the anchor user, and the second electronic device may directly receive the voice data of the anchor user, for example, in the case that the first electronic device is an anchor terminal and the second electronic device is a smart sound card, the smart sound card may receive the voice data of the anchor user in the live broadcast process of the anchor user; alternatively, the first electronic device may receive the voice data and transmit the voice data to the second electronic device, for example, in a case where the first electronic device is a hosting side and the second electronic device is an electronic device not having a recording function, the hosting side may receive the voice data of the hosting user and transmit the voice data to the second electronic device, and so on.

In addition, the second electronic device determines a target data selection page corresponding to the voice data, which may be that the second electronic device identifies the voice content of the voice data, matches the voice content with the preset page content of each data selection page, and uses the matched data selection page as the target data selection page if the data selection page with the preset page content matched with the voice content exists in the plurality of data selection pages.

For example, in the case where the voice content is "let me recommend commodity 1" and if a plurality of page instruction information exist in the preset page content including the name of commodity 1, the data selection page whose preset page content includes the name of commodity 1 is determined as the data selection page.

It should be noted that, after the second electronic device determines the target data selection page in the multiple interaction data selection pages, the second electronic device switches the display page of the interaction data interface to the target data selection page, so that the user can directly select the interaction data to be transmitted in the target data selection page without performing a page switching operation.

In the embodiment of the application, the second electronic device displays the interactive data interface, which may be that the second electronic device continuously displays the interactive data interface in a bright screen state; or, the second electronic device may switch from the off-screen state to the on-screen state according to the input of the user or the scene information, so as to display the interactive data interface on the on-screen display.

Specifically, after the first electronic device sends the target page indication information to the second electronic device, the displaying the interactive data interface in the second electronic device may include:

And under the condition that the target page indication information is received, the second electronic equipment is switched from the screen-off state to the screen-on state, and the interactive data interface is displayed in the screen-on state.

Based on the method, the second electronic device only lights up the screen and displays the interactive data interface under the condition that the target page indication information sent by the first electronic device is received, so that the consumption of the electric quantity of the second electronic device can be saved.

In the step 102, when the second electronic device displays the interactive data interface, the second electronic device may receive a selection operation in the interactive data interface, and obtain the interactive data to be transmitted selected by the selection operation in response to the selection operation.

The selecting operation may be any operation capable of selecting the interactive data in the interactive data interface, and may be at least one of a voice operation, a space gesture operation, a touch operation, and the like.

For example, in the case where the interactive data interface is a transaction commodity recommendation interface in a commodity transaction video live broadcast, the selecting operation may include a first operation that a user switches a commodity page of the commodity transaction recommendation interface to a purchase link selection page (i.e., an interactive data selection page) of a commodity introduced by a current anchor, and a second operation that the user clicks a purchase link address (i.e., interactive data to be transmitted) of the commodity in the purchase link selection page. Of course, in the case that the second electronic device directly locates the display page of the commodity transaction recommendation interface to the purchase link selection page of the commodity introduced by the current anchor, the selection operation may include only the second operation, and so on.

In addition, the acquiring the interaction data to be transmitted selected by the selecting operation in response to the selecting operation may be that the second electronic device acquires the interaction data selected by the selecting operation, and uses the selected interaction data as the interaction data to be transmitted.

In step 103, after the second electronic device obtains the interaction data to be transmitted, the second electronic device may send the interaction data to be transmitted to the first electronic device.

In one embodiment, the second electronic device is a viewer terminal;

the second electronic device sending interaction data to be transmitted to the first electronic device, comprising:

the second electronic device sends the interaction data to be transmitted to the first electronic device, and sends the interaction data to be transmitted to the server.

Based on the method, under the condition that the user at the audience side watches the live video, the live video picture can be displayed through the first electronic equipment, and the audience side can select interactive data for the user in the process that the first electronic equipment displays the live video picture, so that the influence of the audience on the live video picture when the interactive data is selected can be avoided, and the live video quality is improved.

In an exemplary embodiment, in a video live broadcast of a commodity transaction, the smart tv (i.e., the first electronic device) may display a video live broadcast picture, and when the viewer end (e.g., the mobile terminal) receives a purchase link address of a commodity pushed by the anchor end, the viewer end displays a purchase interface (i.e., an interaction data interface) of the commodity based on the purchase link address, and if a user inputs purchase information (i.e., a selection operation) of selecting the number, the type, etc. of the purchased commodity in the purchase interface and confirms payment, the viewer end sends purchase data and payment data (i.e., interaction data to be transmitted) of the commodity to the smart tv and the server, respectively, so as to complete the transaction.

