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Motivation: # Drive Reduction Theories

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MOTIVATION

A Motive is an impulse that causes a person to act. Motivation is an internal process that makes a
person move toward a goal. Motivation, like intelligence, can’t be directly observed. Instead, motivation
can only be inferred by noting a person’s behavior.

Researchers have proposed theories that try to explain human motivation. These theories include Drive
Reduction Theories and Maslow’s Hierarchy Of Needs Theory.

#Drive Reduction Theories


Drive Reduction Theories of motivation suggest that people act in order to reduce needs and maintain a
constant physiological state. For example, people eat in order to reduce their need for food. The idea of
homeostasis is central to drive reduction theories.Homeostasis is the maintenance of a state of
physiological equilibrium.

Drive reduction theories fail to explain several aspects of motivation:

People sometimes aren’t motivated by internal needs.

Example: Some people fast for long periods for political causes, despite feeling extreme hunger.

Sometimes, people continue being motivated even when they have satisfied internal needs.

Example: People sometimes eat even when they don’t feel hungry.

People are often motivated by external incentives as well as internal needs.

Example: If a person is hungry, he or she may choose to eat a salad rather than a cheeseburger because
he or she wants to be slimmer.
Intrinsic and Extrinsic Motivation
A motivation may be intrinsic, extrinsic, or both. Intrinsic Motivation is the motivation to act for the sake
of the activity alone. For example, people have intrinsic motivation to write poetry if they do it simply
because they enjoy it.Extrinsic Motivation, on the other hand, is the motivation to act for external
rewards. For example, people have extrinsic motivation to write if they do so in the hopes of getting
published, being famous, or making money.

Incentives

An Incentive is an environmental stimulus that pulls people to act in a particular way. Getting an A on an
exam may be an incentive that pulls a student toward studying.

#Maslow’s Hierarchy of Needs


In the 1970s, the psychologist Abraham Maslow suggested that people are motivated by a Hierarchy Of
Needs:

First, most basic level: physiological needs, such as the need for food, water, safety, and security.

Second level: needs for social interaction, such as the need to belong.

Third level: needs for esteem, which include the need for respect from oneself and others.

Fourth level: needs for self-actualization, or realizing one’s full potential.


Maslow believed people pay attention to higher needs only when lower needs are satisfied.

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