Ebook POD Eng Version
Ebook POD Eng Version
Ebook POD Eng Version
www.burgerprints.com
Table of Content
I. OVERVIEW OF THE PRINT-ON-DEMAND MARKET IN 2024 4
1. Growth Rate of the Print-On-Demand Industry 4
2. Development Opportunities of the Print-On-Demand Market 2024 5
2.1. Using Custom T-shirts as a Brand-Building Tool 5
2.2. Trend of Using Personalized Clothing and Products 5
2.3. Technological Development 5
3. Challenges of the POD Market 6
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Speed and Stability POD Fulfillment
This includes detailed report data, the latest trends that need updating,
summaries of the most popular niche products and markets, as well as
suggestions for effective Print-On-Demand business strategies.
Of course, the e-Commerce calendar 2024 is included so you can start
planning your sales for special occasions right now.
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Speed and Stability POD Fulfillment
60
$53.34
50
$42.1
40
$33.22
30 $26.22
$20.69
20 $16.33
$10.17 $12.89
$8.03
10 $6.34
0
2022 2023 2024 2025 2026 2027 2028 2029 2030 2031 2032
*Source: Precedence Research
This growth depends on many factors, including more and more businesses
using Custom T-shirts as a tool to increase brand recognition, the general
development of the Internet and e-Commerce platforms, smartphones, positive
impacts from the entertainment industry, and the popularity of branded POD
stores.
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Speed and Stability POD Fulfillment
In addition, NGOs also often use T-shirts to print slogans to raise awareness of
social issues, as well as charity activities. This is a form of communication,
marketing that brings good results at a reasonable cost. Therefore, more and
more organizations and businesses use Custom T-shirts as a tool to build their
brand.
These personal-style products not only meet the needs of buyers but are also
very suitable for the current sustainable consumption trend. Because the items
are only produced when ordered, it reduces the situation of overproduction and
waste.
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2. Europe - EU
According to Knowledge Based Value, the Print-On-Demand (POD) market in
Europe is predicted to grow continuously during the period 2024 - 2030, with a
CAGR of 24.1%.
- Advantages of the EU Market: e-Commerce revenue in Europe is
predicted to reach 631.9 billion USD in 2023, with a CAGR of 9.31%, thus the
market value in 2027 is expected to be 902.3 billion USD (According to
Statista). The growth of e-Commerce platforms as well as the popularity of
online shopping are factors that help expand the POD market in the EU.
Because businesses increasingly have mass media and opportunities to
access diverse customer segment.
- Limitations of the EU Market: In the increasingly fast-paced e-Commerce
environment, customers expect shorter order processing times. Delivery
delays can lead to order cancellations, loss of store credibility, and even
impact sales account health... This is one of the common problems of POD
businesses. To solve this situation, your job is to find a reputable, fast, and
stable POD service provider.
- Advantages of the EU Market: European consumers are increasingly
valuing sustainable, eco-friendly products. According to Eurobarometer,
94% of European customers value environmentally friendly products. This is
an opportunity for POD businesses to provide products, printing
techniques, and environmentally friendly packaging to attract this potential
customer base.
The top 3 POD markets that cannot be ignored in the EU are Germany, the UK,
and France. Germany is the leading country in 2022 and is predicted to continue
to be the top market until 2030. The market value in Germany is expected to
reach 2.238 billion USD in 2030. The UK market is expected to grow at a CAGR of
23.1% during (2023 - 2030). Besides, the French market will have a CAGR of 25%
in (2023 - 2030).
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interaction with the brand and thereby driving sales growth. Currently, there are
many AI tools available in the market such as Jenni AI, QuillBot, Zapier, Rytr,
HyperWrite, ChatGPT, Copy.ai, etc. These AI tools can automate the writing
process, create themes, and produce complete texts. Let’s explore how AI
supports you in creating content for POD product posts and advertisements:
- Research and Create New Topics: An article often starts with an engaging
topic that interests the target audience. AI tools will analyze vast amounts
of data from various sources, including news, printing trends in 2024, and
social media posts… After gathering relevant information, they identify
popular topics for writing.
- Writing Support: Once the topic is established, AI continues to generate
the entire text. The creator can add information, keywords, word count, tone
of the article... to ensure that the output content meets the requirements.
- Content Checking: AI technology also operates as a digital text editor,
recommending corrections for grammatical errors, punctuation mistakes,
and inconsistencies in style. Creators can achieve high-quality results and
more attractive content in a short amount of time.