It should be noted that, in the case where the second electronic device is at the viewer end, the first electronic device may be communicatively connected to one or the viewer end; similarly, in the case where the first electronic device is a host, the host may be connected to one or more second electronic devices at the same time, which is not limited herein.

Specifically, the spectator terminal includes a plurality of spectator sub-devices;

the second electronic device sending the interaction data to be transmitted to the first electronic device, including:

each of the plurality of audience sub-devices respectively sends sub-data to be transmitted to the first electronic device, wherein the sub-data to be transmitted is interaction data acquired by the audience sub-device according to the received selection operation, and the selection operation received by the audience sub-device is an operation in an interaction data interface displayed by the audience sub-device.

Based on the method, interaction between a plurality of audience terminals and the first electronic equipment can be realized, the equipment utilization rate is improved, and the application scene is increased.

In an exemplary embodiment, when the first electronic device is a smart tv in a household, the smart tv may be connected to mobile phones (i.e., viewer devices) of multiple household members at the same time, and each household member may watch a live broadcast picture displayed by the smart tv, and in the process of watching live broadcast, each household member selects a commodity to be purchased through its mobile phone, and the mobile phone of each household member generates commodity data according to the selected commodity of the user and sends the commodity data to the smart tv, where the smart tv displays commodity data sent by the mobile phones of all household members, so that shopping is completed under the condition that multiple household members watch live broadcast at the same time.

In step 104, after the second electronic device sends the interactive data to be transmitted to the first electronic device, the first electronic device may receive the interactive data to be transmitted and display the interactive data to be transmitted in a part of the display area, so that the selected interactive data may be displayed while the live video picture is displayed.

The above-mentioned partial display area may be a preset display area, and the size and position of the area may be set according to actual needs, and on the premise that the display of the live video picture is not affected.

In one embodiment, the first electronic device is a anchor;

the method may further include:

the anchor terminal transmits the interactive data to be transmitted to a server, wherein the server is used for data transmission between the anchor terminal and the audience terminal.

Based on the method, under the condition that the user at the anchor side watches the live video, the live video picture can be displayed through the anchor side, and the second electronic equipment can be used for the user to select interactive data in the process that the live video picture is displayed by the anchor side, so that the influence of the user at the anchor side on the live video picture when the user at the anchor side selects the interactive data can be avoided, and the live video quality is improved.

It should be noted that, after the second electronic device obtains the interaction data to be transmitted in the step 102, the second electronic device may directly send the interaction data to be transmitted to the first electronic device, that is, the live video system performs the steps 101 to 104.

Alternatively, in some scenarios, after the second electronic device obtains the interactive data to be transmitted in the step 102, the second electronic device may not send the interactive data to be transmitted to the first electronic device, that is, the live video system only performs the steps 101 and 102, but does not perform the steps 103 and 104.

For example, in the case where the first electronic device is a smart tv and the second electronic device includes a plurality of viewer sub-devices, after each viewer sub-device obtains the interaction data to be transmitted selected by its user, only the interaction data to be transmitted may be sent to the server, and not sent to the smart tv for display, so that the data privacy of each viewer sub-device is ensured, and so on.

For the convenience of understanding the video live broadcast system, an example one and an example two of the video live broadcast system in the commodity transaction live broadcast process are respectively described herein, and the specific details are as follows:

Example one, the video live broadcast system is a system for use by a host user, and the first electronic device is a host, and the second electronic device may be a smart sound card with a display screen.

The video live broadcast system can use a distributed technology to transplant the commodity shelf function of the anchor end to the intelligent sound card, so that the intelligent sound card has the capability of being operated by a user and acquiring shelf data (namely, interactive data to be transmitted) of the commodity. As shown in fig. 2, the architecture of the video live broadcast system is as follows:

the anchor may have a commodity transaction live application installed and the commodity transaction live application may include a plurality of Feature capabilities (FA) and a plurality of Particle capabilities (PA). The plurality of FAs may include a live FA and a commodity-on-shelf FA, where the live FA represents a capability of displaying live video pictures, and the commodity-on-shelf FA represents a capability of acquiring on-shelf data of a commodity according to user operations; the plurality of PAs includes at least a communication PA that represents a capability for data communication. The smart sound card may be provided with a commodity transaction live broadcast application or may not be provided with a commodity transaction live broadcast application, and is not limited herein.

