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CN106548373A - A kind of method and system of multimedia advertising value-added service - Google Patents

A kind of method and system of multimedia advertising value-added service Download PDF

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Publication number
CN106548373A
CN106548373A CN201610954060.6A CN201610954060A CN106548373A CN 106548373 A CN106548373 A CN 106548373A CN 201610954060 A CN201610954060 A CN 201610954060A CN 106548373 A CN106548373 A CN 106548373A
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user
server
intelligent terminal
information
advertisement
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陈夏盛
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Shenzhen Cable Technology Co Ltd
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Shenzhen Cable Technology Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0255Targeted advertisements based on user history
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201Market modelling; Market analysis; Collecting market data
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0277Online advertisement

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  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
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  • Entrepreneurship & Innovation (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Data Mining & Analysis (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The present invention relates to Internet technical field, and in particular to a kind of method and system of multimedia advertising value-added service.Method of the present invention step includes:User side is grouped, user characteristic data is collected, user characteristic data is analyzed, pushed information is determined, the step such as exhibition information and dynamic renewal realizes the classification grouping management to intelligent terminal and precisely pushed information can realize multimedia advertising value-added service;The system of the present invention includes server group and background management system, and server group is included:Cloud data server, strategic server, application server, Advertisement Server, background management system includes that the commercial user of system manager and commercial user, system manager and different stage is independent to intelligent terminal or packet is managed and realizes precisely servicing push, information issue, behavioural analysis, resource sharing.

