Buzzz

In my packaging design for Buzzz, I aimed to integrate the functionality and design seamlessly. My primary considerations were sustainability, education, and friendliness. To encourage action and strengthen the sense of community, each package contains five smaller pouches. Buzzz encourages its customers to share these seed pouches with friends, plant them together, and experiment with creating bee-friendly gardens at home. Every surface is made from recycled paper; the large box is easy to open and close, while the small pouches are as compact as possible, minimizing paper usage and fitting easily in a pocket. For the graphic elements, I used the brand’s bright and colorful illustrations, which are eye-catching and convey a sense of friendliness.