Acsrof Reliance Industries Limited Mohd Adil Shaikh: Mrs. Varsha Maheshwari
Acsrof Reliance Industries Limited Mohd Adil Shaikh: Mrs. Varsha Maheshwari
Acsrof Reliance Industries Limited Mohd Adil Shaikh: Mrs. Varsha Maheshwari
Submitted By
MOHD ADIL SHAIKH
March 2020
A CSR OF
RELIANCE INDUSTRIES LIMITED
Submitted By
MOHD ADIL SHAIKH
March 2020
DECLARATION
This is to acknowledge Mrs. Varsha Maheshwari under whose guidance I have been able to
successfully complete this project and effectively come to a very successful conclusion.
To all my colleagues who have helped me either directly or indirectly, I am grateful for their
valuable inputs. This project would not have been possible without their help.
Corporate Social Responsibility (CSR) is a concept that suggests that it is the responsibility
of the corporations operating within society to contribute towards economic, social and
environmental development that creates positive impact on society at large. Although there is
no fixed definition, however the concept revolves around that fact the corporations need to
focus beyond earning just profits. The term became popular in the 1960s and now is
formidable part of business operations.
As per as Corporate Social Responsibility is concerned, the Companies Act, 2013 is a
landmark legislation that made India the first country to mandate and quantify CSR
expenditure. The inclusion of CSR is an attempt by the government to engage the businesses
with the national development agenda. The CSR activities in India should not be undertaken
in the normal course of business and must be with respect to any of the activities mentioned
in Schedule VII of the act.
The following project contains detailed information about the company i.e. Reliance
Industries Limited. Starting from the performance of the petrochem industry. Also, reason for
selecting RIL as research topic based on its performance. Some of the motivational and
leadership practices followed by the company makes it unique from others and they utilize to
its optimum level. Talking about the Leadership development at RIL is about building leaders
through a combination of disciplined routines and processes: a collective expertise, honed
through practice, in recognizing and developing talent. RIL is often referred to as a ‘CSR
Factory’ having contributed many within the corporate world.
INDEX
1.2 About CSR
CSR Defined
Most definitions describe CSR as a concept whereby companies integrate social and
environmental concerns in their business operations and in their interaction with their
stakeholders on a voluntary basis. (CEC : Green Paper for Promoting a European Framework
for Corporate Social Responsibility)
The World Business Council for Sustainable Development (WBCSD) defines CSR as "The
continuing commitment by business to behave ethically and contribute to economic
development while improving the quality of life of the work force and their families as well
as of the local community and society at large”.
Corporate social initiatives are major activities undertaken by a corporation to support social
causes and to fulfil commitments to corporate social responsibility. The conclusion would be
that there is no unanimity on the definition of what constitutes Corporate Social
Responsibility (CSR). However, what could be taken into account CSR is generally used to
describe business’s efforts to achieve sustainable outcomes by committing to good business
practices and standards.
Dr.Kurien’s Amul-led Operation flood had pioneered inclusive growth through work with
dairy farmers at grass-root level, changing lives, enhancing income, empowering women and
at the same time reaping benefits to the business.
At Indian Oil, corporate social responsibility (CSR) has been the cornerstone of success right
from inception in the year 1964. The Corporation’s objectives in this key performance area
are enshrined in its Mission statement: "to help enrich the quality of life of the community
and preserve ecological balance and heritage through a strong environment conscience."
Before Corporate Social Responsibility found a place in corporate lexicon, it was already
textured into the Birla Group's value systems. As early as the 1940s, the founder G.D Birla
espoused the trusteeship concept of management. Simply stated, this entails that the wealth
that one generates, and holds is to be held as in a trust for our multiple stakeholders.
Regarding CSR, this means investing part of our profits beyond business, for the larger good
of society.
Over the years CSR has gained importance in India as companies are realizing the importance
of investing in CSR for achieving benefits of creating shareholder value, increased revenue
base, strategic branding, operational efficiency, better access to capital, human and
intellectual capital and lower business risks has emerged as an effective tool that synergizes
the efforts of Corporate and the social sector towards sustainable growth and development of
societal objectives at large.
About the organization
Reliance Industries Limited (RIL) is an Indian multinational conglomerate company
headquartered in Mumbai, Maharashtra. Reliance owns businesses across India engaged in
energy, petrochemicals, textiles, natural resources, retail, and telecommunications. Reliance
is one of the most profitable companies in India,[4] the largest publicly traded company in
India by market capitalization,[5] and the largest company in India as measured by revenue
after recently surpassing the government-controlled Indian Oil Corporation.[6] On 18
October 2007, Reliance Industries became the first Indian company to exceed $100 billion
market capitalization.
