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Usage-Based PageRank for Web Personalization

Published: 27 November 2005 Publication History

Abstract

Recommendation algorithms aim at proposing "next" pages to a user based on her current visit and the past users' navigational patterns. In the vast majority of related algorithms, only the usage data are used to produce recommendations, whereas the structural properties of the Web graph are ignored. We claim that taking also into account the web structure and using link analysis algorithms ameliorates the quality of recommendations. In this paper we present UPR, a novel personalization algorithm which combines usage data and link analysis techniques for ranking and recommending web pages to the end user. Using the web site's structure and its usage data we produce personalized navigational graph synopses (prNG) to be used for applying UPR and produce personalized recommendations. Experimental results show that the accuracy of the recommendations is superior to pure usage-based approaches.

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  • (2016)Situation-Aware Decision Making in Smart HomesProceedings of the 14th International Conference on Inclusive Smart Cities and Digital Health - Volume 967710.1007/978-3-319-39601-9_7(71-82)Online publication date: 25-May-2016
  • (2014)Information Retrieval by Document Re-ranking using Term Association GraphProceedings of the 2014 International Conference on Interdisciplinary Advances in Applied Computing10.1145/2660859.2660927(1-8)Online publication date: 10-Oct-2014
  • (2013)Fresh BrowseRankProceedings of the 36th international ACM SIGIR conference on Research and development in information retrieval10.1145/2484028.2484186(1029-1032)Online publication date: 28-Jul-2013
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Published In

cover image Guide Proceedings
ICDM '05: Proceedings of the Fifth IEEE International Conference on Data Mining
November 2005
837 pages
ISBN:0769522785

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IEEE Computer Society

United States

Publication History

Published: 27 November 2005

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View all
  • (2016)Situation-Aware Decision Making in Smart HomesProceedings of the 14th International Conference on Inclusive Smart Cities and Digital Health - Volume 967710.1007/978-3-319-39601-9_7(71-82)Online publication date: 25-May-2016
  • (2014)Information Retrieval by Document Re-ranking using Term Association GraphProceedings of the 2014 International Conference on Interdisciplinary Advances in Applied Computing10.1145/2660859.2660927(1-8)Online publication date: 10-Oct-2014
  • (2013)Fresh BrowseRankProceedings of the 36th international ACM SIGIR conference on Research and development in information retrieval10.1145/2484028.2484186(1029-1032)Online publication date: 28-Jul-2013
  • (2013)Efficient ad-hoc search for personalized PageRankProceedings of the 2013 ACM SIGMOD International Conference on Management of Data10.1145/2463676.2463717(445-456)Online publication date: 22-Jun-2013
  • (2009)Web page ranking based on fuzzy and learning automataProceedings of the International Conference on Management of Emergent Digital EcoSystems10.1145/1643823.1643853(162-166)Online publication date: 27-Oct-2009
  • (2009)MUADDIBACM Transactions on Information Systems10.1145/1629096.162910227:4(1-41)Online publication date: 30-Nov-2009
  • (2008)Web Page Prediction Based on Conditional Random FieldsProceedings of the 2008 conference on ECAI 2008: 18th European Conference on Artificial Intelligence10.5555/1567281.1567339(251-255)Online publication date: 27-Jun-2008
  • (2008)Effective Ranking and Recommendation on Web Page Retrieval by Integrating Association Mining and PageRankProceedings of the 2008 IEEE/WIC/ACM International Conference on Web Intelligence and Intelligent Agent Technology - Volume 0310.1109/WIIAT.2008.49(455-458)Online publication date: 9-Dec-2008
  • (2005)Web path recommendations based on page ranking and Markov modelsProceedings of the 7th annual ACM international workshop on Web information and data management10.1145/1097047.1097050(2-9)Online publication date: 4-Nov-2005

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