- Content Personalization: AI tools can also select the most appropriate
information based on demographics, preferences, behavior, and browsing
history of customers. This creates article content or advertisements that
attract their interest, improving engagement levels and yielding better
results for the entire marketing campaign.
Not only supporting effective content writing, but AI is also applied to quickly
create a series of attractive designs. Some popular AI image-from-text tools
available now include LimeWire AI Studio, Jasper Art, Nightcafe, Stable Diffusion,
DALL-E 2, MidJourney, Fotor, Deep Dream Generator, Artbreeder, StarryAI, etc.
Even without expertise in graphic design or art, you can use these AI tools to
create unique and appealing Print-On-Demand products. Just a few simple
steps and accurate commands can generate fantastic design images, thereby
shortening the design time.
However, a small note is that these tools often extract massive data sources
from the Internet to create products as per your request, so sometimes there
might be images or parts of images that are owned by someone else. Therefore,
it is advisable to carefully check the source before using them for commercial
purposes.
In the coming year 2024, combine the strength of AI and the creative thinking of
the seller to fully utilize the potential of technology, creating unique and
attractive POD advertising content and designs. This contributes to the
effectiveness of marketing campaigns and builds success for the brand.
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%6.2B
Home Decor
Drinkware
Accessories
Others
Global Market Size 2022
*Source: Grand View Research
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Speed and Stability POD Fulfillment
2. Home Decor
Home decor is expected to be the fastest-growing product segment in
Print-On-Demand (POD), with a CAGR of 27.5%. This growth could be due to the
increasing culture of remote work globally following the pandemic, with more
people staying at home and seeking ways to improve their living spaces.
Products such as rugs, cushions, bedding, posters, and more are highly favored
by customers.
- Rug: Regardless of your home decoration style, whether traditional or
modern, rugs are definitely a product that helps make the overall space
more harmonious and complete. As more people look for new ways to
personalize their homes, rugs are becoming the perfect product for them.
- Poster / Canvas: The global wall art market was valued at $59.09 billion in
2022 and is expected to rise to $61.04 billion in 2023. POD canvases and
posters are also among the bestsellers and generate high profits for any
online store. They are great home decor products at a reasonable cost. Just
a few posters or canvases can make a big difference in living rooms,
bedrooms, offices, or other spaces within the home.
- Bedding: Personalized bedding design is gradually becoming a new trend.
Beddings with unique designs have generated significant sales for many
e-Commerce stores throughout the pandemic.
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3. Drinkware
According to a report by Expert Market Research (EMR), the global Drinkware
market reached a value of $4.15 billion in 2023. The market is projected to
continue growing at a CAGR of 3.20% from 2024 to 2032. Hence, there is no
reason not to add the following products to your Print-On-Demand store:
- Mug: POD mugs are products used daily by millions of people worldwide,
and almost everyone needs a mug for drinking water, tea, coffee, etc.
According to Data Bridge Market Research, the global mug market was
valued at $21.39 billion in 2021 and is expected to rise to $44.21 billion by
2029.
- Tumbler: Tumblers are a great alternative to glass drinkware without losing
style and elegance. Besides, as they are insulated, tumblers have various
applications like keeping drinks hot or cold, from coffee and tea to iced water
and fruit juices. They can also be used as unique gifts for family, friends,
colleagues, or customers.
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4. Accessories
According to Statista, global accessory market revenue was $551.1 billion in
2023, expected to reach $578.3 billion in 2024, with a CAGR of 4.24% during
2024-2026. Online sales contributed to 23.6% of the total accessory market
revenue in 2023. Some of the best-selling products in this market are:
- Tote Bag: Tote bags are known for their high demand and year-round sales.
Tote bags with logos, brand slogans, or unique patterns are highly
appreciated and preferred for daily use. With a wide printing area, you can
freely create impressive, trendy designs that meet the needs of customers.
- Cap, Hat: According to a research report by Future Market Insights, the
global headwear market is expected to experience significant growth in the
coming years. Specifically, it was $28.24 billion in 2023 and is projected to
rise to $53.51 billion by 2033. The increasing demand for headwear products
is due to their growing popularity among younger generations. Snapback
Caps, Classic Caps, and Bucket Hats will surely be among the best-selling
products in your POD store.
- Phonecases: 85.99% of the world’s population owns at least one
smartphone, which comes with the need for protective cases. This has
opened up an immensely broad market for Phonecases.