The commodity loading FA and the communication PA of the commodity transaction live broadcast application program of the anchor terminal can be transplanted to the intelligent sound card through the distributed technology, so that the intelligent sound card can display commodity information (namely an interactive data interface comprising commodity information) on a touch screen of the intelligent sound card through the transplanted commodity loading FA, and the anchor or an assistant of the intelligent sound card can conveniently perform commodity sorting and loading operations (namely selecting operations); through the transplanted communication PA, cross-equipment cross-process communication between the upper flat shelf FA and the live FA at the anchor end in the intelligent sound card can be realized, long connection is established, and after the anchor or an assistant thereof finishes commodity shelf, data of the commodity shelf FA can be transmitted to the live FA (namely, the second electronic equipment sends interaction data to be transmitted to the first electronic equipment).

Therefore, the process of realizing commodity shelf-up by the host user through the video live broadcast system can be as follows:

step 21, displaying a live broadcast picture by a main broadcasting terminal;

step 22, inputting commodity shelf operation (namely selection operation) by the anchor on a touch screen of the intelligent sound card under the condition that the anchor watches the live broadcast picture to carry out live broadcast;

step 23, after the host broadcasting completes the goods shelf operation on the intelligent sound card, the intelligent sound card synchronizes the goods shelf data (i.e. the interactive data to be transmitted) to the live broadcasting picture of the host broadcasting terminal for display.

Example two, the live video system is a system for audience users, and the first electronic device is a smart tv, and the second electronic device may be an audience (e.g., a mobile terminal, etc.).

The video live broadcast system can use a distributed technology to transfer the video live broadcast picture display function of the audience terminal to the intelligent television, so that the intelligent television has the capability of displaying live broadcast pictures. As shown in fig. 3, the architecture of the video live broadcast system is as follows:

the viewer side may be installed with a commodity transaction live application, and the commodity transaction live application may include a plurality of Feature capabilities (FA) and a plurality of Particle capabilities (PA). The plurality of FAs can comprise a live FA, commodity details and payment FAs, wherein the live FA is capable of displaying live video pictures, and the commodity details and payment FAs are capable of displaying commodity details so as to be convenient for a user to check and pay for ordering; the plurality of PAs includes at least a communication PA that represents a capability for data communication. Note that, the smart tv may be provided with a commodity transaction live broadcast application program, or may not be provided with a commodity transaction live broadcast application program, which is not limited herein.

Through the distributed technology, the live FA of the commodity transaction live application program of the audience terminal can be transplanted to the intelligent television, and therefore the intelligent television can display live pictures through the transplanted live FA.

Therefore, the flow of commodity viewing and ordering payment by the audience terminal user through the video live broadcast system can be as follows:

step 31, displaying live broadcast pictures by the intelligent television;

step 32, displaying commodity details of the on-shelf commodity of the anchor at the audience terminal under the condition that the audience watches the live broadcast picture to conduct live broadcast;

and 33, inputting operations (namely selecting operations) of checking and ordering payment by the audience terminal according to the commodity details, and synchronizing the ordering payment data (namely interaction data to be transmitted) to a live broadcast picture of the intelligent television by the audience terminal for display.

Referring to fig. 4, an embodiment of the present application provides a data sending method applied to a second electronic device, as shown in fig. 4, where the method includes:

step 401, displaying an interactive data interface under the condition that a video live broadcast picture is displayed in a first electronic mode;

step 402, under the condition that the second electronic device receives a selection operation in the interactive data interface, acquiring interactive data to be transmitted, which is selected by the selection operation;

Step 403, sending the interactive data to be transmitted to the first electronic device, so that the first electronic device displays the interactive data to be transmitted in a partial display area of the live video picture.

In some embodiments, the second electronic device is a anchor; the interactive data interface is used for displaying any one page of a plurality of data selection pages respectively, and different data selection pages are used for selecting different interactive data;

after the step 401, the method may further include:

acquiring voice data of a host user;

determining a target data selection page corresponding to the voice data in the plurality of data selection pages;

updating a data selection page in the interactive data interface into the target data selection page;

the target data selection page is used for selecting the interactive data to be transmitted.

