The Sociology of Food
The Sociology of Food
The Sociology of Food
of Food
ii
The Sociology
of Food
Eating and the Place of
Food in Society
JEAN-PIERRE POULAIN
TRANSLATED BY AUGUSTA DÖRR
Bloomsbury Academic
An Imprint of Bloomsbury Publishing Plc
LON DON • OX F O R D • N E W YO R K • N E W D E L H I • SY DN EY
Bloomsbury Academic
An imprint of Bloomsbury Publishing Plc
www.bloomsbury.com
BLOOMSBURY and the Diana logo are trademarks of Bloomsbury Publishing Plc
Jean-Pierre Poulain has asserted his right under the Copyright, Designs and
Patents Act, 1988, to be identified as Author of this work.
Introduction 1
Notes 241
References 248
Index 279
List of figures and
tables
Figures
1 The decision-making system in the contract catering sector 36
2 Times of food intake occurring throughout the day 50
3 Discrepancy between norms and practices 57
4 The development of food purchases in household budgets 143
5 The sociologies of food 170
6 Social forces according to Warde 174
7 Social forces influencing food choices 175
8 Levels of observation according to Desjeux 178
9 The food system 208
10 Maps 236
Tables
1 “Do you cook in the same way as your mother?” 30
2 Growth in the restaurant and catering sector 33
3 Composition of lunch 1995–97 47
4 Correlations between meal tray composition and
independent variables 48
5 Instances of food intake, comparison between 1995 and 1997 49
6 Correlation between food intake between meals and
independent variables 49
7 Profiles of food days 52
8 Food-related aspirations of 50–60 year olds 62
9 Obesity and socioeconomic status in adults 87
LIST OF FIGURES AND TABLES xiii
O ver the last twenty years, the status of food and diet in the media
has undergone a change. The endless succession of crises, the rise in
obesity and in noncommunicable diseases, together with the food riots that
took place in the spring of 2008, have all brought the subject of food to the
forefront of public attention. Today, in addition to the benign articles discussing
gastronomy, or nutrition and diet, there are pages devoted to food-related
public policies and international relations. Food has now made headline news
on a countless number of occasions. Following a process of epidemiological
transition, degenerative disorders, cancer and heart disease have replaced
epidemics as the principal causes of death. As lifestyle plays a part in the
onset of these pathologies, the treatment of food and diet are viewed under
the umbrella of preventive measures.
In a reaction to globalization, regional food cultures have been endowed
with “heritage” status. The domain of fine cuisine, which had long kept regional
food cultures at a distance, has now begun to view them as a fresh source of
inspiration. In 2010, at the culmination of a lengthy process, UNESCO added
the “gastronomic meal of the French” and “traditional Mexican cuisine” to its
Representative List of the Intangible Cultural Heritage of Humanity, followed
by the Mediterranean diet in 2013. In this way, table traditions and culinary
styles have officially become examples of a cultural legacy.
The controversies accompanying the application of biotechnology and
genetic engineering to food crops, and the production of biofuels from plant
biomass in potential competition with that of food, have become the subjects
of political debates. “Citizens’ conferences” have witnessed public calls for
moratoriums on the marketing of certain products and for the introduction of
organic foods into school canteen menus. In various countries, the ministries
of health and agriculture (sometimes in competition) have launched national
initiatives relating to nutrition and diet.
The food riots brought the old question “How can we feed the world?”
back into the spotlight. Thomas Malthus had previously expressed this
problem in the form of two growth curves developing at different rates: one,
representing food production, grew at an arithmetic rate, while the other,
representing population increase, developed in a geometric progression.
PREFACE xv
In the event of the latter catching up with the former, the ensuing situation
would be characterized by famines and wars. Many have already sounded
the alarm, among them Josué de Castro, René Dumont, and Jean Ziegler,
attempting to disassociate the problem of hunger from the domain of charity
and to establish it as part of the international political agenda. To some extent
they have succeeded and their gloomy prognoses regarding food availability
have not come to pass—for the time being. Technological developments have
brought about a considerable improvement in productive capacity, and this,
coupled with a drop in birth rate that has occurred during the transitional
process, is pushing this fateful moment ever further into the future. The
famines currently being experienced are due more to problems of accessibility
than of availability.
In this way, food and diet have become political, environmental, heritage,
cultural, and public health issues. All these different domains represent various
frameworks within which to investigate our modern world, and provide the
social sciences with “food for thought.” The topical nature of these themes in
the 1990s and 2000s, both as a social issue and as a news item, contributed to
a change in the academic status of food and dietary practices. Indeed, during
the crises relating to “mad cow disease”, the media called for comments
from sociologists, who had been working on this theme for some time in an
environment of relative indifference. Their discourse was heard; it played a
part in identifying the symbolic, political, and scientific issues involved in the
questions that could not be answered easily using the traditional knowledge
accumulated through biological research, and which those responsible for
managing the crisis interpreted in terms of irrational consumer behavior.
Noted by press and public alike, the sociologists’ comments confirmed the fact
that eating involved far more than simply providing the body with nutrients.
They were also noted by researchers in the human and social sciences, who
discovered the potential interest presented by a sociology through food, in
addition to a sociology of food.
This change in its social and media status has contributed to the scientific
thematization of food and food practices.
However, some work was necessary in order to eliminate certain
epistemological obstacles and to establish this subject within the domain
of sociology and the social sciences. The French sociological tradition is
characterized by the tension between a disciplinary approach based on
the Durkheimian principle of the “social fact,” and the Maussian concept
of the “total social fact.” The former adheres more or less scrupulously to
the notion of the social fact as autonomous, while the latter is established
within the tradition inaugurated by Marcel Mauss, as part of the concept of
the “techniques of the body,” according to which the disciplinary boundaries
xvi PREFACE
Jean-Pierre Poulain
Kuala Lumpur, March 2016
By the same author
This book would not have been possible without the research I conducted with
colleagues and without long conversations with other researchers engaged
with food. Among the sociologists involved are:
–– Claude Fischler, for our shared debt to Edgar Morin, for fresh
territories revealed in France and abroad, and for all our reciprocal and
friendly assistance.
