BUSINESS

PLAN
Aljade C. Margate
In Compliance to Entrep 12

Grade-12 Section: Apollo

Dimasalang,Masbate,Philippines ,5403
ajwhiteningsoap@gmail.com

JANUARY 2024
 Republic of the Philippines
Department of Education
REGION V
SCHOOLS DIVISION OF MASBATE PROVINCE
DIMASALANG DISTRICT
DIMASALANG NATIONAL HIGH SCHOOL
Poblacion, Dimasalang, Masbate

BUSINESS PLAN

JIMMERSON’s COMPUTER REPAIRING SHOP

In Compliance to Entrepreneurship 12

Jinlyn Mahilum
12- Apollo

January 2024

Table of Contents
page
List of Tables ...................................
List of Figures...................................
List of Appendices ...............................
Introduction
Proposed name of the business.................. 5
Address of the business........................ 6
Name of the owner or owners.................... 7
Description of the business....................
Location of the business ......................
Funding requirements and sources............... 8
Executive Summary
Vision, mission, goals and objectives of the
business ...................................
Business model.................................
Business and product positions................. 9
Wealth improvement approaches .................
Parties supporting the business................ 10
Environmental Analysis
Global analysis ...............................
Social analysis ...............................
Political forces ..............................
Economic forces ...............................
Socioeconomic forces ..........................
Technological dances .......................... 11
Ecological forces .............................
Legal forces ..................................
Industry analysis .............................
Customers .....................................
Competitors ...................................
Creditors......................................
Suppliers .....................................
Government .................................... 12
Shareholders ..................................
Employees .....................................
Trade associations ............................
Market forecast ...............................
Market share ..................................
Market position ...............................
Marketing strategy............................. 13
Business Description
Nature of the organization ....................
Product or service that it plans to
produce or serve ..............................
Various plant and office equipment.............
Size of the proposed business .................
Future parties with whom contracts
may be necessary ..............................
Personnel requirements ........................
Administrative operation ...................... 14

Organizational Plan
Form of business organization .................
Liability of the owner or owners ..............
Organizational structure ......................
Roles and responsibilities ....................
Salary requirements ........................... 15
Production Plan
Production schedule............................
Production process ............................
Processing plant and equipment ................
Sources of materials .......................... 16
Production cost ............................... 17
Operation Plan
Evaluation of supplier ........................
Materials requisition and
receiving procedures ..........................
Storage and inventory control system...........
Shipment system and control ................... 18
Functions of support services.................. 19
Marketing Plan
Product .......................................
Place .........................................
Price .........................................
Promotion......................................
People ........................................ 20
Packaging......................................
Positioning ................................... 21
Financial Plan
Major assumptions .............................
Projected statement of comprehensive income....
Projected statement of cash flows ............. 22
Projected statement of changes in equity ...... 23
Projected statement of financial position......
Financial statement analysis .................. 24
Appendix....................................... 25-27
AJ WHITENING SOAP
 PUROK 1 CANOMAU
DIMASALANG, MASBATE
www.margatealjade3@gmail.com
 OWNED BY:

ALJADE C. MARGATE
DESCRIPTION OF THE BUSINESS:

INTRODUCTION

Aj whitening soap will give you the chance to enhance

your skin. Aj whitening soap will ensure that it can be
used of teenagers because there are no chemicals used in
this product. You can choose soap based on your skin
tones. It is non-irritatiny and skin friendly. Aj
whitening soap will ensure
That its whitening soap is proven and tested. It will be
located at Purok 1 Canomay. The starting capital will be
at least ten thousand pesos (P10,000.00)

The vision of Aj whitening soap is to be known for owning

a self-made non-irritating whitening soap. The mission of
Aj whitening soap is to give its neighbors and community
the chance to earn moneyby creating these soaps.

DESCRIPTION OF THE BUSINESS

Nowadays,people are very conscious on their skin and

that’s the reason why they are using soaps amd whitening
products to maintain their glowing skin. They always find
the whitening soap that will suit to their skin tones.
They always assure that the products that they are using
are that non-irritating and will suit to their skin.

LOCATION OF THE BUSINESS

Purok 1 in Canomay, Dimasalang, Masbate

SOURCE OF FUNDS AND FUNDING REQUIREMENT:

The starting business capital is at least ten thousand
pesos (P10,000.00). The source of funds is from the
personal savings in its own personal bank account.
EXECCUTIVE SUMMARY

Vision

AJ's repairing shop vision is to become a leading

provider of high-quality whitening soap products,
offering a range of skincare solutions that empower
individuals to embrace their natural beauty and
confidence.