Description

A kind of method and system of multimedia advertising value-added service
【Technical field】
The present invention relates to Internet technical field, and in particular to a kind of method and system of multimedia advertising value-added service.
【Background technology】
With internet popularization and develop rapidly, the intelligent terminal such as increasing intelligent television enters into thousand ten thousand Family, intelligent terminal bring abundant media resource information and various application services to user.But, current intelligent television Where there is many not enough and improvement Deng intelligent terminal:The content and method of service of offer is relatively simple, substantially merely TV and the resources of movie & TV push;As family's parlor usage frequency highest intelligent television, user data is not effectively divided Analysis and utilization;Intelligent terminal is simple individual family terminal, effectively cannot be classified and management and control, it is impossible to for wisdom society Area provides service.
【The content of the invention】
Present invention aim to address the deficiency of above-mentioned prior art and service, there is provided a kind of increment based on internet takes The commercial user of the method and system of business information, system manager and different stage can be to intelligent terminal individually or packet is carried out Manage and realize precisely to service push, information issue, behavioural analysis, resource sharing.
It is that, up to above-mentioned purpose, technical scheme is as follows:
A kind of multimedia advertising value-added service method, comprises the following steps:
(1) user side packet:The user side be intelligent terminal, by with unique identifier coding intelligent terminal according to Registration binding mode is belonging respectively to a group, and intelligent terminal is used to gather user characteristic data, and data record is uploaded to clothes The cloud data server of business device group;
(2) collect user characteristic data:Cloud data server stores intelligent terminal user action trail data and shares number According to strategic server;
(3) analyze user characteristic data:Behavioral data of the strategic server by analysis user, there is provided strategy reference is given should With server and Advertisement Server;
(4) determine pushed information:Pushed information includes individual information and public information, and the individual information is advertising service Device pushes the ad content of matching to intelligent terminal according to the advertisement pushing strategy on strategic server, while according to each visitor The packet at family end pushes public information.
(5) exhibition information and dynamic update:To user, intelligent terminal shows that media and information on services and user are carried out mutually Dynamic, instant messages show and gather user characteristic data, and the cloud data clothes of group that data record is uploaded onto the server in real time Business device.
Preferably, the user characteristic data information of collection is divided into n classes by the strategic server, is respectively defined as b1…bn User characteristic data is:
All adlines are divided into into m classes, A is defined respectively1…Am, while definition
Al=[al1…aln], wherein l=1 ..., m, wherein al1…alnFor l series advertisements and n class user characteristic datas pair The weight coefficient answered, according to user characteristic data, it can be deduced that purpose value of the user to l series advertisements, is defined as Cl, i.e.,:
Definition weight coefficient matrix is A, and advertisement purpose value is C:
Show that all m series advertisements purpose values are according to user characteristic data:
Preferably, the intelligent terminal determines packet according to the information of registration, and its information can be when producing in enormous quantities, directly It is burnt to intelligent terminal, it is also possible to corresponding packet registration file is generated by System Management Daemon, mobile memory is used Log-on message is imported into intelligent terminal, automatic identification simultaneously completes registration binding;Intelligent terminal relies on the unique identifier coding Ownership packet change can be carried out by the background management system backstage.
Preferably, the intelligent terminal showing advertisement flow process is:Energization starting up, start-up course show that boot animation is wide Accuse;After the completion of startup, into system main interface, while detect whether advertisement needs to update, if it has, then downloading in new advertisement Hold and show, if do not updated, show the ad content for locally having cached, intelligent terminal is in running, fixed When detection advertisement whether need update.
A kind of system using multimedia advertising value-added service method as claimed in claim 1, including server group and Background management system, the server group are included:Cloud data server, strategic server, application server, Advertisement Server,
Cloud data server, for storing intelligent terminal user action trail data sharing data;
Strategic server, for analyzing the behavioral data of user, there is provided strategy is with reference to application server and advertising service Device, and distribute account to commercial user, safety monitoring and management and control are carried out to advertising message;
Application server, for providing the service such as media, information, application;
Advertisement Server, for realizing the editor of advertisement, push, effect analysis.
Preferably, the background management system is managed by system manager and commercial user, the use of system manager It is 0 grade that family rank is highest, and the level attribute of commercial user is 1 to N, and wherein N is natural number, can be according to practical application come really Fixed and change, level-right are successively decreased from 1 successively to N.
Preferably, the commercial user is registered by the System Management Daemon of server group, by system manager Distribution level attribute and control the superior and the subordinate commercial user's attaching relation, and by the intelligence in the range of background management system supervisory level Energy set of terminal and subordinate commercial user, and managed by higher level commercial user and system manager.
Preferably, the system manager to the management of commercial user and higher level commercial user to subordinate commercial user's Management includes the examination & verification of releasing advertisements;Also include addition, editor, management subordinate commercial user and change subordinate commercial user Information;Check affiliated intelligent terminal group and independent or packet is oriented information pushing.
Preferably, mobile memory includes flash disk, portable hard drive.
Preferably, described information type includes word, video, picture.
Preferably, the intelligent terminal includes intelligent television, and the mode and intelligence of common TV combined with intelligent terminal is flat Plate.
Preferably, the identification code of the intelligent terminal can be made up of a string of hexadecimal numbers, or numeral and word The mode of female combination.
Preferably, the intelligent terminal collection user characteristic data includes geographical location information, user profile, operation rail Mark.
Preferably, the action trail includes that video display watch record, video display type, application service usage record, during use Between section, frequency.
Preferably, the intelligent terminal includes remote control, gesture, user's expression, operation handle with the mode of user interaction.
