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Design Thinking and Innovation (S-23) IV Sem

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DESIGN THINKING & INNOVATION

IV Semester: ECE Scheme:2023


Course Categor Hours/Week Credit Maximum Marks
Code y s
ES L/D T P C Continuou End Total
s Internal Exam
Assessment
1 0 2 2 30 70 100
Sessional Exam Duration: 2 Hrs End Exam Duration:3 Hrs

Course Objectives: The main objectives of the course are


 Familiarize students with design thinking process as a tool for breakthrough innovation
 It aims to equip students with design thinking skills and ignite the minds to create
innovative ideas, develop solutions for real-time problems
Course Outcomes:
After the completion of the course students will be able to
CO1- Define the concepts related to Design thinking
CO2- Explain the fundamentals of Design Thinking and innovation
CO3- Apply the design thinking techniques for solving problems in various sectors
CO4- Analyse to work in a multidisciplinary environment
CO5- Formulate specific problem statements of real time issues
UNIT - I
Introduction to Design Thinking : Introduction to elements and principles of Design, basics of
design-dot, line, shape, form as fundamental design components. Principles of design. Introduction
to design thinking, history of Design Thinking, New materials in Industry.
UNIT - II
Design Thinking Process: Design thinking process (empathize, analyze, idea & prototype),
implementing the process in driving inventions, design thinking in social innovations. Tools of
design thinking - person, costumer, journey map, brainstorming, product development
Activity: Every student presents their idea in three minutes, Every student can present design
process in the form of flow diagram or flow chart etc. Every student should explain about product
development.
UNIT - III
Innovation: Art of innovation, Difference between innovation and creativity, role of creativity and
innovation in organizations- Creativity to Innovation- Teams for innovation- Measuring the impact
and value of creativity.
Activity: Debate on innovation and creativity, Flow and planning from idea to innovation, Debate
on value-based innovation.
UNIT - IV
Product Design : Problem formation, introduction to product design, Product strategies, Product
value, Product planning, product specifications- Innovation towards product design- Case studies
Activity: Importance of modelling, how to set specifications, Explaining their own product design.
UNIT - V
Design Thinking in Business Processes : Design Thinking applied in Business & Strategic
Innovation, Design Thinking principles that redefine business – Business challenges: Growth,
Predictability, Change, Maintaining Relevance, Extreme competition, Standardization. Design
thinking to meet corporate needs- Design thinking for Startups- Defining and testing Business
Models and Business Cases- Developing & testing prototypes.
Activity: How to market our own product, About maintenance, Reliability and plan for startup.

Textbooks:
1. Tim Brown,Change by design, Harper Bollins (2009)
2. Idris Mootee, Design Thinking for Strategic Innovation, 2013, John Wiley & Sons

References:
1. David Lee, Design Thinking in the Classroom, Ulysses press
2. Shrutin N Shetty, Design the Future, Norton Press
3. William Lidwell,Universal Principles of Design- Kritinaholden, Jill Butter.
4. Chesbrough.H, The Era of Open Innovation – 2013

Online Learning Resources:


1. https://nptel.ac.in/courses/110/106/110106124/
2. https://nptel.ac.in/courses/109/104/109104109/
3. https://swayam.gov.in/nd1_noc19_mg60/preview
Question Paper Pattern:
Sessional Exam:
The question paper for Sessional Examination shall be for 30 marks. The question paper shall
consist of Four questions and all questions are compulsory. Question No.1 contains Five short
answer questions (2 marks each) for a total of Ten marks. Remaining Three questions shall be
EIHER/OR Type descriptive questions for Ten marks each. Each of these descriptive questions may
contain sub-questions.

End Examination:
The question paper for End Examination shall be for 70 marks. The Question paper shall contain Six
Questions and all questions are compulsory. Question No.1 shall contain Ten short answer questions
( 2 marks each) for a total of Twenty marks, with Two short answer questions from each unit.
Remaining Five Questions ( Each question covering one unit of syllabus) carrying 10 marks each
shall be EITHER/OR Type descriptive questions and may contain sub-questions.

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