In some embodiments, the second electronic device is a viewer end;

the step 403 may include:

and sending the interaction data to be transmitted to the first electronic equipment, and sending the interaction data to be transmitted to a server.

In some embodiments, the spectator end includes a plurality of spectator sub-devices;

The interactive data to be transmitted comprises sub-data to be transmitted, which are sent to the first electronic device by each of the plurality of audience sub-devices, wherein the sub-data to be transmitted are the interactive data acquired by the audience sub-devices according to the received selection operation, and the selection operation received by the audience sub-devices is an operation in an interactive data interface displayed by the audience sub-devices.

In some embodiments, the interaction data to be transmitted is merchandise transaction-related data or educational course-related data.

In some embodiments, the first electronic device and the second electronic device are connected by an underlying distributed technology.

It should be noted that, since the data display method is an implementation process of the first electronic device side in the method embodiment shown in fig. 1, each embodiment of the data display method has the same implementation process and beneficial effects as the corresponding embodiment in the method shown in fig. 1, and the specific implementation process and beneficial effects of each embodiment in the method shown in fig. 1 are described in detail and are not repeated herein.

Referring to fig. 5, an embodiment of the present application provides a data sending method applied to a second electronic device and applied to a first electronic device, where the method includes:

Step 501, receiving interaction data to be transmitted sent by a second electronic device, where the interaction data to be transmitted is: the second electronic equipment displays a data interaction interface under the condition that the first electronic equipment displays a video live broadcast picture, and receives interaction data obtained through selection operation in the displayed data interaction interface;

step 502, displaying the interactive data to be transmitted in a partial display area of the live video picture.

In some embodiments, the first electronic device is a anchor;

the method may further comprise:

and transmitting the interactive data to be transmitted to a server, wherein the server is used for data transmission between the anchor end and the audience end.

In some embodiments, the second electronic device is a spectator terminal, and the spectator terminal includes a plurality of spectator sub-devices; the interactive data to be transmitted comprises sub-data to be transmitted, which are sent to the first electronic device by each of the plurality of audience sub-devices, wherein the sub-data to be transmitted are the interactive data acquired by the audience sub-device according to the received selection operation, and the selection operation received by the audience sub-device is an operation in an interactive data interface displayed by the audience sub-device;

The step 502 includes:

and displaying the sub-data to be transmitted, which are respectively sent by the plurality of audience sub-devices, in a partial display area of the live video picture.

Referring to fig. 6, an embodiment of the present application provides a data display apparatus, which is applied to a live broadcast system, where the live broadcast system includes a first electronic device and a second electronic device, and the first electronic device is communicatively connected to the second electronic device, as shown in fig. 6, the apparatus 600 includes:

An interface display module 601, configured to display an interactive data interface in the second electronic device when the first electronic device displays a live video screen;

a data obtaining module 602, configured to, when the second electronic device receives a selection operation in the interactive data interface, obtain interactive data to be transmitted selected by the selection operation;

a first data sending module 603, configured to send, by the second electronic device, the interaction data to be transmitted to the first electronic device;

and the data display module 604 is configured to display the interactive data to be transmitted in a partial display area of the live video frame by using the first electronic device.

In some embodiments, the first electronic device is a anchor;

the apparatus 600 further comprises:

and the second data sending module is used for transmitting the interactive data to be transmitted to a server by the anchor terminal, wherein the server is used for data transmission between the anchor terminal and the audience terminal.

In some embodiments, the interactive data interface is configured to display any one of a plurality of data selection pages, and different data selection pages are used to select different interactive data;

The apparatus 600 further comprises:

the voice data acquisition module is used for acquiring voice data input by a host user by the second electronic device;

the page determining module is used for determining a target data selection page corresponding to the voice data in the plurality of data selection pages by the second electronic device

The page updating module is used for displaying an interactive data interface in the second electronic equipment and updating a data selection page in the interactive data interface into the target data selection page;

In some embodiments, the interface display module 601 is specifically configured to:

and under the condition that the target data corresponding to the voice data is determined to select a page, the second electronic equipment is switched from a screen-off state to a screen-on state, and an interactive data interface is displayed in the screen-on state.