Mission

AJ's whitening soap mission is to develop and market

innovative whitening soap products that cater to diverse
skincare needs, delivering effective and safe solutions
while promoting self-esteem and well-being.

Goals and Objectives

Product Excellence: Strive for continuous product

improvement to ensure the highest quality and safety
standards. Market Expansion: Expand our presence in
domestic and international markets, reaching a broader
customer base. Customer satisfsction and maintain a high
level of customer satisfaction through exceptional
service and product efficacy.

Business Model

Aj's whitening soap operate on a direct-to-consumer (DTC)

business model, leveraging e-commerce platforms and
strategic partnerships with beauty influencers and
skincare professionals. Our revenue streams include
product sales, subscription services, and ancillary
skincare products.

Business and Product Position

AJ's whitening soap business positions itself at the

intersection of skincare innovation and beauty
confidence. Our whitening soap products are carefully
formulated to address various skin concerns, from
pigmentation to uneven tone. We are committed to
providing cruelty-free and ethically sourced products.
Wealth Improvement and Approaches

Aj's whitening soap are dedicated to improving the

economic well-being of our stakeholders and it will
generate employment opportunities within our
manufacturing, distribution, and sales teams. Investing
in employee skill development and career growth and
allocating a percentage of profits to charitable causes
focused on healthcare, education, and poverty
alleviation.

Parties Supporting the Business

Our success is bolstered by a network of partners,

including: high-quality, certified manufacturing
facilities committed to product safety and innovation and
financial backers who share our vision and provide
necessary capital for expansion.
ENVIRONMENTAL ANALYSIS:

Global Analysis:

Whitening soap has a global market, influenced by

cultural perceptions of beauty and skincare practices.

Social Analysis:

Social trends towards skincare and beauty may drive

demand for whitening soap.

Political Forces:

Government regulations on cosmetic products may affect

the formulation and marketing of whitening soap and
political stability in key manufacturing or consumer
markets can influence the industry.

Economic Forces:

Consumer purchasing power and disposable income affect

the demand for cosmetic products like whitening soap and
exchange rates and inflation can impact production costs
and pricing.

Socioeconomic Forces:

Income distribution and social class play a role in

determining the target market for whitening soap and
awareness and education levels influence consumer
preferences and choices.

Technological Advances:

Innovations in skincare technology may impact product

development and formulation.
Ecological Forces:

Growing consumer awareness of environmental

sustainability may impact packaging choices and
sustainable sourcing of ingredients is becoming more
important in the cosmetic industry.

Legal Forces:

Compliance with cosmetic regulations and labeling laws is

crucial.

Industry Analysis:

The cosmetic industry is highly competitive, with various

players offering diverse products.Market trends, mergers,
and acquisitions within the industry impact competition.

Customers:

Consumer preferences for natural ingredients, cruelty-

free products, and specific skin concerns influence
purchasing decisions.

Competitors:

Intense competition from other cosmetic brands providing

similar products, impacting market share and pricing.

Creditors:

Relationship with creditors affects the financial

stability and potential for expansion or innovation.

Suppliers:

Dependence on reliable and ethical suppliers for quality

ingredients is vital for product consistency.

Government:
Government policies on trade, taxation, and health
regulations directly impact the business environment.

Shareholders:

Shareholder expectations for profitability and corporate

responsibility influence business decisions.

Employees:

Skilled workforce, workplace conditions, and employee

satisfaction impact product quality and innovation.

Trade Associations:

Membership in relevant associations may provide industry

insights, networking opportunities, and influence
industry standards.

Market Forecast:

Analyzing trends, growth projections, and emerging

markets provides insights into future demand.

Market Share:

Tracking market share helps evaluate the brand's position

relative to competitors.

Market Position:

Brand perception, product differentiation, and

positioning strategies influence market standing.

Marketing Strategy:

Effective marketing, branding, and promotional strategies

are essential for market penetration and customer
engagement.
BUSINESS DESCRIPTION

Nature of the Organization:

The business organization, Radiant Glow Solutions, is

dedicated to promoting natural beauty and skincare.