Preferably, the intelligent terminal includes intelligent television, and the mode and intelligence of common TV combined with intelligent terminal is flat Plate;Intelligent terminal user includes ordinary family user, community users, hotel user, chain shops.
Preferably, commercial user is registered by the System Management Daemon of server group, is distributed only by strategic server One account, account are a string of hexadecimal number compositions, it is also possible to numeral and the mode of monogram.
Preferably, it is characterised in that the commercial user is businessman, community and other business or organization user.
What the present invention was realized has the beneficial effect that, the intelligent terminal with unique identifier coding is according to registration binding mode point Do not belong to a group, intelligent terminal is used to gather user characteristic data, and the cloud data of group that data record is uploaded onto the server Server;Cloud data server stores intelligent terminal user action trail data and sharing data is to strategic server;Strategy clothes Business device analyzes the behavioral data of user, there is provided strategy is with reference to application server and Advertisement Server;Advertisement Server is according to plan Advertisement pushing strategy slightly on server, pushes associated advertising content to intelligent terminal, so as to realize precisely push;System administration Member and commercial user carry out independent or grouping management by background management system to intelligent terminal;Intelligent terminal is responsible for renewal And showing advertisements content, whether need to update according to the collection timing detection advertisement of the user characteristic data to intelligent terminal.
【Description of the drawings】
Fig. 1 is the system architecture diagram of the present invention.
Fig. 2 is the intelligent terminal classification packet schematic diagram of the present invention.
Fig. 3 is the intelligent terminal showing advertisement flow chart of the present invention.
Fig. 4 is the advertisement pushing flow chart of the present invention.
【Specific embodiment】
The present invention provides a kind of multimedia advertising value-added service method and system, realizes the grouping management to intelligent terminal, By the commercial user of system manager and different stage to intelligent terminal individually or packet carries out that precisely service is pushed, information is sent out Cloth, behavioural analysis, the method for resource sharing, system and relevant device.With reference to embodiment and Figure of description to this It is bright to be described further, but not limited to this.
Embodiment 1
Fig. 1 is the system construction drawing of value added service information of the present invention.As shown in figure 1, a kind of multimedia advertising increases Value method of servicing, comprises the following steps:
(1) user side packet:The user side be intelligent terminal, by with unique identifier coding intelligent terminal according to Registration binding mode is belonging respectively to a group, and intelligent terminal is used to gather user characteristic data, and data record is uploaded to clothes The cloud data server of business device group;
(2) collect user characteristic data:Cloud data server stores intelligent terminal user action trail data and shares number According to strategic server;
(3) analyze user characteristic data:Behavioral data of the strategic server by analysis user, there is provided strategy reference is given should With server and Advertisement Server;
(4) determine pushed information:Pushed information includes individual information and public information, and the individual information is advertising service Device pushes the ad content of matching to intelligent terminal according to the advertisement pushing strategy on strategic server, while according to each visitor The packet at family end pushes public information.
(5) exhibition information and dynamic update:To user, intelligent terminal shows that media and information on services and user are carried out mutually Dynamic, instant messages show and gather user characteristic data, and the cloud data clothes of group that data record is uploaded onto the server in real time Business device.
The intelligent terminal determines packet according to the information of registration, and its information can be when producing in enormous quantities, and direct burning is arrived Intelligent terminal, or corresponding packet registration file is generated by System Management Daemon, with mobile memory by log-on message Intelligent terminal is imported, intelligent terminal automatic identification simultaneously completes registration binding;It is logical that intelligent terminal relies on the unique identifier coding Crossing the background management system backstage carries out ownership packet change.
The identification code of the intelligent terminal can be made up of a string of hexadecimal numbers, or numeral and monogram Mode.
The mobile memory includes flash disk, portable hard drive.
The intelligent terminal collection user characteristic data includes geographical location information, user profile, operation trace.
The action trail includes that video display watch record, video display type, application service usage record, usage time interval, frequency Degree.
The intelligent terminal includes remote control, gesture, user's expression, operation handle with the mode of user interaction.
The intelligent terminal includes intelligent television, the mode and Intelligent flat of common TV combined with intelligent terminal;Intelligence Terminal use includes ordinary family user, community users, hotel user, chain shops.
The commercial user is registered by System Management Daemon, distributes unique account by strategic server, and account is A string of hexadecimal number compositions, it is also possible to numeral and the mode of monogram.
The user class of system manager is 0 grade, and the level attribute of commercial user is 1 to arrive N, and wherein N is natural number, can be with Determined according to practical application and changed, rank is successively decreased to N successively from 1.
The commercial user is businessman, community and other business or organization user.
Described information type includes word, video, picture.
Legal, the safety of issuing advertisement information in order to ensure, strategic server are responsible for carrying out safe prison to advertising message Survey and management and control, all ad distribution information are needed to be audited by higher level commercial user or system manager and can just be come into force.Send out The media information of cloth finally represents selected by intelligent terminal.
Embodiment 2
As shown in figure 1, a kind of system of multimedia advertising value-added service, including server group and background management system, institute State server group to include:Cloud data server, strategic server, application server, Advertisement Server,
Cloud data server, for storing intelligent terminal user action trail data sharing data;
Strategic server, for analyzing the behavioral data of user, there is provided strategy is with reference to application server and advertising service Device, and distribute account to commercial user, safety monitoring and management and control are carried out to advertising message;
Application server, for providing the service such as media, information, application;
Advertisement Server, for realizing the editor of advertisement, push, effect analysis.
The background management system is managed by system manager and commercial user, and the user class of system manager is most Senior is 0 grade, and the level attribute of commercial user is 1 to N, and wherein N is natural number, can determine and become according to practical application More, level-right is successively decreased from 1 successively to N.
