CDN Ed Small Business Management 5th Edition Longenecker Test Bank
CDN Ed Small Business Management 5th Edition Longenecker Test Bank
CDN Ed Small Business Management 5th Edition Longenecker Test Bank
MULTIPLE CHOICE
1. Jim wants to convert an old record store into a non-franchised coffee shop where students from the
nearby college can socialize and have Internet access within a unique atmosphere. Which of the
following describes Jim’s reason for this start-up?
a. He wants to invent a new product or service.
b. He wants to utilize the existence of established customers or clientele.
c. He wants to have the freedom to select the ideal location, equipment, products or services,
employees, suppliers, and bankers.
d. He wants to avoid undesirable precedents, policies, procedures, and legal commitments of
existing firms.
ANS: C PTS: 1 REF: p. 28
OBJ: 1-Give several reasons for starting a new business rather than buying an existing firm or
acquiring a franchise BLM: Higher Order
2. Kyle purchased a new line of “toe shoes” in Chicago for his start-up company that introduces new
products to Canadians. Which of the following describes Kyle’s reason for this start-up?
a. He wants to sell a high volume of mainstream products
b. He wants to start a new business based on a recently invented or newly developed product
or service.
c. He wants to take advantage of an ideal location, equipment, products or services,
employees, suppliers, and bankers.
d. He wants to sell products targeted at aging baby boomers
ANS: B PTS: 1 REF: p. 28
OBJ: 1-Give several reasons for starting a new business rather than buying an existing firm or
acquiring a franchise BLM: Higher Order
4. Which route is most often thought of when discussing new venture creation?
a. a start-up
b. a buyout
c. a family business
d. a franchise
ANS: A PTS: 1 REF: p. 28
OBJ: 1-Give several reasons for starting a new business rather than buying an existing firm or
acquiring a franchise BLM: Remember
6. John is starting a home renovations business that will offer excellent service and lower prices. Which
of the following makes this business a good investment opportunity for John?
a. market factors
b. competitive advantage
c. management capability
d. sales volume
ANS: B PTS: 1 REF: pp. 28-29
OBJ: 2-Identify several factors that determine whether an idea for a new venture is a good investment
opportunity BLM: Higher Order
7. Cynthia avoided Toronto in her plan to open a fitness franchise because of the number of fitness clubs
that already exist there. Which reason explains why Cynthia avoided Toronto?
a. It has a market growing at least 15 percent per year.
b. It has highly concentrated competition.
c. It has significant value for customers.
d. It has a well identified need for the product.
ANS: B PTS: 1 REF: p. 29
OBJ: 2-Identify several factors that determine whether an idea for a new venture is a good investment
opportunity BLM: Higher Order
8. Christine is creative with flowers but keeps putting off starting a floral design business because she has
never worked in retail before. Which reason explains Christine’s reluctance to start this business?
a. She does not have a source of capital to start the business.
b. She prefers the routine that her career as an employee provides.
c. She would be a solo entrepreneur and has no related business experience.
d. She would first like to find a partner to start the business with.
ANS: C PTS: 1 REF: p. 29
OBJ: 2-Identify several factors that determine whether an idea for a new venture is a good investment
opportunity BLM: Higher Order
FRÉDÉRIC MASSON
Autour de Sᵗᵉ-Hélène
Deux Volumes
GEORGES OHNET
Mariage Américain
TRISTAN BERNARD
Les Veillées du Chauffeur
JEAN BERTHEROY
Le Colosse de Rhodes
MAURICE STRAUSS
La tragique Histoire des Reines
Brunehaut et Frédégonde
AMÉDÉE ROUQUÈS
Le Jeune Rouvre
ROMAIN ROLLAND
Jean Christophe à Paris
La Foire sur la place
Antoinette
H. Amic et l’Auteur de Amitié Amoureuse
Jours passés
LÉO CLARETIE
Cadet la Perle
TANCRÈDE MARTEL
Blancaflour
CHARLES FOLEŸ
L’Écrasement
NONCE CASANOVA
Les Dernières Vierges
LIBRAIRIE OLLENDORFF
50, Chaussée d’Antin, PARIS
1.D. The copyright laws of the place where you are located also
govern what you can do with this work. Copyright laws in most
countries are in a constant state of change. If you are outside the
United States, check the laws of your country in addition to the
terms of this agreement before downloading, copying, displaying,
performing, distributing or creating derivative works based on this
work or any other Project Gutenberg™ work. The Foundation
makes no representations concerning the copyright status of any
work in any country other than the United States.
1.E.6. You may convert to and distribute this work in any binary,
compressed, marked up, nonproprietary or proprietary form,
including any word processing or hypertext form. However, if you
provide access to or distribute copies of a Project Gutenberg™
work in a format other than “Plain Vanilla ASCII” or other format
used in the official version posted on the official Project
Gutenberg™ website (www.gutenberg.org), you must, at no
additional cost, fee or expense to the user, provide a copy, a means
of exporting a copy, or a means of obtaining a copy upon request, of
the work in its original “Plain Vanilla ASCII” or other form. Any
alternate format must include the full Project Gutenberg™ License
as specified in paragraph 1.E.1.
• You pay a royalty fee of 20% of the gross profits you derive from
the use of Project Gutenberg™ works calculated using the method
you already use to calculate your applicable taxes. The fee is owed
to the owner of the Project Gutenberg™ trademark, but he has
agreed to donate royalties under this paragraph to the Project
Gutenberg Literary Archive Foundation. Royalty payments must be
paid within 60 days following each date on which you prepare (or
are legally required to prepare) your periodic tax returns. Royalty
payments should be clearly marked as such and sent to the Project
Gutenberg Literary Archive Foundation at the address specified in
Section 4, “Information about donations to the Project Gutenberg
Literary Archive Foundation.”
• You provide a full refund of any money paid by a user who notifies
you in writing (or by e-mail) within 30 days of receipt that s/he does
not agree to the terms of the full Project Gutenberg™ License. You
must require such a user to return or destroy all copies of the works
possessed in a physical medium and discontinue all use of and all
access to other copies of Project Gutenberg™ works.
• You comply with all other terms of this agreement for free
distribution of Project Gutenberg™ works.
1.F.
1.F.4. Except for the limited right of replacement or refund set forth
in paragraph 1.F.3, this work is provided to you ‘AS-IS’, WITH NO
OTHER WARRANTIES OF ANY KIND, EXPRESS OR
IMPLIED, INCLUDING BUT NOT LIMITED TO WARRANTIES
OF MERCHANTABILITY OR FITNESS FOR ANY PURPOSE.