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How to Improve E-Satisfaction and E-Loyalty and Strengthen the Links Between Them: Value From Regulatory Fit

Published: 01 May 2015 Publication History

Abstract

This article aims to investigate how regulatory fit can improve e-satisfaction and e-loyalty and strengthen the links between e-satisfaction and both its antecedents two technology acceptance model factors and the perceived quality of e-shopping and consequence e-loyalty. The research model and hypotheses are constructed through a literature review. An empirical study is performed to test the proposed research model, using survey research. The data are gathered via a questionnaire, which is developed on the basis of prior empirical studies. Results from this study point to the following: first, the two technology acceptance model factors and the perceived quality of e-shopping significantly affect e-satisfaction, which in turn e-loyalty. Second, regulatory fit not only improves e-satisfaction and e-loyalty but also strengthens the links between e-satisfaction and both its antecedents and consequence. On the basis of these findings, the implications are discussed and directions for future research are highlighted.

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  • (2019)What is more important to internet banking website usersInternational Journal of Business Information Systems10.5555/3319180.331918530:2(232-251)Online publication date: 16-Mar-2019
  • (2018)A conceptual framework of e-loyalty in social-based e-commerceInternational Journal of Business Information Systems10.1504/IJBIS.2017.08774626:4(413-431)Online publication date: 27-Dec-2018

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Published In

cover image Human Factors in Ergonomics & Manufacturing
Human Factors in Ergonomics & Manufacturing  Volume 25, Issue 3
May 2015
116 pages
ISSN:1090-8471
EISSN:1520-6564
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John Wiley and Sons Ltd.

United Kingdom

Publication History

Published: 01 May 2015

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  1. E-loyalty
  2. E-satisfaction
  3. Interface design
  4. Perceived quality of e-shopping
  5. Regulatory fit
  6. Technology acceptance model

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  • (2019)What is more important to internet banking website usersInternational Journal of Business Information Systems10.5555/3319180.331918530:2(232-251)Online publication date: 16-Mar-2019
  • (2018)A conceptual framework of e-loyalty in social-based e-commerceInternational Journal of Business Information Systems10.1504/IJBIS.2017.08774626:4(413-431)Online publication date: 27-Dec-2018

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