Q#1 A How Would You Categories The E-Commerce: B2B (Business-to-Business)
Q#1 A How Would You Categories The E-Commerce: B2B (Business-to-Business)
Q#1 A How Would You Categories The E-Commerce: B2B (Business-to-Business)
B2B (Business-to-Business)
Companies doing business with each other such as manufacturers selling to
distributors and wholesalers selling to retailers. Pricing is based on quantity of order
and is often negotiable.
B2C (Business-to-Consumer)
Businesses selling to the general public typically through catalogs utilizing shopping
cart software. By dollar volume, B2B takes the prize, however B2C is really what the
average Joe has in mind with regards to ecommerce as a whole.
Having a hard time finding a book? Need to purchase a custom, high-end computer
system? How about a first class, all-inclusive trip to a tropical island? With the
advent ecommerce, all three things can be purchased literally in minutes without
human interaction. Oh how far we've come!
C2B (Consumer-to-Business)
A consumer posts his project with a set budget online and within hours companies
review the consumer's requirements and bid on the project. The consumer reviews
the bids and selects the company that will complete the project. Elance empowers
consumers around the world by providing the meeting ground and platform for such
transactions.
C2C (Consumer-to-Consumer)
There are many sites offering free classifieds, auctions, and forums where individuals
can buy and sell thanks to online payment systems like PayPal where people can
send and receive money online with ease. eBay's auction service is a great example
of where person-to-person transactions take place everyday since 1995.
With the development of the times, many new things are springing up, such as e-
commerce. E-commerce is something new to the traditional business. As a matter of fact, e-
commerce is online commerce, which includes almost all the things in the real world, such
as retail shopping, banking, stocks and bonds trading and so on. Along with the advent of
the e-commerce, its impact is obvious, especially on the traditional companies.
Nowadays, many traditional companies have achieved great success with the help of e-
commerce, such as MH Industry Co., Ltd. Mh-chine.com is its website to carry out e-
commerce business. And many traditional companies want to have better development.
Here is my opinion on the impact on the traditional companies as follows.
It is well known that e-commerce has been popular on the market. From my point of view, it
definitely has its own advantages.
First, it can save labor costs. E-commerce is different from the traditional business in
employees. It does not need so many staffs, such as sales executive, sales managers,
accountants, web designers and so on. Quite the opposite, what e-commerce requires more
is technology. For instance, you can set an auto-responder to the feedbacks of the
customers, which can not only save labor but also promote efficiency. E-commerce may
help the traditional companies make a high profit.
Second, a tremendous buildup will be given through e-commerce. In the past, when we
produced a new product, we spent much time and money on a good advertisement to make
the product known to the customers. Sometimes, we needed to invite some stars to
endorse the product. Compared to the traditional ways, e-commerce can make the
customers all over the world know the product through the website easily. And through the
website, the customers can have a general knowledge about the product.
Third, it can increase sales channels. E-commerce creates a new distribution channel for
existing products. The customers needn't to go to the company to buy the product, while
they can do it at home. E-commerce allows online trading and online payment, which will
attract more and more potential customers. By this way, the traditional companies can
expand the local market to the global market. Of course, e-commerce has many other
advantages left for us.
Every medal has its reverse. So does e-commerce. It should be kept in mind that e-
commerce also has disadvantages. For this reason, there are some problems worth being
noticed.
Second, e-commerce is full of high risk. Customers can't see the real product until they get
it through online shopping. All the transaction is carried out through the internet. With the
popularity of computers, more and more people choose to start a store online. Without
exception, there are some stores to cheat customers. So, in my opinion, honesty pays. High
reputation will definitely attract more customers. So, it is reasonable to foster a positive
corporate image. Third, the acceptance and familiarity of e-commerce for the traditional
companies will take some time. Enough patience is required.
d. Why companies use the business model to translate their own business?
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e. What is revenue model? Why companies use this model to attract their
customers?
A revenue model determines how a company makes money and how the company functions.
A well thought out model can mean the difference between success and failure.
1. Internet
2. Computer network
3. www
The World Wide Web (WWW) is a network of online content that is formatted in HTML and
accessed via HTTP. The term refers to all the interlinked HTML pages that can be accessed
over the Internet. The World Wide Web was originally designed in 1991 by Tim Berners-Lee
while he was a contractor at CERN.
Packet-switched describes the type of network in which relatively small units of data
called packets are routed through a network based on the destination address contained within
each packet. Breaking communication down into packets allows the same data path to be
shared among many users in the network.
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A top-level domain (TLD) is one of the domains at the highest level in the hierarchical Domain
Name System of the Internet.
An advertising-supported revenue model is a business approach that emphasizes the sale of advertising
as a major source of revenue. This structure is most prominent in traditional broadcast and print media,
as well as online media. Media businesses generally earn revenue from advertising,
Magazines publishers have been making the most use of this revenue model for many years
now. They generate revenue through a paid subscription service that periodically delivers
magazines to viewers and through some advertising. This model uses a lot less advertising than
the advertising-supported revenue model.
Channel conflict
Occurs whenever sales activities on a companys Website interfere with existing sales
outlets
Channel cooperation
Strategic alliance
When two or more companies join forces to undertake an activity over a long period of
time
d. Customer-Centric Web Site Design? Define the scenarios in which you will define the
Guidelines
Guidelines
Avoid using business conditions and terms that visitors might not understand
Firms employees individually search for, qualify, and contact potential customers
Prospecting
Firms prepare advertising and promotional materials about the firm and its products
a regularly updated website or web page, typically one run by an individual or small group, that
is written in an informal or conversational style.
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A Web portal is most often a specially designed web site that brings information together from
diverse sources in a uniform way. Usually, each information source gets its dedicated area on the
page for displaying information (a portlet); often, the user can configure which ones to display.
Variants of portals include mashups and intranet "dashboards" for executives and managers. The
extent to which content is displayed in a "uniform way" may depend on the intended user and the
intended purpose, as well as the diversity of the content. Very often design emphasis is on a certain
"metaphor" for configuring and customizing the presentation of the content and the chosen
implementation framework and/or code libraries. In addition, the role of the user in an organization
may determine which content can be added to the portal or deleted from the portal configuration.
A portal may use a search engine API to permit users to search intranet as opposed
to extranet content by restricting which domains may be searched. Apart from this common search
engines feature, web portals may offer other services such as e-mail, news, stock quotes,
information from databases and even entertainment content. Portals provide a way for enterprises
and organizations to provide a consistent look and feel with access control and procedures for
multiple applications and databases, which otherwise would have been different web entities at
various URLs. The features available may be restricted by whether access is by an authorized and
authenticated user (employee,member) or an anonymous site visitor.
Examples of early public web portals
were AOL, Excite, Netvibes, iGoogle, MSN, Naver, Lycos, Prodigy, Indiatimes, Rediff, and Yahoo!.
See for example, the "My Yahoo!" feature of Yahoo! that may have inspired such features as the
later Google "iGoogle" (discontinued as of November 1, 2013.) The configurable side-panels of, for
example, the modern Opera browser and the option of "Speed Dial" pages by most browsers
continue to reflect the earlier "portal" metaphor.
d. If you have the web portal of your own company, what strategies you will use to
target the customers? And how will you accomplish the high stickiness and why