In some embodiments, the second electronic device is a viewer end;

the first data sending module 604 is specifically configured to:

and the second electronic equipment sends the interaction data to be transmitted to the first electronic equipment and sends the interaction data to be transmitted to a server.

The specific manner in which the various modules perform the operations in the apparatus of the above embodiments have been described in detail in connection with the embodiments of the method, and will not be described in detail herein.

Referring to fig. 7, an embodiment of the present application provides a data sending apparatus, which is applied to a second electronic device, as shown in fig. 7, the apparatus 700 includes:

the interface display module 701 is configured to display an interactive data interface in the case of the first electronic display video live broadcast picture;

a data obtaining module 702, configured to obtain, when the second electronic device receives a selection operation in the interactive data interface, interactive data to be transmitted selected by the selection operation;

the first data sending module 703 is configured to send the interaction data to be transmitted to the first electronic device, so that the first electronic device displays the interaction data to be transmitted in a partial display area of the live video frame.

the apparatus 700 may further include:

the voice data acquisition module is used for acquiring voice data of the anchor user;

the page determining module is used for determining a target data selection page corresponding to the voice data in the plurality of data selection pages;

the page updating module is used for updating the data selection page in the interactive data interface into the target data selection page;

In some embodiments, the second electronic device is a viewer end;

the first data sending module 703 includes:

Referring to fig. 8, an embodiment of the present application provides a data display apparatus, which is applied to a first electronic device, the apparatus 800 includes:

the interaction data receiving module 801 is configured to receive interaction data to be transmitted sent by a second electronic device, where the interaction data to be transmitted is: the second electronic equipment displays a data interaction interface under the condition that the first electronic equipment displays a video live broadcast picture, and receives interaction data obtained through selection operation in the displayed data interaction interface;

and the data display module 802 is configured to display the interactive data to be transmitted in a partial display area of the live video picture.

In some embodiments, the first electronic device is a anchor;

The apparatus 800 may further include:

and the second data sending module is used for transmitting the interactive data to be transmitted to a server, wherein the server is used for data transmission between the anchor end and the audience end.

the data display module is specifically configured to:

Based on the same inventive concept, the embodiment of the present disclosure further provides a computing device, which is specifically described in detail with reference to fig. 9.

FIG. 9 is a block diagram illustrating a computing device according to an example embodiment.

As shown in fig. 9, the computing device 900 is capable of implementing a structure diagram of an exemplary hardware architecture of a computing device according to a data display method and a data display apparatus in an embodiment of the present disclosure. The computing device 900 may refer to a video live system in an embodiment of the present disclosure, and the video live system includes a first electronic device and a second electronic device in an embodiment of the present disclosure; alternatively, the computing device 900 may refer to a first electronic device or a second electronic device in embodiments of the present disclosure.

The computing device 900 may include a processor 901 and a memory 902 storing computer program instructions. In particular, each of the processors described above may include a Central Processing Unit (CPU), or an application specific integrated circuit (application specific integrated circuit, ASIC), or may be configured as one or more integrated circuits that implement embodiments of the present application.

The memories may include mass storage for information or instructions. By way of example, and not limitation, the memory may comprise a Hard Disk Drive (HDD), floppy disk drive, flash memory, optical disk, magneto-optical disk, magnetic tape, or universal serial bus (universal serial bus, USB) drive, or a combination of two or more of these. The memory may include removable or non-removable (or fixed) media, where appropriate. The memory may be internal or external to the integrated gateway device, where appropriate. In a particular embodiment, the memory is a non-volatile solid state memory. In a particular embodiment, the memory includes Read Only Memory (ROM). The ROM may be mask programmed ROM, programmable ROM (PROM), erasable PROM (EPROM), electrically Erasable PROM (EEPROM), electrically rewritable ROM (EAROM), or flash memory, or a combination of two or more of these, where appropriate.

In the case where the computing device 900 refers to a live video system in an embodiment of the present disclosure, the processor 901 reads and executes the computer program instructions stored in the memory 902 to perform the steps of:

a processor 901, configured to display an interactive data interface in the second electronic device when the first electronic device displays a live video screen;

In some embodiments, the first electronic device is a anchor;

and the processor 901 executes the anchor terminal to transmit the interactive data to be transmitted to a server, wherein the server is used for data transmission between the anchor terminal and the audience terminal.

