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Orientation Class - 2024

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Welcome to

AFADMA 8TH BATCH


ORIENTATION CLASS

“Digitalizing Africa”
Mr. Henri OWONA

Co-Founder AFADMA & CEO


Accredited Trainer
Marketing Consultant
Author
Mr. Paul AZINWI

Co-Founder AFADMA & CFO


Accredited Trainer
Marketing Expert
A STRONG TEAM OF DIGITAL MARKETING EXPERTS
Engr. YTEMBE Therese

Co-Founder AFADMA & CMO


Accredited Trainer
Software Engineer
Engr. HOZA Meliane

Shareholder AFADMA | Director of Center


Accredited Trainer
Project Manager
Ms. Lise Ndang

Community Manager AFADMA


Customer Service Expert
Mrs. Veveine TUFOIN

Affiliate Marketer AFADMA


Ex-student AFADMA
Mission Statement
Help entrepreneurs, multinational companies, SMEs,
young professionals, graduates and marketers learn
innovative digital marketing skills and support their
dreams of becoming financially successful.
Vision Statement
Build the digital, technological, and scientific sovereignty
of Africa.
AFADMA PARTNERS
Mission Statement
Help entrepreneurs, multinational companies, SMEs,
young professionals, graduates and marketers learn
innovative digital marketing skills and support their
dreams of becoming financially successful.
Vision Statement
Build the digital, technological, and scientific sovereignty
of Africa.
AFADMA PARTNERS
Our Certifications

Vocational Qualification Diploma in Digital Marketing

Professional Development Certification in Digital Marketing

Social Media Marketing Professional Development Certification

Online Search Marketing Professional Certification

Vocational Certification Diploma in Digital Marketing Strategy & Leadership


Our Certifications

Content Marketing Professional Certification

Affiliate Marketing Professional Certification

Paid Social Media Ads Professional Certification

Web Design Professional Certification

Vocational Certification Diploma in Graphic Design


Our Certifications

Basic Computer Skills

Copywriting Professional Certification


Beginners Level

● Our Courses
● Training Worth
● Registration Fee
● Training Fee
Intermediary Level

● Our Courses
● Training Worth
● Registration Fee
● Training Fee
Specialization Level

● Our Courses
● Training Worth
● Registration Fee
● Training Fee
ORIENTATION CLASS
JOURNÉE D’ORIENTATION
“Invest any amount of energy, attention and time which is
necessary; pay any price; spend sleepless nights, conquer
many places, break barriers and make sacrifice to become
the very best in your business. Commit to greatness. Join
the top 10 earners in your industry.”

Henri Owona
Author & Trainer
Let’s talk about digital success

● Right Mindset +
● Skillset +
● Action +

=
SUCCESS
Disclaimer
EARNINGS / INCOME DISCLAIMER: AFADMA is one of our most intensive and
action-oriented programs. So that means every trainee within the program is required
to do a lot of work - on top of going through every class. So by no means will any
trainee make ANY additional Sales or Income if they were to do nothing after enrolling
in the program. To be able to take AFADMA’s teachings to make more money in your
business or job you MUST put in the work. If you expect to make money without the
work, you can stop 🛑 here or go back home and we’ll refund your registration fees.
BENEFITS OF THIS TRAINING
● After the 4 months you will become a Certified Digital
Marketing Professional
● You will get a FREE laptop as bonus
● You will Acquire powerful digital marketing marketing skills
Our Accreditation

We are accredited under the Ministry of Employment and Vocational


Training. Accreditation No: 00003/38/MINEFOP
Our Accreditation
Training goal
At the end of this training participants should be able to:

● Understand & know how to run online Ads


● Develop a winning strategy for top traffic conversion
● Know the secrets of selling online
LEARN FROM THOSE WHO ARE PRACTISING

