SUNIL BAXI

Contact No.: 09929037093 / 09414132285

E-Mail: sunil.baxi@yahoo.com

In quest of senior to top level positions to head Profit Centre Operations, Sales & Marketing, Business
Development with a reputed organisation.

EXECUTIVE DIGEST

CORE STRENGTHS ⮶ Chronicled success of 20+ years in Profit Centre Management, Sales &
Marketing, Business Development, Channel Management and
Profit Centre Operations
Product Management across industry verticals.
Strategy Planning
⮶ Was associated with Dainik Bhaskar Group of Publications as
Sales & Marketing Senior Manager - New Delhi.
Business Development
⮶ Excels in devising and implementing strategies to ensure smooth
Product Promotion business operations, attainment of top-line/ bottom-line, promotion of
products and achievement of business goals.
New Product Launches
⮶ Proficient in managing strategic customer relations (at the top echelon
Brand Management
level), sales administration, finalisation of strategic alliances, market
DistributionManagement analysis, and development & pricing of products based on market/
customer specifications.
Key Account Management
⮶ Hands on experience in leading the start up of business operations with
Team Management
multiple organisations across the career span.

⮶ Demonstrated success in consistently outshining performance targets.

⮶ Well organised with a successful track record that demonstrates self-motivation, entrepreneurial ability,
creativity, and initiative to achieve corporate goals.

LEADERSHIP ATTRIBUTES

~ Driven to succeed and excel ~ Organisation Building

~ Innovative in thought and solutions ~ Effective business negotiations
~ Team Management & Mentoring ~ Ability to lead from the front

FEB 23 – TILL DATE

GRAPOSS EDUTECH P LTD – VICE PRESIDENT : SALES & MARKETING

● HANDLING THE EGOVERNANCE UNIVERSE OF 80 LOCAL SERVICE PROVIDERS IN THE EMITRA

MODULE WITH A STRENGTH OF 90K KIOSKS

● HANDLING THE CSC MODULE AS A TARGET MARKET WITH A STRENGTH 55 K VILLAGE LEVEL
ENTREPRENEURS
 ● HANDLING THE RAJASTHAN KNOWLEDGE CORPORATION LIMITED MODULE WITH A
STRENGTH OF 40 SERVICE PROVIDERS AND HUGH BASE OF ITG CENTERS

● HANDLING DIRECT CUSTOMER BASE TO SALE ONLINE COURSES – SHINE OLYMPIAD –

WEBSITE MAKING TO SCHOOLS – INSTITUTES – COMPUTER CENTERS – NEW MODULES OF
BUSINESS GROWTH
FEB 22 – DEC 22

UTKARSH CLASSES & EDUTECH P LTD – GENERAL MANAGER – SALES & MARKETING

● SCHOOL PORTFOLIO

● EMITRA PORTFOLIO

● CSC PORTFOLIO

● DEFENCE PORTFOLIO

● CLAT & LAW PORTFOLIO

● NEET JEE PORTFOLIO

Till I Achieve :-Chief Catalyst :- * Dreams * Passion * Aspirations * Vision . 2017 Onwards

● Conducted Events for Times of India

● Conducted Talk Shows

● Consultant to Start ups Consumer Connect Modules

● Strategy partner to Mass connect consumer connect Event

Organizing Marathons
●

Conducted Market connect activities with moving media

●
Dainik Bhaskar Group of Publications

The Growth Path

Aug 2002 – 2004 Marketing Manager – Jodhpur

2004 - 2005 Assistant Manager - New Delhi
2005 - 2007 Regional Manager - Jodhpur
2007 – Dec 2016 Senior Manager - New Delhi

AWARDS : -

AWARDED BY THE SENIOR MANAGEMENT WITH THE AWARD CORE VALUE AWARDS - FOCUS ON
GOALS FOR MY CONTRIBUTION TO ACHIEVE THE VISION OF THE MANAGEMENT -2015

JODHPUR REGIONAL TEAM WON THE BEST PERFORMANCE AWARD IN THE YEAR 2007 .THIS WAS
THE PAN INDIA AWARD CATEGORY

Key Deliverables:

⇨ Supervising sales and business development activities in the assigned territories of Jaisalmer, Nagour,
Barmer, Balotra & Jilla along with a team of 5 Executives.

