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Nunkoo et al., 2013 - Google Patents

Travelers' E-purchase intent of tourism products and services

Nunkoo et al., 2013

Document ID
17939655071074766713
Author
Nunkoo R
Ramkissoon H
Publication year
Publication venue
Journal of Hospitality Marketing & Management

External Links

Snippet

The potential of tourism e-commerce can be fully exploited if the online purchase behavior of travelers is well understood. This study tests a model predicting travelers' intent to purchase tourism products and services online using data collected from travelers to Mauritius …
Continue reading at www.tandfonline.com (other versions)

Classifications

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    • G06Q30/00—Commerce, e.g. shopping or e-commerce
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    • G06Q10/06—Resources, workflows, human or project management, e.g. organising, planning, scheduling or allocating time, human or machine resources; Enterprise planning; Organisational models
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    • G06Q30/00—Commerce, e.g. shopping or e-commerce
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    • G06Q30/00—Commerce, e.g. shopping or e-commerce
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