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    Brand Guidelines AB Nurses 8

    Uploaded by

    John louie Plaza
    The document provides brand guidelines for a company, outlining proper usage of the master logo, logo variations, icons, colors, typography, stationery, and social media templates. Key elements include dimensions and spacing for the logo, approved color palette, font styles for titles and body text, and templates for business cards and social media posts. Proper logo usage and restrictions on modification are also defined.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd

    Brand Guidelines AB Nurses 8

    Uploaded by

    John louie Plaza
    5 views20 pages
    The document provides brand guidelines for a company, outlining proper usage of the master logo, logo variations, icons, colors, typography, stationery, and social media templates. Key elements include dimensions and spacing for the logo, approved color palette, font styles for titles and body text, and templates for business cards and social media posts. Proper logo usage and restrictions on modification are also defined.

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    The document provides brand guidelines for a company, outlining proper usage of the master logo, logo variations, icons, colors, typography, stationery, and social media templates. Key elements include dimensions and spacing for the logo, approved color palette, font styles for titles and body text, and templates for business cards and social media posts. Proper logo usage and restrictions on modification are also defined.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    5 views20 pages

    Brand Guidelines AB Nurses 8

    Uploaded by

    John louie Plaza
    The document provides brand guidelines for a company, outlining proper usage of the master logo, logo variations, icons, colors, typography, stationery, and social media templates. Key elements include dimensions and spacing for the logo, approved color palette, font styles for titles and body text, and templates for business cards and social media posts. Proper logo usage and restrictions on modification are also defined.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 20

    BRAND

    GUIDELINES
    Contents
    Master Logo.................................................................... 1
    Logo Dimensions.........................................................2
    Logo Variations............................................................. 3
    Icons..................................................................................
    4
    Do's.....................................................................................
    5
    Dont's................................................................................6
    Logo Usage..................................................................... 7
    Color Pallete..................................................................8
    Iconography.................................................................. 9
    Typography...................................................................10
    Stationery.......................................................................11
    Branding........................................................................12
    Email Signature.......................................................... 13
    Pagkaging.....................................................................14
    Social Media Post Templates...............................15
    Master Logo

    01
    Master Logo

    8.10''''

    7.10''

    02
    Logo Variations

    #1 #2

    03
    Icon

    04
    Do's

    05
    Don'ts Color

    Position

    Deformation

    05
    Logo Usage

    Minimum width
    The minimum width of logo is 60px or 28mm

    Exclusive Zone Maximum width


    Always allow a minimum space around the logo There is no maximum size defined for this logo

    07
    Color Palette
    The brand color for the mark consist of carefully selected
    colours, designed to stand out across the competitive set.
    The mark and logotype should never appear in colours
    other than shown here.

    Name: Hot Pink Name: Nice Blue Name: Romance


    Hex: #FF69B4 Hex: #1C7B99 Hex: #FDFEFE
    RGB: (255, 105, 180) RGB: (28, 123, 153) RGB: (253, 254, 254)
    CMYK: (0, 59, 29, 0) CMYK: (82, 20, 0, 40) CMYK: (0,0,0,0)

    08
    Iconography

    09
    Typography
    Title Header
    Monserrat Catch
    The typeface fits perfectly
    with almost font which is
    Head
    particularly useful in today's
    diverse content sphere.
    Monserrat On Fire
    A wide structure makes the Subhead And people will
    Monserrat
    font easy to read in small come
    sizes - this is very important
    for the mobile first Body From miles to see you burn
    generation z. Monserrat

    10
    Stationery

    John Doe
    General Manager

    +61 33476 29
    john.co,.au
    www.abnurses.com.au

    11
    Branding

    12
    Packaging

    14
    Email Signature

    Your Name
    Founder

    Phone
    Email
    Website

    13
    Social Media Post Templates

    11

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