The commercial user is registered by the System Management Daemon of server group, distributes rank by system manager Attribute and control the superior and the subordinate commercial user's attaching relation, and by the intelligent terminal group in the range of background management system supervisory level With subordinate commercial user, and managed by higher level commercial user and system manager.
Management bag of the system manager to the management and higher level commercial user of commercial user to subordinate commercial user Include the examination & verification of releasing advertisements;Also include the information of addition, editor, management subordinate commercial user and change subordinate commercial user; Check affiliated intelligent terminal group and independent or packet is oriented information pushing, media information type includes word, video, figure Piece.
Embodiment 3
Intelligent terminal classification grouping management schematic diagram described in Fig. 2.Classification grouping management facilitates implementation commercial user to intelligence The management of energy terminal.The commercial user is businessman, community and other business or organization user, and the businessman can be Hotel, chain shops etc., the hotel is primarily but not limited to accommodate the hotel chains of service, commercial hotel, little visitor Stack, hotel etc..By taking hotel user as an example, all cooperation hotels to certain area, each hotel distribute commercial user's account Number, inside hotel, the roomed intelligent television of institute is same group.So hotel can pass through the advertisement pipe of server group of the present invention Reason backstage carries out advertisement to whole group of all of intelligent television composition in hotel inside and service is pushed, such as entrance ticket, air ticket Advertisement and reservation, featured delicious food recommendation etc..After passenger moves in, it is possible to directly include from intelligent terminal collection user characteristic data Geographical location information, user profile, operation trace, the operation watch record, video display type including video display, and application service is used Record, usage time interval, frequency, the intelligent terminal include remote control, gesture, user's expression, behaviour with the mode of user interaction Make handle.Behavioral data of the strategic server by analysis user, there is provided strategy is referred to application server and Advertisement Server, Commercial user individually pushes accurately customized information to resident family by background management system, while by group orientation pushed information.
For the agent of this area, also distribute corresponding commercial user's account, as all hotel users' in this area Higher level commercial user.Then the agent can carry out management and control to all of hotel in the region by advertising management backstage, main to wrap Include but be not limited to ad distribution, examination & verification, subordinate commercial user management.Commercial user can also be distributed to local tour mechanism simultaneously Account, tourism organization can check the situation of moving in the region hotel by this advertisement backstage, issue guide book and provide immediately News etc..
Embodiment 4
Fig. 3 show the intelligent terminal showing advertisement flow chart of the present invention.Intelligent terminal energization starting up, start-up course Show boot animation advertisement;After the completion of startup, into system main interface, while detect whether advertisement needs to update, if it has, then Download new ad content and show, if do not updated, show the ad content for locally having cached.Intelligent terminal exists In running, whether timing detection advertisement needs to update.
Intelligent terminal detailed functions are as follows:
A. media and information on services represent.For domestic consumer, there is provided video content services, information service, and it is various Application service, such as TV shopping, community service, hotel service etc..
B. showing advertisement and interaction.During intelligent terminal startup optimization, there is starting up's advertisement;Into after main interface, leading Corresponding part space of a whole page showing advertisements information on interface, comprising adlines such as word, video, pictures;For the content for representing, User can be fed back, and such as by the equipment such as remote control, gesture, operation handle, equipment can record field feedback, and on Pass to Advertisement Server.
C. instant messages show.Commercial user, mainly community application, can issue in System Management Daemon and believe immediately Breath, such as community's correlated activation information, published information, will be immediately on intelligent terminal Jing after higher level commercial user's examination & verification passes through Represent.Can realize that community information mass-sends function immediately.
D. user characteristic data collection.The user characteristic data, including geographical location information, user profile, operation rail Mark etc..The various operation trace records of intelligent terminal record user, such as video display watch record, video display type, and application service is used All behavioral datas are recorded locally stored, and Timing Synchronization are to cloud data server by record, usage time interval, frequency etc..
Embodiment 5
Fig. 4 show the advertisement accurately of the present invention and pushes schematic flow sheet.The intelligent terminal gathers user data, Comprising user operation records, service usage record, geographical position, userspersonal information etc.;The number that intelligent terminal timing will be gathered According to being uploaded to cloud data server;Strategic server from cloud data server extract counterpart terminal equipment user's data, and according to Strategy pushes rule and is analyzed, and its analysis method is as follows:
The user characteristic data information of collection is divided into n classes by the server group, is respectively defined as b1…bn, user characteristics Data are:
All adlines are divided into into m classes, A is defined respectively1…Am, while definition
Al=[al1…aln], wherein l=1 ..., m, wherein al1…alnFor l series advertisements and n class user characteristic datas pair The weight coefficient answered, according to user characteristic data, it can be deduced that purpose value of the user to l series advertisements, is defined as Cl, i.e.,:
Definition weight coefficient matrix is A, and advertisement purpose value is C:
Show that all m series advertisements purpose values are according to user characteristic data:
User characteristic data and adline are respectively constituted matrix, thus set up one by matrix form by algorithm above The individual linear goal model that can collect characteristic to adline purpose value, calculates user data feature by solving the model Weight number to corresponding adline, strategic server obtain new accurate advertisement according to the difference of weight number and push strategy simultaneously The adline for pushing is updated to user, and transmits the policy to Advertisement Server;Advertisement Server is according on strategic server Advertisement pushing strategy, push associated advertising content to intelligent terminal, so as to realize precisely push;Intelligent terminal is responsible for more Whether new and showing advertisements content, need to update according to the collection timing detection advertisement of the user characteristic data to intelligent terminal.

