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Extending Influence

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Francisco Zúñiga’s , Museo de Arte Costarricense, San José, CR (2017)

Picture taken by Jonathan Acuña

Extending Influence
A reflective task on ethical social media

By Prof. Jonathan Acuña-Solano, M. Ed.

Head of Curriculum Development Senior Language Professor


Academic Department School of English
Centro Cultural Costarricense- Faculty of Social Sciences
Norteamericano Universidad Latina de Costa Rica

Sunday, August 9, 2020


Post 360

“Do you feel like you have built a strong influence amongst your
peers?”

I don’t think I have really constructed a hearty influence among


or around any of my peers especially when it comes to social media.
To put it plainly, there are no working partners among the members
of the only piece of social media I use. And, though I have expertise
in teaching and language education, I wouldn’t say that I have
exercised any influence among workmates at all.
What I have projected towards a community of learning I follow
is a decent presence trying to contribute a bit with views and ideas
in the field of language education. In Twitter, e.g., which is the only
social media platform I barely use, I have over 1000 followers linked
to education and language teaching. They were the ones who
decided to follow me; none of them were asked to adhere to my
academic profile.

“How did you achieve this level of influence? Share you tips for
others on how to build large audiences.”

Though I cannot call this an influence achievement, if I have


accomplished any level of influence, it has been because what I
have always done is to stick to an ethical online persona. In other
words, I don’t mess around with politics, bigotry, religious creeds,
team sports (such as soccer), celebrities, etc.
As an individual, I can’t say that I don’t have strong opinions
about issues, but what I find unethical is to bother, ridicule, or
denigrate people because of what they think. I have always kept my
media status as academic, and I have never shared any aspect of
my private life with others. And the reason is simple; I love my
penetralia, and my intimate family circle is something all members
in my family enjoy having secluded.
However, if anyone is willing to share his or her life online, my
only recommendations are: 1) be sincere because lying will take you
nowhere, 2) don’t litter your peer with information he or she has
not requested, 3) beware of the content of your posts or when re-
posting something you found interesting; you don’t want to find
surprises, 4) be careful with your private and very personal
information; that is very sensitive data that pertains only to you, 5)
avoid soliciting, and 6) try to make use of your common sense.

“What are some of the ethical considerations to think through when


building a following?”

This can be approached twofold: when you are the follower or


when people are following you. On the one hand, when you decide
on following somebody or an organization, do always be respectful
and courteous. Kindness is one of those things people always
appreciate; nobody wants to be treated inconsiderately.
On the other hand, kindness also applies for those who have
decided to follow you. The bedrock of an ethical online presence in
social media is respect. If you are looking for a high level of
reciprocity, be ready to share with others, but do it respectfully. If
someone sends you something you disapprove, gather your
thoughts first, and then decide whether this person should be part
of your circle of followers. There is nothing wrong reporting abusive
behavior and use of the tool or to block someone.

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