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*Source: Statista
People love not only products specifically for pets like bowls, beds, scarves but
also clothes, art pieces, or home decor with pet-related designs. Think of a wall
painting designed based on famous paintings like "Meowna Lisa" or "Napoleon
Bonabark," which will surely attract all animal lovers.
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Speed and Stability POD Fulfillment
Some successful businesses in this market you can refer to are Dog Ross Pet
Painting and Crown & Paw. Their secret to success is a smart marketing strategy
and personalized design services tailored to customer requests. Buyers will
receive a unique product directly related to their pet.
Customers will love this POD niche because it carries significant emotional value
and makes a great gift for important anniversaries and birthdays. Other holidays
you can leverage this niche for include Mother’s Day, Father’s Day, Valentine’s
Day, and more.
You can try creating designs for two family members, like Hoodies for father and
daughter, T-shirts for mother and son, or Bucket Hats for siblings. Adding cute
family quotes or personalizing with names and photos of family members will be
a plus for your e-Commerce store.
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>> See more: How to use Canva for designing Mother’s Day, Father’s Day?
(Free templates included)
4. Work-Related
POD products with work-related designs are often used as special gifts for
family, friends, and colleagues in those professions. You can delve deeper into
specific industries such as nursing, literature teaching, software engineering,
etc., to enhance your sales potential.
As of September 2023, the top 10 industries with the largest workforce in the US
(according to Statista) are:
- Professional and business services
- Health care and social assistance
- Leisure and hospitality
- Retail trade
- Local government
- Manufacturing
- Construction
- Finance and insurance
- Transportation and warehousing
- Wholesale trade
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Speed and Stability POD Fulfillment
Suitable products for this POD niche are small, low-value items like T-shirts,
Mugs, Phone Cases, etc. Essentially, customers usually do not intend to spend
too much on these products, so keep this in mind when pricing.
If you’re considering entering this POD niche, do not miss Zuni Sportswear – a
product line optimized for outdoor activities. Zuni’s base shirts are designed to
be lightweight, breathable, odor-resistant, and use tri-blend stretchy fabric.
This fabric is safe for sensitive skin, doesn’t cause discomfort during intense
activities, and particularly possesses a smooth surface that provides the
sharpest print quality.
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SOURCE OF REFERENCE
1. Print on Demand Market (By Platform: Software, Service; By Software:
Stand-alone, Integrated; By Product: Apparel, Home Décor, Drinkware,
Accessories, Others) - Global Industry Analysis, Size, Share, Growth, Trends,
Regional Outlook, and Forecast 2023-2032 (Precedence Research)
2. Print on Demand: Best Products and Trends for 2023-2024 (Inkedjoy)
3. Print On Demand Market Research, 2023 (Allied Market Research)
4. Print on Demand Market by Platform, Product, and Geography - Forecast and
Analysis - 2023-2027 (Technavio)
5. Print On Demand Market Growth & Trends (Grand View Research)
6. New Trends and Predictions for Print on Demand in 2024 (MPS Commerce)
7. Europe Print-On-Demand Market Size, Share & Industry Trends Analysis
Report (Knowledge Based Value)
8. Europe Print-On-Demand Market (Straits Research)
9. https://www.statista.com/
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Speed and Stability POD Fulfillment
The reasons why over 10,000 sellers from around the world trust and choose
BurgerPrints are:
- Fast production and stable shipping (The actual average production time
for 2D US products in the last 7 days was only 1.17 business days, and
shipping within the US took only 3.92 business days).
- Fulfillment for nearly 400 high-quality products, using state-of-the-art
printing technology from Kornit Digital, resulting in sharp and durable
prints.
- Owns an Embroidery-On-Demand factory in the EU with Coloreel
technology that allows unlimited thread colors, perfectly representing
every design in a variety of colors.
- A fulfillment network system that meets extremely strict Quality Score
standards, including over 50 manufacturing facilities spread across key
markets like the US, EU, CN, IN, VN...
- A dedicated support team ready to provide advice 24/7.
- Offers a cross-border e-commerce platform - BurgerShop, integrating
many sales support and average value enhancement features such as
SmartSell, Google Shopping, Personalize…
If you have any questions or still looking for a reliable fulfillment partner to
accompany you on a sustainable POD business journey, do not hesitate to
contact BurgerPrints.
Continue to stay updated on the latest news and trends in the Print-On-Demand
market, as well as gain valuable insights from experienced Sellers by joining the
BurgerPrints VN Community group.
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