Claims (10)

1. a kind of multimedia advertising value-added service method, it is characterised in that comprise the following steps:
(1) user side packet:The user side is intelligent terminal, by the intelligent terminal with unique identifier coding according to registration Binding mode is belonging respectively to a group, and intelligent terminal is used to gather user characteristic data, and data record is uploaded onto the server The cloud data server of group;
(2) collect user characteristic data:Cloud data server storage intelligent terminal user action trail data simultaneously give by sharing data Strategic server;
(3) analyze user characteristic data:Behavioral data of the strategic server by analysis user, there is provided strategy reference is taken to application Business device and Advertisement Server;
(4) determine pushed information:Pushed information includes individually and/or packet is pushed, and independent the push is Advertisement Server root According to the advertisement pushing strategy on strategic server, the ad content of matching is pushed to intelligent terminal, while according to each client Packet push public information.
(5) exhibition information and dynamic update:To user, intelligent terminal shows that media and information on services and user carry out interaction, i.e. When information show and gather user characteristic data, and by data record in real time upload onto the server group cloud data server.
2. multimedia advertising value-added service method as claimed in claim 1, it is characterised in that the strategic server will be gathered User characteristic data information be divided into n classes, be respectively defined as b1 ... bn, user characteristic data is:
B = b 1 · · · b n
All adlines are divided into into m classes, A is defined respectively1 ... Am, while definition
Al=[al1 ... aln], wherein l=1 ..., m, wherein al1...alnFor l series advertisements and n class user characteristic datas pair The weight coefficient answered, according to user characteristic data, it can be deduced that purpose value of the user to l series advertisements, is defined as Cl, i.e.,:
C l = a l 1 ... a ln b 1 · · · b n = Σ k = 1 n a l k b k
Definition weight coefficient matrix is A, and advertisement purpose value is C:
Show that all m series advertisements purpose values are according to user characteristic data:
3. multimedia advertising value-added service method as claimed in claim 1, it is characterised in that the intelligent terminal is according to registration Information determine packet, its information can produce in enormous quantities when, direct burning is to intelligent terminal;Or pass through system administration Backstage generates corresponding packet registration file, and log-on message is imported intelligent terminal with mobile memory, and intelligent terminal is known automatically Not and registration binding is not completed;Intelligent terminal relies on the unique identifier coding and carries out ownership packet change by background management system More.
4. multimedia advertising value-added service method as claimed in claim 1, it is characterised in that the intelligent terminal showing advertisement Flow process is:Energization starting up, start-up course show boot animation advertisement;After the completion of startup, into system main interface, while inspection Survey whether advertisement needs to update, if it has, then downloading new ad content and showing, locally cache if it is not, showing Ad content, intelligent terminal in running, timing detection advertisement whether need update.
5. multimedia advertising value-added service method as claimed in claim 1, it is characterised in that the intelligent terminal includes intelligence TV, the mode and Intelligent flat of common TV combined with intelligent terminal.
6. a kind of system using multimedia advertising value-added service method as claimed in claim 1, it is characterised in that including clothes Business device group and background management system, the server group are included:Cloud data server, strategic server, application server, advertisement Server,
Cloud data server, for storing intelligent terminal user action trail data sharing data;
Strategic server, for analyzing the behavioral data of user, there is provided strategy is referred to application server and Advertisement Server, and Distribute account to commercial user, safety monitoring and management and control are carried out to advertising message;
Application server, for providing the service such as media, information, application;
Advertisement Server, for realizing the editor of advertisement, push, effect analysis.
7. as claimed in claim 5 using the system of multimedia advertising value-added service method, it is characterised in that the backstage pipe Reason system is managed by system manager and commercial user, and it is 0 grade that the user class of system manager is highest, commercial user Level attribute be 1 arrive N, wherein N be natural number, can determine and change according to practical application, level-right from 1 to N according to It is secondary to successively decrease.
8. as claimed in claim 5 using the system of multimedia advertising value-added service method, it is characterised in that the business is used Family is registered by the System Management Daemon of server group, by system manager's distribution level attribute and control the superior and the subordinate business Industry user attaching relation, and by the intelligent terminal group in the range of background management system supervisory level and subordinate commercial user, and Managed by higher level commercial user and system manager.
9. the system of the value-added service method based on internet as described in claim 5-7 is arbitrary, it is characterised in that the system System management of the keeper to the management and higher level commercial user of commercial user to subordinate commercial user includes the examination & verification of releasing advertisements; The information of addition, editor, management subordinate commercial user and change subordinate commercial user;Intelligent terminal group belonging to checking is simultaneously single Only or packet is oriented information pushing.
10. the system of the value-added service method based on internet as described in claim 5-7 is arbitrary, it is characterised in that described Commercial user includes businessman, community, other business or organization user.
CN201610954060.6A 2016-11-03 2016-11-03 A kind of method and system of multimedia advertising value-added service Pending CN106548373A (en)

