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Designing for Massive Engagement in a Tween Community: Participation, Prevention, and Philanthropy in a Virtual Epidemic

Authors:

Jen Sun,

Jacqueline WongAuthors Info & Claims

IDC '17: Proceedings of the 2017 Conference on Interaction Design and Children

Pages 365 - 370

https://doi.org/10.1145/3078072.3079730

Published: 27 June 2017 Publication History

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Abstract

How can we design for more active participation and engagement in massive online virtual worlds? While many online communities, be they online games or virtual worlds, have been created or used ostensibly with learning goals in mind, relatively little has been studied about how to motivate members collectively (rather than individually or in small groups) in productive activities, especially with children and teens. To this end we describe the design and impact of a virtual epidemic in a massive online community called Whyville.net that engaged youth players in an infectious disease outbreak. Our analyses of click data captured in log files and observations reveal which factors impacted players' changes in participation, including searches for information, engagement in prevention, and donations to vaccine design. In the discussion, we address what we have learned about identity, agency and timing as levers in designing participation in massive community experiences.

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Cited By

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Hakim HDriedger SGagnon DChevrier JRoch GDubé EWitteman H(2024)Digital Gamification Tools to Enhance Vaccine Uptake: Scoping ReviewJMIR Serious Games10.2196/4725712(e47257)Online publication date: 29-Feb-2024
https://doi.org/10.2196/47257
Slater SBainbridge K(2023)The Future Potential of Combining Educational Data Mining With Stealth AssessmentGames as Stealth Assessments10.4018/979-8-3693-0568-3.ch010(240-254)Online publication date: 29-Sep-2023
https://doi.org/10.4018/979-8-3693-0568-3.ch010
Fefferman NMcAlister JAkpa BAkwataghibe KAzad FBarkley KBleichrodt ABlum MBourouiba LBromberg YCandan KChowell GClancey ECothran FDeWitte SFernandez PFinnoff DFlaherty DGibson NHarris NHe QLofgren EMiller DMoody JMuccio KNunn CPapeș MPaschalidis IPasquale DReed JRogers MSchreiner CStrand ESwanson CSzabo-Rogers HRyan S(2023)A New Paradigm for Pandemic PreparednessCurrent Epidemiology Reports10.1007/s40471-023-00336-w10:4(240-251)Online publication date: 9-Nov-2023
https://doi.org/10.1007/s40471-023-00336-w
Show More Cited By

Index Terms

Designing for Massive Engagement in a Tween Community: Participation, Prevention, and Philanthropy in a Virtual Epidemic
1. Human-centered computing
  1. Collaborative and social computing

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Published In

IDC '17: Proceedings of the 2017 Conference on Interaction Design and Children

June 2017

808 pages

ISBN:9781450349215

DOI:10.1145/3078072

General Chairs:
Paulo Blikstein
Stanford University, USA
,
Dor Abrahamson
University of California-Berkeley, USA

Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than the author(s) must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected].

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Association for Computing Machinery

New York, NY, United States

Publication History

Published: 27 June 2017

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IDC '17

Sponsor:

SIGCHI

IDC '17: Interaction Design and Children

June 27 - 30, 2017

California, Stanford, USA

Acceptance Rates

IDC '17 Paper Acceptance Rate 25 of 118 submissions, 21%;

Overall Acceptance Rate 172 of 578 submissions, 30%

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Cited By

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Hakim HDriedger SGagnon DChevrier JRoch GDubé EWitteman H(2024)Digital Gamification Tools to Enhance Vaccine Uptake: Scoping ReviewJMIR Serious Games10.2196/4725712(e47257)Online publication date: 29-Feb-2024
https://doi.org/10.2196/47257
Slater SBainbridge K(2023)The Future Potential of Combining Educational Data Mining With Stealth AssessmentGames as Stealth Assessments10.4018/979-8-3693-0568-3.ch010(240-254)Online publication date: 29-Sep-2023
https://doi.org/10.4018/979-8-3693-0568-3.ch010
Fefferman NMcAlister JAkpa BAkwataghibe KAzad FBarkley KBleichrodt ABlum MBourouiba LBromberg YCandan KChowell GClancey ECothran FDeWitte SFernandez PFinnoff DFlaherty DGibson NHarris NHe QLofgren EMiller DMoody JMuccio KNunn CPapeș MPaschalidis IPasquale DReed JRogers MSchreiner CStrand ESwanson CSzabo-Rogers HRyan S(2023)A New Paradigm for Pandemic PreparednessCurrent Epidemiology Reports10.1007/s40471-023-00336-w10:4(240-251)Online publication date: 9-Nov-2023
https://doi.org/10.1007/s40471-023-00336-w
Sharma SVentä-Olkkonen LIivari NMolin-Juustila THartikainen HHolappa JKinnunen E(2022)Madness to the methods: Speculating approaches to study and nurture children's designer and Maker identities6th FabLearn Europe / MakeEd Conference 202210.1145/3535227.3535233(1-9)Online publication date: 30-May-2022
https://dl.acm.org/doi/10.1145/3535227.3535233
Kafai YXin YFields DTofel‐Grehl C(2022)Teaching and learning about respiratory infectious diseases: A scoping review of interventions in K‐12 educationJournal of Research in Science Teaching10.1002/tea.2179759:7(1274-1300)Online publication date: 21-Jul-2022
https://doi.org/10.1002/tea.21797
Parker KGeegan SHester EIvanov B(2022)Social Marketing StrategyCommunication and Catastrophic Events10.1002/9781119751847.ch6(84-102)Online publication date: 30-Nov-2022
https://doi.org/10.1002/9781119751847.ch6
Maloney DFreeman GRobb ARoussou MShahid SFails JLandoni M(2021)Stay Connected in An Immersive World: Why Teenagers Engage in Social Virtual RealityProceedings of the 20th Annual ACM Interaction Design and Children Conference10.1145/3459990.3460703(69-79)Online publication date: 24-Jun-2021
https://dl.acm.org/doi/10.1145/3459990.3460703
Maloney DFreeman GRobb A(2021)Social Virtual Reality: Ethical Considerations and Future Directions for An Emerging Research Space2021 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops (VRW)10.1109/VRW52623.2021.00056(271-277)Online publication date: Mar-2021
https://doi.org/10.1109/VRW52623.2021.00056
Maloney DFreeman GRobb AMirza-Babaei PMcArthur VVanden Abeele VBirk M(2020)A Virtual Space for All: Exploring Children's Experience in Social Virtual RealityProceedings of the Annual Symposium on Computer-Human Interaction in Play10.1145/3410404.3414268(472-483)Online publication date: 2-Nov-2020
https://dl.acm.org/doi/10.1145/3410404.3414268

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Sense of Virtual Community-Maintaining the Experience of Belonging

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