A processor 901, executing the second electronic device to obtain voice data input by a host user;

displaying an interactive data interface in the second electronic equipment, and updating a data selection page in the interactive data interface into the target data selection page;

In some embodiments, the processor 901 performs switching from the off-screen state to the on-screen state of the second electronic device and displays the interactive data interface in the on-screen state if it is determined that the target data corresponding to the voice data selects the page.

In some embodiments, the second electronic device is a viewer end;

the processor 901 executes the second electronic device to send the interaction data to be transmitted to the first electronic device, and sends the interaction data to be transmitted to a server.

the processor 901 executes the operations that each of the plurality of audience sub-devices sends sub-data to be transmitted to the first electronic device, where the sub-data to be transmitted is interactive data obtained by the audience sub-device according to the received selection operation, and the selection operation received by the audience sub-device is an operation in an interactive data interface displayed by the audience sub-device.

In the case where the computing device 900 refers to a second electronic device in an embodiment of the present disclosure, the processor 901 reads and executes the computer program instructions stored in the memory 902 to perform the steps of:

a processor 901, configured to display an interactive data interface in a case where the video live view is displayed by the first electronic device;

A processor 901 for executing acquisition of voice data of a anchor user;

In some embodiments, the second electronic device is a viewer side;

and the processor 901 is used for sending the interaction data to be transmitted to the first electronic equipment and sending the interaction data to be transmitted to a server.

In some of these embodiments, the spectator end includes a plurality of spectator sub-devices;

In some embodiments, the interaction data to be transmitted is merchandise transaction-related data or education course-related data.

In the case where the computing device 900 refers to the first electronic device in the embodiments of the present disclosure, the processor 901 reads and executes the computer program instructions stored in the memory 902 to perform the steps of:

the processor 901 executes to receive interaction data to be transmitted sent by the second electronic device, where the interaction data to be transmitted is: the second electronic equipment displays a data interaction interface under the condition that the first electronic equipment displays a video live broadcast picture, and receives interaction data obtained through selection operation in the displayed data interaction interface;

In some embodiments, the first electronic device is a anchor;

the processor 901 performs transmission of the interactive data to be transmitted to a server, where the server is used for data transmission between the anchor side and the audience side.

In some of these embodiments, the second electronic device is a spectator side, and the spectator side includes a plurality of spectator sub-devices; the interactive data to be transmitted comprises sub-data to be transmitted, which are sent to the first electronic device by each of the plurality of audience sub-devices, wherein the sub-data to be transmitted are the interactive data acquired by the audience sub-device according to the received selection operation, and the selection operation received by the audience sub-device is an operation in an interactive data interface displayed by the audience sub-device;

The processor 901 performs displaying sub-data to be transmitted, which are respectively sent by the plurality of viewer sub-devices, in a partial display area of the live video picture.

The embodiment of the disclosure also provides a computer storage medium, in which computer executable instructions are stored, the computer executable instructions are used for implementing the data display method described in the embodiment of the disclosure.

Embodiments of the present disclosure also provide a computer program product comprising a computer program/instruction which, when executed by a processor, implements the data display method according to the first aspect.

Wherein the computer program product may employ any combination of one or more readable media. The readable medium may be a readable signal medium or a readable storage medium. The readable storage medium may be, for example, but not limited to: an electrical, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or a combination of any of the foregoing. More specific examples (a non-exhaustive list) of the readable storage medium would include the following: an electrical connection having one or more wires, a portable disk, a hard disk, random Access Memory (RAM), read-only memory (ROM), erasable programmable read-only memory (EPROM or flash memory), optical fiber, portable compact disk read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing.

The present disclosure is described with reference to flowchart illustrations and/or block diagrams of methods, apparatus and computer program products according to the disclosure. It will be understood that each flow and/or block of the flowchart illustrations and/or block diagrams, and combinations of flows and/or blocks in the flowchart illustrations and/or block diagrams, can be implemented by computer program instructions. These computer program instructions may be provided to a processor of a general purpose computer, special purpose computer, embedded processor, or other programmable transaction data statistics device to produce a machine, such that the instructions, which execute via the processor of the computer or other programmable transaction data statistics device, create means for implementing the functions specified in the flowchart flow or flows and/or block diagram block or blocks.