I am indebted to many in the medical world, to all those who fought to ensure
that sociologists have a voice in nutrition sciences. Pierre Barbe and Jean-
Pierre Louvet, who gave me a platform at the first colloquiums. Monique
Romon, Bernard Guy-Grand, Arnaud Basdevant, and Luc Méjan, my advocates
at the editorial committee of the Cahiers de nutrition et de diététique.
INSERM’s expertise on child obesity gave me both the opportunity to conduct
sociological studies on obesity and to observe nutrition sciences at work.
My utmost gratitude goes to: Gérard Ailhaud, Bernard Beck, Pierre-François
Bougnères, Marie-Aline Charles, Marie-Laure Frelut, Marina Martinosky,
Marie- Françoise Rolland-Cachera, Daniel Rivière, Daniel Ricquier, Christian
Waisse, Olivier Ziegler and Jeanne Étiemble.
In the domain of agronomical research, Jean-Claude Flamand, Georges Borie,
Jean-Marie Guilloux, Valérie Péan and the team on the agrobioscience project
at INRA created a fascinating dialogue between the supposedly hard sciences
and the social sciences.
In the marketing sector, Mohamed Merdji and Geneviève Cazes-Valette
were keen to create a link between our disciplines, and became our friends.
In a domain such as the sociology of food, research activities can only
be developed through partnerships with that of economics. The studies
conducted with and for the CIDIL under the direction of Yves Boutonnat and
Mijo Vernay, the Compass group, with Patrick Bénard, Christophe Mériot,
Roger Genty and Pierre Auberger, and Nestlé France with Simone Prigent,
provided the opportunity to collect the empirical data vital to scientific work.
I also owe much to the members of the scientific committee of the
Observatoire CIDIL de l’Harmonie Alimentaire (OCHA): Marian Apfelbaum,
Claude Fischler, Matty Chiva, Jean-Louis Flandrin, Marie-Christine and Didier
Clément, Francès Huffer, and Maggy Bieulac, the tireless organizer.
Finally, I am very grateful to the members of the CRITHA team: Jacinthe
Bessière, Jean-Marie Delorme, Muriel Gineste, Sandrine Jeanneau, Cyrille
Laporte, Frédéric Zancanaro, Paul-Emmanuel Pichon, Jean-Marc Vanhoutte,
Jean Zammit, and, of course, last but not least, Laurence Tibère, are all fully
associated with this work.
List of abbreviations
the prominent position reserved for major social issues or even worse, for
scandals. Now it makes headlines in the main daily papers and is the focus of
features on TV magazine programs or in the written press.
Still reeling from the shock of having to manage the “contaminated blood
scandal,” politicians in France have called on experts to attempt to identify the
scientific and social issues underlying this crisis. A food safety agency, AFSSA
(Agence Française de Sécurité Sanitaire des Aliments), has been established,
and “citizen conferences” on food have been held. These public consultations
are presented as a system for democratic risk management and a new tool
for governance.
For over twenty years now, the signs of new scientific interest and activity
are becoming evident. These come in response to an intense social demand
from the general public as well as from public and private institutions, which
are in a position to finance research into the social and human sciences.1
There have been theses, scientific books and articles, commissions from
institutions for research and studies, and more insistent questions from the
public and the press. Ultimately, these could lead to a new definition of the
theoretical status of this subject.
This work is intended to form an appraisal of the sociology of food and eating,
or more precisely, the “sociologies,” the plural form being more apposite at
this point. Our study will be divided into two stages. The initial focus will be
on contemporary food practices, the changes they are undergoing, and the
permanent features that have become apparent. What are the impacts of
globalization? Between “McDonaldization” and the re-invention of traditional
local cuisine, what has become of food consumption models? What effects—
described by some as disintegration—have transformations in the structure of
our everyday lives had on our eating habits? What lies behind this feeling of
crisis, of aggravated risk in relation to modern eating practices? Our aim is to
see how sociology can contribute to our understanding of this phenomenon
and to identify the social issues that underlie them. We will take the case of
obesity and its development in the Western world as a means of analyzing
transformations in attitudes to food. The medicalization of our daily eating
habits will serve as our starting point with regard to the dialogue between the
social sciences and human nutritional sciences.
In the second section, we will turn to the history of sociology to see how
the chief schools of thought within this discipline have considered the subject
of food while studying issues deemed more important. We will then examine
the gradual shift that has taken place, from a general sociological interest in
food practices to the attempts to establish a “sociology of food and eating.”
Indeed, from the 1970s onward, this subject was central to the work of certain
sociologists and anthropologists: Igor de Garine, Claude Fischler, Annie Hubert,
INTRODUCTION 3
Permanent and
changing aspects
in modern eating
practices
A t the end of the Second World War, while hardship and shortages were
still fresh in the collective memory, a productivity pact was formed
between the farming sector and the French nation. The challenge quite simply
involved feeding the entire population. Both cherished and cursed by the
political world, French farmers, backed by agronomic research, accomplished
a true technological revolution in less than two generations. This was to enable
them not only to meet that commitment, despite their steadily decreasing
numbers, but also to ensure the development of the agri-industrial sector,
which spearheads the nation’s exports today.
The history of food consumption in the Western world is marked by a
fundamental break that occurred in the latter half of the twentieth century,
6 THE SOCIOLOGY OF FOOD