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CN108376340A (en) * 2018-01-05 2018-08-07 上海辰尚信息科技有限公司 The interaction retransmission method and system of information
CN109087597A (en) * 2017-06-13 2018-12-25 中兴通讯股份有限公司 display board and display board management method
CN109711868A (en) * 2018-12-07 2019-05-03 百度在线网络技术(北京)有限公司 Advertisement sending method and device
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CN111865933A (en) * 2020-06-30 2020-10-30 上海瀚之友信息技术服务有限公司 Value-added service management system
CN112528134A (en) * 2020-10-20 2021-03-19 河北三川科技有限公司 Electronic commodity information pushing method based on hotel check-in personnel
CN112700226A (en) * 2021-01-11 2021-04-23 湖南红心信息科技有限公司 Digital propaganda system of multiple cascade screens
CN112929709A (en) * 2021-01-26 2021-06-08 广州欢网科技有限责任公司 Television-side advertisement linkage playing method and system and television

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CN102833347A (en) * 2012-09-10 2012-12-19 辜进荣 Cloud platform-based mobile terminal advertisement
CN103745382A (en) * 2013-12-27 2014-04-23 中国联合网络通信有限公司广东省分公司 Method, device and system of pushing an APP application group of advertising of smart city
CN105354723A (en) * 2015-10-29 2016-02-24 北京恒麟信息科技有限公司 Mobile Internet advertisement putting platform

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CN107124467A (en) * 2017-05-31 2017-09-01 深圳市品索科技有限公司 A kind of method and system of interaction of multimedia information
CN109087597A (en) * 2017-06-13 2018-12-25 中兴通讯股份有限公司 display board and display board management method
CN108376340B (en) * 2018-01-05 2021-06-29 上海辰尚信息科技有限公司 Information interactive forwarding method and system
CN108376340A (en) * 2018-01-05 2018-08-07 上海辰尚信息科技有限公司 The interaction retransmission method and system of information
CN109711868A (en) * 2018-12-07 2019-05-03 百度在线网络技术(北京)有限公司 Advertisement sending method and device
CN111010618A (en) * 2019-12-16 2020-04-14 上海邸客网络科技有限公司 Point-to-point advertisement digital marketing method under hotel guest room scene
CN111127101A (en) * 2019-12-24 2020-05-08 北京汇牛科技有限公司 Advertisement targeted delivery method, device and storage medium
CN111865933A (en) * 2020-06-30 2020-10-30 上海瀚之友信息技术服务有限公司 Value-added service management system
CN111865933B (en) * 2020-06-30 2022-02-22 上海瀚之友信息技术服务有限公司 Value-added service management system
CN111813986A (en) * 2020-07-10 2020-10-23 重庆中科云从科技有限公司 Intelligent advertisement pushing method, device, system, medium and electronic terminal
CN111813986B (en) * 2020-07-10 2023-12-22 重庆中科云从科技有限公司 Intelligent advertisement pushing method, device, system, medium and electronic terminal
CN112528134A (en) * 2020-10-20 2021-03-19 河北三川科技有限公司 Electronic commodity information pushing method based on hotel check-in personnel
CN112700226A (en) * 2021-01-11 2021-04-23 湖南红心信息科技有限公司 Digital propaganda system of multiple cascade screens
CN112929709A (en) * 2021-01-26 2021-06-08 广州欢网科技有限责任公司 Television-side advertisement linkage playing method and system and television

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