These computer program instructions may also be stored in a computer-readable memory that can direct a computer or other programmable data processing apparatus to function in a particular manner, such that the instructions stored in the computer-readable memory produce an article of manufacture including instruction means which implement the function specified in the flowchart flow or flows and/or block diagram block or blocks.

These computer program instructions may also be loaded onto a computer or other programmable apparatus to cause a series of operational steps to be performed on the computer or other programmable apparatus to produce a computer implemented process such that the instructions which execute on the computer or other programmable apparatus provide steps for implementing the functions specified in the flowchart flow or flows and/or block diagram block or blocks.

Other embodiments of the disclosure will be apparent to those skilled in the art from consideration of the specification and practice of the disclosure disclosed herein. This disclosure is intended to cover any adaptations, uses, or adaptations of the disclosure following the general principles of the disclosure and including such departures from the present disclosure as come within known or customary practice within the art to which the disclosure pertains. It is intended that the specification and examples be considered as exemplary only, with a true scope and spirit of the disclosure being indicated by the following claims.

It is to be understood that the present disclosure is not limited to the precise arrangements and instrumentalities shown in the drawings, and that various modifications and changes may be effected without departing from the scope thereof. The scope of the present disclosure is limited only by the appended claims.

Claims

1. A data display method, applied to a video live broadcast system, the live broadcast system including a first electronic device and a second electronic device, the first electronic device being communicatively connected to the second electronic device, the method comprising:

the first electronic device displays the interactive data to be transmitted in a partial display area of the live video picture;

the first electronic equipment is a main broadcasting end, the interactive data interface is used for displaying any one page of a plurality of data selection pages respectively, and different data selection pages are used for selecting different interactive data; after the interactive data interface is displayed in the second electronic device, the method further comprises: the second electronic equipment acquires voice data input by a host user, wherein the voice data is received in the live broadcast process of the host user; the second electronic equipment determines a target data selection page corresponding to the voice data in the plurality of data selection pages; updating a data selection page in the interactive data interface into the target data selection page; the target data selection page is used for selecting the interactive data to be transmitted.

2. The method according to claim 1, wherein the method further comprises:

and the anchor terminal transmits the interactive data to be transmitted to a server, wherein the server is used for data transmission between the anchor terminal and the audience terminal.

3. The method of claim 1, wherein displaying an interactive data interface in the second electronic device comprises:

4. A method according to any one of claims 1 to 3, wherein the interactive data to be transmitted is merchandise transaction related data or education course related data.

5. A method according to any of claims 1 to 3, wherein the first electronic device and the second electronic device are connected by an underlying distributed technology.

6. A data transmission method, applied to a second electronic device, the method comprising:

displaying an interactive data interface under the condition that the first electronic equipment displays a live video picture;

transmitting interactive data to be transmitted to the first electronic equipment so that the first electronic equipment displays the interactive data to be transmitted in a partial display area of the live video picture;

the first electronic equipment is a main broadcasting end; the interactive data interface is used for displaying any one page of a plurality of data selection pages respectively, and different data selection pages are used for selecting different interactive data; after the interactive data interface is displayed, the method further comprises: acquiring voice data input by a host user, wherein the voice data is received in the live broadcast process of the host user; determining a target data selection page corresponding to the voice data in the plurality of data selection pages; updating a data selection page in the interactive data interface into the target data selection page; the target data selection page is used for selecting the interactive data to be transmitted.

7. The method of claim 6, wherein the interaction data to be transmitted is merchandise transaction-related data or educational course-related data.

8. The method of claim 6 or 7, wherein the first electronic device and the second electronic device are connected by an underlying distributed technology.

9. A data display method, applied to a first electronic device, the method comprising:

receiving interaction data to be transmitted sent by a second electronic device, wherein the interaction data to be transmitted is: the second electronic equipment displays an interactive data interface under the condition that the first electronic equipment displays a video live broadcast picture, and receives interactive data acquired by selection operation in the displayed interactive data interface;

displaying the interactive data to be transmitted in a partial display area of the live video picture;

the first electronic equipment is a main broadcasting end; the interactive data interface is used for displaying any one page of a plurality of data selection pages respectively, and different data selection pages are used for selecting different interactive data; the interactive data to be transmitted is selected from target data selection pages, the target data selection pages are target data selection pages corresponding to voice data determined by the second electronic equipment in the data selection pages, the voice data is data input by a host user and acquired by the second electronic equipment, and the voice data is data received in the live broadcast process of the host user.

