Kang, 2014 - Google Patents
Multidomain Demand Modeling in Design for Market Systems.Kang, 2014
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- 15442089464685041700
- Author
- Kang N
- Publication year
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Consumers make choices based not only on functional product attributes (eg, fuel economy) but also on non-functional attributes (eg, vehicle form). Consequently, ignoring non- functional product attributes in demand modeling can lead to product designs less attractive …
- 238000005457 optimization 0 abstract description 63
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