Product or Service:
Aj whitening soap specializes in producing premium
whitening soap enriched with natural extracts, vitamins,
and antioxidants.

Various Plant and Office Equipment:

The business office is furnished with efficient

communication tools, computers, and administrative
essentials to ensure smooth operations.

Size of the Proposed Business:

Aj whitening soap envision a medium-sized enterprise,

initially focusing on local markets and gradually
expanding to regional and national levels.

Future Contracts:

Potential contracts may involve partnerships with

sustainable ingredient suppliers, packaging providers,
and distribution networks.

Personnel Requirements:

The business team includes experienced chemists for

product development, skilled production staff, marketing
professionals, and a committed administrative team.

Administrative Operation:

Aj whitening soap administrative operations are

streamlined to ensure efficiency in order processing,
inventory management, and customer
ORGANIZATIONAL PLAN

Form of the Business

Aj whitening soap come in the form of solo

entrepreneurship where the owner of the business crated
a business with his own. With the use of his own money
for capitals and the one who's responsible for its
business

Liability of the Owner

Aj whitening soap have limited liability to protect

their personal assets.

Organizational Structure

The owner will have the authority to run the business and
will give attention to customer's concern and feedbacks.

Roles and Responsibilities

The owner is responsible for overall management decision-

making, finances, and business strategy and cashiers is
responsible of handling transactions and payments.

Salary Requirements

The owner will determine a reasonable salary based on

industry standards, the business's profitability, and
personal needs. The salary of the workers is based on
their performance and experience.
PRODUCTION PLAN

Production Schedule:

Monday to Friday: 7:00 AM - 5:00 PM

Saturday: 8:00 AM - 2:00 PM
Sunday: Closed

Production Process:

Acquire raw materials like soap base, whitening agents,

fragrance, and packaging materials, utilize specialized
mixing equipment to blend ingredients evenly, apply
controlled heating to initiate the saponification
process. Integrate whitening agents and other additives
at precise stages for optimal effectiveness, ensure
uniform distribution to achieve consistent product
quality. In molding and cooling, pour the soap mixture
into molds and allow it to cool and implement quality
checks during the cooling process to identify any
irregularities.

Processing Plant and Equipment:

Establish a modern soap production facility with separate

areas for each production stage. Essential equipment
includes mixing vessels, heating units, molds, cutting
machines, and packaging machinery and implement safety
and hygiene protocols to ensure a clean and secure
production environment.

Sources of Materials:

Identify reliable suppliers for soap base, whitening

agents, fragrances, and packaging materials, establish
long-term contracts or agreements to ensure a stable
supply chain and reularly assess and qualify alternative
suppliers for contingency planning.
Production Cost:

Calculate costs for soap base, whitening agents,

fragrances, and packaging materials.Assess labor
requirements for each production stage and factor in
wages. Estimate energy, water, and other utility costs
associated with production.Allocate funds for regular
quality control measures to meet industry standards.
OPERATION PLAN

Evaluation of Supplier:

Establish criteria for evaluating potential suppliers,

including quality standards, reliability, and cost-
effectiveness and develop a vendor rating system to track
and evaluate supplier performance over time.

Materials Requisition:

Implement a standardized materials requisition process to

streamline and control the procurement of raw materials,
maintain clear communication channels with suppliers to
ensure timely delivery and address any issues promptly
and utilize a digital tracking system for materials
requisition to monitor inventory levels and prevent
stockouts.

Receiving Procedures:

Define detailed receiving procedures to verify the

quality and quantity of incoming raw materials.Conduct
regular training sessions for warehouse staff to ensure
adherence to standardized receiving protocols and
implement a real-time tracking system to monitor and
update inventory levels upon receipt of materials.

Storage and Inventory Control System:

Designate specific storage areas for different raw

materials to minimize cross-contamination and enhance
organization and conduct regular physical inventory
checks and reconcile with digital records to identify and
address discrepancies.

Shipment System and Control:

Develop a systematic process for packaging and labeling

finished whitening soap products.Implement quality
control checks before shipment to ensure that products
meet specified standards and establish clear
communication channels with logistics partners to monitor
and track shipments until they reach their destination.

