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Disruptive Technologies - Advances That Will Transform Life, Business, and The Global Economy - McKinsey & Company

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Disruptive technologies: Advances that will transform life, business, and the global economy | McKinsey & Company

8/12/16, 10)21 a.m.

Digital McKinsey

Report
McKinsey Global Institute
May 2013

Disruptive technologies: Advances that


will transform life, business, and the
global economy
By James Manyika, Michael Chui, Jacques Bughin, Richard Dobbs, Peter Bisson, and Alex Marrs

Twelve emerging technologies—including the mobile Internet, autonomous vehicles, and


advanced genomics—have the potential to truly reshape the world in which we live and work.
Leaders in both government and business must not only know what’s on the horizon but also
start preparing for its impact.

The relentless parade of new technologies is unfolding on many fronts. Almost every advance is
billed as a breakthrough, and the list of “next big things” grows ever longer. Not every emerging
technology will alter the business or social landscape—but some truly do have the potential to
disrupt the status quo, alter the way people live and work, and rearrange value pools. It is
therefore critical that business and policy leaders understand which technologies will matter to
them and prepare accordingly.

Disruptive technologies: Advances that will transform life, business, and the global economy, a
report from the McKinsey Global Institute, cuts through the noise and identifies 12
technologies that could drive truly massive economic transformations and disruptions in the

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Disruptive technologies: Advances that will transform life, business, and the global economy | McKinsey & Company 8/12/16, 10)21 a.m.

coming years. The report also looks at exactly how these technologies could change our world,
as well as their benefits and challenges, and offers guidelines to help leaders from businesses
and other institutions respond.

We estimate that, together, applications of the 12 technologies discussed in the report could
have a potential economic impact between $14 trillion and $33 trillion a year in 2025. This
estimate is neither predictive nor comprehensive. It is based on an in-depth analysis of key
potential applications and the value they could create in a number of ways, including the
consumer surplus that arises from better products, lower prices, a cleaner environment, and
better health.

Some technologies detailed in the report have been gestating for years and thus will be familiar.
Others are more surprising. Examples of the 12 disruptive technologies include:

Advanced robotics—that is, increasingly capable robots or robotic tools, with enhanced
"senses," dexterity, and intelligence—can take on tasks once thought too delicate or
uneconomical to automate. These technologies can also generate significant societal benefits,
including robotic surgical systems that make procedures less invasive, as well as robotic
prosthetics and "exoskeletons" that restore functions of amputees and the elderly.

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Disruptive technologies: Advances that will transform life, business, and the global economy | McKinsey & Company 8/12/16, 10)21 a.m.

Slideshow

A gallery of disruptive technologies

Next-generation genomics marries the science used for imaging nucleotide base pairs (the
units that make up DNA) with rapidly advancing computational and analytic capabilities. As our
understanding of the genomic makeup of humans increases, so does the ability to manipulate
genes and improve health diagnostics and treatments. Next-generation genomics will offer
similar advances in our understanding of plants and animals, potentially creating opportunities
to improve the performance of agriculture and to create high-value substances—for instance,
ethanol and biodiesel—from ordinary organisms, such as E. coli bacteria.

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Disruptive technologies: Advances that will transform life, business, and the global economy | McKinsey & Company 8/12/16, 10)21 a.m.

Energy-storage devices or physical systems store energy for later use. These technologies, such
as lithium-ion batteries and fuel cells, already power electric and hybrid vehicles, along with
billions of portable consumer electronics. Over the coming decade, advancing energy-storage
technology could make electric vehicles cost competitive, bring electricity to remote areas of
developing countries, and improve the efficiency of the utility grid.

The potential benefits of the technologies discussed in the report are tremendous—but so are
the challenges of preparing for their impact. If business and government leaders wait until
these technologies are exerting their full influence on the economy, it will be too late to capture
the benefits or react to the consequences. While the appropriate responses will vary by
stakeholder and technology, we find that certain guiding principles can help businesses and
governments as they plan for the effects of disruptive technologies.

Business leaders should keep their organizational strategies updated in the face of
continually evolving technologies, ensure that their organizations continue to look
ahead, and use technologies to improve internal performance. Disruptive
technologies can change the game for businesses, creating entirely new products and
services, as well as shifting pools of value between producers or from producers to
consumers. Organizations will often need to use business-model innovations to
capture some of that value. Leaders need to plan for a range of scenarios, abandoning
assumptions about where competition and risk could come from, and not be afraid to
look beyond long-established models. Organizations will also need to keep their
employees' skills up-to-date and balance the potential benefits of emerging
technologies with the risks they sometimes pose.

Policy makers can use advanced technology to address their own operational
challenges (for example, by deploying the Internet of Things to improve
infrastructure management). The nature of work will continue to change, and that
will require strong education and retraining programs. To address challenges that
the new technologies themselves will bring, policy makers can use some of those
very technologies—for example, by creating new educational and training systems
with the mobile Internet, which can also help address an ever-increasing
productivity imperative to deliver public services more efficiently and effectively. To
develop a more nuanced and useful view of technology’s impact, governments may

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Disruptive technologies: Advances that will transform life, business, and the global economy | McKinsey & Company 8/12/16, 10)21 a.m.

also want to consider new metrics that capture more than GDP effects. This
approach can help policy makers balance the need to encourage growth with their
responsibility to look out for the public welfare as new technologies reshape
economies and lives.

About the author(s)

James Manyika and Richard Dobbs are directors of the McKinsey Global Institute, where
Michael Chui is a principal; Jacques Bughin is a director in McKinsey’s Brussels office;
Peter Bisson is a director in the Stamford office.

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