10. The method according to claim 9, wherein the method further comprises:

11. A method according to claim 9 or 10, wherein the interaction data to be transmitted is merchandise transaction related data or education course related data.

12. The method of claim 9 or 10, wherein the first electronic device and the second electronic device are connected by an underlying distributed technology.

13. A data display apparatus, characterized in that it is applied to a live broadcast system, said live broadcast system comprising a first electronic device and a second electronic device, said first electronic device being communicatively connected to said second electronic device, said apparatus comprising:

the data display module is used for displaying the interactive data to be transmitted in a partial display area of the video live broadcast picture by the first electronic equipment;

the first electronic equipment is a main broadcasting end; the interactive data interface is used for displaying any one page of a plurality of data selection pages respectively, and different data selection pages are used for selecting different interactive data; the device further comprises: the voice data acquisition module is used for acquiring voice data input by the anchor user by the second electronic equipment, wherein the voice data is received in the live broadcast process of the anchor user; the page determining module is used for determining a target data selection page corresponding to the voice data in the plurality of data selection pages by the second electronic equipment; the page updating module is used for displaying an interactive data interface in the second electronic equipment and updating a data selection page in the interactive data interface into the target data selection page; the target data selection page is used for selecting the interactive data to be transmitted.

14. The apparatus of claim 13, wherein the apparatus further comprises:

15. The apparatus of claim 13, wherein the interface display module is specifically configured to:

16. The apparatus according to any one of claims 13 to 15, wherein the interaction data to be transmitted is merchandise transaction related data or education course related data.

17. The apparatus of any of claims 13 to 15, wherein the first electronic device and the second electronic device are connected by an underlying distributed technology.

18. A data transmission apparatus, characterized in that it is applied to a second electronic device, the apparatus comprising:

the interface display module is used for displaying an interactive data interface under the condition that the first electronic equipment displays the video live broadcast picture;

the first data sending module is used for sending the interactive data to be transmitted to the first electronic equipment so that the first electronic equipment displays the interactive data to be transmitted in a partial display area of the live video picture;

the first electronic equipment is a main broadcasting end; the interactive data interface is used for displaying any one page of a plurality of data selection pages respectively, and different data selection pages are used for selecting different interactive data; the device further comprises: the voice data acquisition module is used for acquiring voice data input by the anchor user, wherein the voice data is received in the live broadcast process of the anchor user; the page determining module is used for determining a target data selection page corresponding to the voice data in the plurality of data selection pages; the page updating module is used for updating the data selection page in the interactive data interface into the target data selection page; the target data selection page is used for selecting the interactive data to be transmitted.

19. The apparatus of claim 18, wherein the interaction data to be transmitted is merchandise transaction-related data or educational course-related data.

20. The apparatus of claim 18, wherein the first electronic device and the second electronic device are connected by an underlying distributed technology.

21. A data display apparatus, characterized in that it is applied to a first electronic device, the apparatus comprising:

the interactive data receiving module is used for receiving interactive data to be transmitted, which is sent by the second electronic equipment, wherein the interactive data to be transmitted is: the second electronic equipment displays an interactive data interface under the condition that the first electronic equipment displays a video live broadcast picture, and receives interactive data acquired by selection operation in the displayed interactive data interface;

the data display module is used for displaying the interactive data to be transmitted in a part of display areas of the live video pictures;

22. The apparatus of claim 21, wherein the apparatus further comprises:

23. An apparatus according to claim 21 or 22, wherein the interaction data to be transmitted is merchandise transaction related data or education course related data.

24. The apparatus of any one of claims 21 or 22, wherein the first electronic device and the second electronic device are connected by an underlying distributed technology.

25. A live video system comprising a processor, a memory and a program or instruction stored on the memory and executable on the processor, which when executed by the processor, implements the steps of the data display method of any one of claims 1 to 5.

26. An electronic device comprising a processor, a memory and a program or instruction stored on the memory and executable on the processor, which when executed by the processor, implements the steps of the data transmission method according to any one of claims 6 to 8 or the steps of the data display method according to any one of claims 9 to 12.

27. A computer readable storage medium, characterized in that it stores thereon a program or instructions which, when executed by a processor, implement the steps of the method according to any of claims 1 to 12.