Functions of Support Services:

Ensure proper training programs for staff involved in the

production process and maintain a skilled
workforce.Implement rigorous quality assurance protocols
at various stages of production to guarantee the
effectiveness and safety of the whitening soap and
continuously explore opportunities to improve the
formulation of the whitening soap and stay updated on
industry trends.
MARKETING PLAN

Product:

Introduce a premium whitening soap enriched with natural

ingredients like aloe vera and vitamin C for effective
skin brightening. Emphasize its gentle formula suitable
for all skin types, promoting not just fairness but also
skin nourishment.

Place

Leverage both online and offline channels. Partner with

beauty and skincare retailers for in-store presence,
while establishing a user-friendly e-commerce platform
for direct sales. Ensure the product is available in
supermarkets, pharmacies, and beauty salons.

Price:
Position the product as a high-quality yet affordable
option. Implement a competitive pricing strategy that
reflects the premium ingredients. Offer bundle deals and
discounts for bulk purchases to incentivize customers.

Promotion

Utilize a multi-channel approach for promotion. Engage

influencers and beauty bloggers for product reviews and
endorsements. Run social media campaigns highlighting
before-and-after results. Invest in search engine
optimization (SEO) to boost online visibility. Launch
promotional events like giveaways to generate buzz.

People:

Train sales representatives to be knowledgeable about the

product and its benefits. Establish a responsive customer
service team to address inquiries and concerns promptly.
Encourage satisfied customers to share testimonials to
build trust and credibility.
Packaging

Design visually appealing and eco-friendly packaging that

communicates the product's benefits. Use clear labeling
to highlight key ingredients and emphasize the natural
aspect. Ensure the packaging stands out on shelves and is
easily recognizable.

Positioning:

Position the whitening soap as a solution for individuals

seeking radiant and healthy skin. Emphasize the natural
components and the dermatologist-approved formula to
build trust. Highlight the soap's versatility in
addressing skin concerns beyond whitening, positioning it
as an all-in-one skincare solution.
FINCANCIAL PLAN

Major Assumptions

Outline the major assumptions that will form the basis of

the financial projections. This can include factors such
as projected sales growth, production costs, pricing
strategy, market demand, and inflation rates. Assumptions
should be realistic and based on thorough market research
and industry analysis.

Projected Statement of Comprehensive Income:

The capital for the small size of soap will be at least

P15.00 with its small soap price of P25.00 and P35.00
capital for family size soap of P50.00. The projected
soap to be made each day with the small size is 70 pieces
and 50 pieces also of the medium size.

Projected Statement of Cash Flows

Create a projected statement of cash flows that outlines

the expected cash inflows and outflows for the business
over a specific period. This statement will help in
assessing the business's ability to generate cash, meet
its financial obligations, and identify potential cash
flow issues. It will include operating activities,
investing activities, and financing activities.

INGREDIENTS AND MATERIALS

OWNERMONEY EARNED ELECTRICITY

↘️
OTHER EXPENSES RENT
Projected Statement of Changes in Equity
DESCRIPTION AMOUNT (PHP)
OPENING BALANCE Php 10,000.00
1st Month net Php 127,500.00
income
2nd Month net Php 137,500.00
income
3rd Month net Php 147,500.00
income
4th Month net Php 157,500.00
income
5th month net Php 167,500.00
income
6th month net Php 187,500.00
income
7th Month net Php 197,500.00
income
8th month net Php 207,500.00
income
9th month net Php 217,500.00
income
10th month net Php 227,500.00
income
11th month net Php 237,500.00
income
12th month net Php 247,500.00
income
Total Net 2,447,550
Income
Closing Balance 2,447,550
(equity)
Projected Statement of Financial Position
Cash- Php 50,000.00
Salaries and Employees- Php 40,000
Ingredients and Equipment- Php 30,000.00
Total Asset: Php 120,000.00

Starting Capital- Php 10,000.00

Rent Payable- Php 20,000.00
Total Liabilites and equity: Php 30,000.00

Financial Statement Analysis:

Conduct a financial statement analysis by analyzing key

financial ratios and metrics derived from the projected
financial statements. This analysis can include
profitability ratios, liquidity ratios, solvency ratios,
and efficiency ratios. It will help in assessing the
business's financial performance, identifying areas of
strength and weakness, and making informed financial
decisions.
APPENDIX

AJ whitening soap will be located at Purok 1 Canomay

Dimasalang,Masbate. Aj whitening soap will ensure that it
can be used of teenagers because there are no chemicals
used in this product. You can choose soap based on your
skin tones. It is non-irritatiny and skin friendly.