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Sophistication with Limitation: Understanding Smartphone Usage by Emergent Users in India

Published: 29 June 2022 Publication History

Abstract

India has been witnessing a steady increase in smartphone penetration since 2016 after Reliance Jio introduced inexpensive internet plans. Much of HCI research in the Global South has been conducted before smartphones became more widespread. More recent work on smartphone use in India has been either domain-focused or studied specific features. In this work, we investigate how emergent users from low-income communities in India currently use their smartphones, and what they use them for. We draw on semi-structured interviews with emergent smartphone users across rural and urban India demonstrating their experiences and challenges related to low- textual and digital literacy, infrastructure, privacy, and motivations of use. Our findings revealed that while there is a lack of understanding of basic features such as accounts and passwords, there is sophisticated use spanning user-generated media, remote education, skilling, etc. We close with recommendations for future research and design for emergent smartphone users.

Supplementary Material

MP4 File (COMPASS_Paper_Session7_GuptaM_2022-07-01.mp4)
Conference Presentation Recording 2022-07-01

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COMPASS '22: Proceedings of the 5th ACM SIGCAS/SIGCHI Conference on Computing and Sustainable Societies
June 2022
710 pages
ISBN:9781450393478
DOI:10.1145/3530190
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Publication History

Published: 29 June 2022

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Author Tags

  1. Global South
  2. India
  3. app usage
  4. emergent users
  5. low-income communities
  6. next billion users
  7. smartphone
  8. smartphone usage

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  • Research
  • Refereed limited

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COMPASS '22
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Overall Acceptance Rate 25 of 50 submissions, 50%

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Cited By

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  • (2025)Is ChatGPT Ready for Indian-Language Speakers? Findings From a Preliminary Mixed Methods StudyHuman-Computer Interaction. Design and Research10.1007/978-3-031-80829-6_9(193-214)Online publication date: 14-Feb-2025
  • (2024)Inspecting the Accessibility of Chatbots and Mobile Banking for Emergent Users in the Context of People with Low LiteracyJournal on Interactive Systems10.5753/jis.2024.431715:1(839-859)Online publication date: 12-Aug-2024
  • (2024)A Set of Professional Tools to Support the Design and Evaluation of Real-Time Payment Systems and Emergent UsersJournal on Interactive Systems10.5753/jis.2024.420715:1(790-809)Online publication date: 1-Aug-2024
  • (2024)On the investigation of Usability in the Caixa Tem ApplicationJournal on Interactive Systems10.5753/jis.2024.388915:1(417-433)Online publication date: 22-May-2024
  • (2024)WhatsApp Based Notification on Low Battery Water Level Using ESP Module and TextMeBOTInternational Journal of Case Studies in Business, IT, and Education10.47992/IJCSBE.2581.6942.0347(291-309)Online publication date: 19-Mar-2024
  • (2024)Connecting Mobile Money: Understanding the Adoption and Usage of Mobile Financial Services (MFS) by Low-Income Internal Migrant Workers in DhakaProceedings of the 11th International Conference on Networking, Systems, and Security10.1145/3704522.3704539(86-95)Online publication date: 19-Dec-2024
  • (2024)Examining Factors Influencing Technology Integration in Indian Classrooms: A Teachers’ PerspectiveACM Journal on Computing and Sustainable Societies10.1145/36773252:3(1-29)Online publication date: 16-Sep-2024
  • (2024)Speaking in Terms of Money: Financial Knowledge Acquisition via Speech Data GenerationACM Journal on Computing and Sustainable Societies10.1145/36637752:3(1-35)Online publication date: 16-Sep-2024
  • (2024)Breaking the News Barrier: Towards Understanding News Consumption Practices among BVI Individuals in IndiaProceedings of the 26th International ACM SIGACCESS Conference on Computers and Accessibility10.1145/3663548.3675608(1-11)Online publication date: 27-Oct-2024
  • (2024)Understanding the Technology-Mediated Home Phlebotomy Ecosystem in IndiaProceedings of the ACM on Human-Computer Interaction10.1145/36374218:CSCW1(1-26)Online publication date: 26-Apr-2024
  • Show More Cited By

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