⇨ Handled the new initiative wing by the management The Business Relationship group where it was a non
revenue generation wing had to work out the relationship building with the regional heads of all the major
 revenue generating categories and coordinated with the business heads of all the business offices of Dainik
Bhaskar pan india .2015 - 2016

⇨ Conducted damage control activities and interactions across Rajasthan In the cities of jodhpur - udaipur -
jaipur - kota - bhilwara - ajmer - 2015- 2016

⇨ Conducted several events in jodhpur connected to revenue generation where it opened flood gates for new
windows for mass connect and new mode of revenue generation - 2015 - 2016

Noteworthy Attainments:

⇨ Played a vital role in making Jodhpur branch as number one branch during the Diwali season in 2003.

⇨ Meticulously secured the maximum special feature editions in Jodhpur as well as handled 650 advertising
agencies with 4 Executives in New Delhi.

⇨ Appreciated by the MD’S office for the work done during the festive season of 2003 in Jodhpur & for the project
D3 initiated in Delhi to expand work base in non- performing client and agencies category in 2004.

⇨ Led operations of Jodhpur region and got the Best Branch Award for it in the regional category for 2006.

⇨ Led operations in several categories handled revenue generation for several states

Jan’02 - Jul’02 Sr. Sales Executive

Italia Glass Pvt. Ltd., Rajasthan

Key Deliverables:

⇨ Led sales operations in Jaipur & Northern Rajasthan region along with a team of distributors & dealers.

⇨ Interacted with Architects, Builders, Interior Designers & Contractors for product promotion.

Noteworthy Attainments:

⇨ Accredited with Display Award for exemplary display application of tiles in an exhibition organized by Shakun.

Dec’97 - Dec’01 Area Sales Officer

Kalyani Sharp Ltd., Gujarat and Rajasthan

Key Deliverables:
⇨ Handled sales operations in Baroda, Panchmahal and Bharuch territories at Gujarat.

Noteworthy Attainments:

⇨ Entrusted with the additional responsibility of Jaipur and Rajasthan regions.

⇨ Efficiently launched Sharp in the up-country market of Bharuch territory.

⇨ Merit of having developed 10 dealers in the region out of which 6 qualified for a trip to Dubai.

Jan’96 - Dec’97 Sr. Sales Officer

Convenience Marketing Pvt. Ltd., Gujarat

Noteworthy Attainments:

⇨ Accredited with the Best Performer Award during 24 Hour Free Trial Consumer Scheme for the launch of
Softel Hand Blender in Ahmedabad in Jan’96.

⇨ Received Employee’s Award for performing during Diwali and implementing Bye Bye 96 Scheme for
aggressive selling.

⇨ Secured profitable business of 900 hand blenders from Kribco, Hajira & Surat.

Commenced career with Mirc Electronics Ltd., Baroda, Gujarat as Sales Representative. (Jul’93 - Dec’95)

EDUCATIONAL QUALIFICATIONS

Master of Commerce M.S University

1995
Bachelor of Commerce M.S
University 1993
Diploma in Management IGNOU 2019
Post Graduate Diploma in Management IGNOU 2020
Pursuing distance education programme from IGNOU – for Master of Business Administration Degree

Certification - Diploma in Computer Programming ICS 1990

Certification ; Sales Leadership Taking Charge : Dale Carnegie Training - November 2012

Certification : Leadership Fundamentals ; Dainik Bhaskar School Of Media Education - June 2015

Certification : Marathon Course Measurer : U Too Can Run: 2017: IAAF: Norrie Williamson

Certification ; International Certified Career Coach Program : Career Devolopment Alliance - USA – September
2020
 PERSONAL MINUTIAE

Date of Birth : 3rd November, 1969

Contact Address : B-49-B, Arvind Nagar, Near Kendriya Vidhyalaya No-1, Air Force,
Jodhpur, Rajasthan

Passion - Age is just a number . It is the human mind which runs the body and the determination to reach out the

* Dreams * Passion * Aspirations * Vision and not give by saying ; will not drop #TILLIACHIEVE
I am a passionate sports person have represented my university in the national cycling championships for 3 long
years and also the state of Gujarat in several National Events
I have been running Marathons since last 6 years and have been a finisher in the Airtel Delhi Half Marathon
since 2015 – 2019 . of a distance of 21.097 kms
I have been running Mt Abu International Marathon from Abu Rd – Mt Abu . which a altitude climb of 4000 + feet
and a distance of 21.097 kms
I have been organizing BORDER 100 – A race which is run for the brave hearts of the nation . a distance of 100
kms and 180 kms from Jaisalmer to longewala post since 2018 . with the support and participation participation
of the forces

NEVER EVER GIVE UP IN LIFE … UNTIL THE LAST BREATH…. UNTIL THE LAST GASP # TILL I ACHIEVE