● Self intro
● Journey & reasons we launched AFADMA
● Self intro of participants (Name,occupation, Why EXACTLY did
you register for this training)
Marketing Consulting &
Training with Royal Construction
Company
Marketing Consulting &
Training with Goodwill Group of
Companies
THE AFRICAN ACADEMY OF DIGITAL MARKETING OFFICIAL LAUNCHING
THE AFRICAN ACADEMY OF DIGITAL MARKETING OFFICIAL LAUNCHING
THE AFRICAN ACADEMY OF DIGITAL MARKETING OFFICIAL LAUNCHING
THE AFRICAN ACADEMY OF DIGITAL MARKETING OFFICIAL LAUNCHING
Some ex-students of AFADMA
Training with Global
Epoxy Design LTD
AFADMA GRADUATION 2023
AFRICA DIGITAL MARKETING SUMMIT 2023
Our New Trainers
Our New Trainers
Our New Trainers Mr. Arrey Bate
Ms. Blessing Ekiko
Engr. Aude Kameni
Épouse Chewe
Dr. Effa Zoe
Dr. Javnyuy
Joybert
Training Program
Training Program
Specia
Launchin
Prom
Specia Launchin Prom
Beginners Level 256 000
320 000 FCFA
Plus 1 FREE
LAPTOP
20% Intermediary Level 320 000
400 000 FCFA
Discount

Specialization Level 400 000


500 000 FCFA

Registrations : 20 000 Fcfa (only)


Payment Details
❏ MTN MoMo: 674 860 236 (OWONA OWONA)
❏ Orange Money: 657 544 501 (OWONA OWONA)
❏ Bank Payment via Goodwill Financial House
❏ Cash Payment via Lise Ndang
1. What is Digital Marketing
2. The mindset of Social Media
● (what is going to be your online behaviour; you are playing a role on
SM)
3. Categories of SM Users
● Leisure
● Work & Leisure
● Work (analyze and interpret KPI of posts)
What can pull people on SM?
● Clashes
● Gossiping
● Fun
Understand when, how and why do people go on SM

Skills of a Digital Marketing Professional


What can pull people on SM?
I - Clashes
II- Gossiping
III- Fun

Understand when, how and why do people go on SM

Skills of a Digital Marketing Professional


I - Copywriting
II- Timely responses
III- Running ads
𝟏𝟐 𝐓𝐇𝐈𝐍𝐆𝐒 𝐘𝐎𝐔 𝐌𝐔𝐒𝐓
𝐒𝐓𝐀𝐑𝐓 𝐃𝐎𝐈𝐍𝐆 𝐈𝐍 𝟐𝟎𝟐4
➡ Renew your circle of friends (Create connections with entrepreneurs, business persons and positive
minded people. In fact, people who can help you level up).

➡ Invest in yourself and in your financial education

➡ Do at least 30 minutes of physical exercise daily

➡ Consume Food Supplements and other Natural Products on daily basis. This will help strengthen your
immune system. Remember Covid-19 hasn't been eradicated

➡ Practice gratitude

➡ Start an Online Business like a digital mktg agency. This will help you generate a stable and reliable
second source of income.
AFADMA Practical Exercise
1. Summarize everything you learned today.
2. What are the 3 main characteristics of the top 5 online
platforms in Cameroon?
3. Create a Facebook, Instagram, LinkedIn pages, YouTube
Channel and Business WhatsApp
4. Create a powerful 2 mins ads video to present your product
or service and post on your FB page.
5. Get 60 prospects online
6. Get 15 clients within the next 3 days
Practical Exercise
• Why is it important to be on the internet? What is the main characteristic of FB, IG,
LinkedIn, Twitter and Snap
• Present any product or service starting with your biography (2 pages)
• Sell your product, service or talent to someone
• Create a business (What -product-, value & why); design, apply and evaluate your
digital mktg strategy
• Summarize what we did today
• The 6 Books to read (Power of positive thinking, the magic of thinking big, how to
make friends and influence people, the billionaire mindset, Rich dad poor dad, From
Competition to Dominion)
Payment Details
❏ MTN MoMo: 674 860 236 (OWONA OWONA)
❏ Orange Money: 657 544 501 (OWONA OWONA)
❏ Bank Payment via Goodwill Financial House
❏ Cash Payment via Lise Ndang
Connect with Henri
OWONA
❖ WhatsApp : +237 674 860 236
❖ Facebook : Henri Owona
❖ LinkedIn : Henri Owona
❖ TikTok : Henri Owona
❖ Instagram: Henri Owona
❖ YouTube : Henri Owona

65
TAKE ACTION NOW

With GOD & with


Everything is possible!

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