The company is ranked 106th on the Fortune Global 500 list of the world's biggest
corporations as of 2019.[9] It is ranked 8th among the Top 250 Global Energy Companies by
Platts as of 2016. Reliance continues to be India's largest exporter, accounting for 8% of
India's total merchandise exports with a value of Rs 147,755 crore and access to markets in
108 countries.[10] Reliance is responsible for almost 5% of the government of India's total
revenues from customs and excise duty. It is also the highest income tax payer in the private
sector in India.[10] In 2019, Reliance Industries become the first Indian firm to cross Rs 9
lakh crore market valuation mark.[11] It has become the first ever Indian company to cross
Rs 10 lakh crore market capitalization
BRAND AND PRODUCTS
Reliance Gas
Reliance Aviation
Reliance Cart
Refresh
Repol
Relab
Reliance Retail
Reliance Fresh
Reliance Mart
Reliance Digital
Reliance Jio
Reliance Trend
Superdry
1.4 Research Objectives
2. COMPANY PROFILE
Registered Office:
Makers chambers-4
Nariman Point
Mumbai – 400 021
2.3 Form of ownership:Public limited company
Promoter 50.03
FII 24.51
MF 8.72
PUBLIC 11.49
OTHER FI 3
4. EXECUTION OF CSR ACTIVITIES BY HUL LTD
Reliance Industries Limited strongly believes in inclusive economic growth. The Company’s
CSR initiatives are based on this principle, and resonate with India’s National Development
Goals as well as the Sustainable Development Goals (SDGs) outlined in the United Nations
2030 Agenda for Sustainable Development.
Most of the CSR activities of the Company are carried out under the aegis of Reliance
Foundation (RF), which in a span of seven years has emerged as a leading corporate
foundation addressing nation’s multiple development challenges. The Foundation was
established in 2010 under the leadership of Smt. Nita M. Ambani.
Schedule VII of Section 135 of the Companies Act, 2013 lists out various areas in which
corporate entities are expected to deploy their CSR funds and implement programmes for
social development. Reliance has strategically chosen the company’s CSR initiatives with a
focus on improving the quality of life. The initiatives focus on seven areas: Rural
Transformation, Health, Education, Sports for Development, Disaster Response, Arts,
Culture and Heritage and Urban Renewal. During FY 2017-18, Reliance spent `771 crore on
CSR initiatives under these focus areas.
The key philosophy of all the social development initiatives of RIL is based on three core
commitments of Scale, Impact and Sustainability.
Till March 2018, Reliance’s development initiatives have touched the lives of 20 million
people across India. The Company’s initiatives registered an impressive reach across India as
shown in the accompanying map.
The following table presents theme-wise CSR expenditure of Reliance for the year 2017-18.
Reliance Foundation directly engages with the communities through a team of trained
professionals. It collaborates with the communities right from understanding their needs,
planning and implementing the programmes, and measuring the values and impact it has
created. In the process, Reliance engages the community members in planning and
implementation, empowers them through trainings and works towards scalability and
sustainability of the initiatives.
Reliance Foundation forms strategic partnerships with organisations to bring in synergy to its
development initiatives. These partnerships include state and local governments and non-
government organisations working at the grassroots level. Reliance collaborates with the
organisations for sharing technical know-how, human resources and infrastructure. These
partnerships support in delivering Reliance’s commitment by intensively engaging with the
communities and penetrate into the critical issues that are physically untouched through direct
interventions.
Rural Transformation
Livelihoods of 1.2 million+ farmers, fisherfolk and livestock owners enhanced (over
4.8 million since inception)
Eco-consistent soil conservation resulted in bringing more than 7,000 Ha of land
under sustainable agricultural practices (over 64,000 Ha since inception)
Water harvesting and conservation efforts resulted in bringing over 32,000 hectares of
land under irrigation since inception
More than 73 billion litres of water harvesting capacity has been created since
inception. As a result, 307 villages were made water secure
Over 7 million saplings were planted this year to promote biodiversity (over 20
million since inception)
Health
Over 0.44 million health consultations provided to patients through Reliance managed
hospitals, mobile and static medical units and various health camps (4 million since
inception)
The eye care services supported 1,207 visually impaired individuals under the Drishti
Programme (17,000+ corneal transplants since inception)
Education
Sports for
Development
The RF Jr. NBA programme has scaled up to 10,000+ schools across 34 cities
through its physical education curriculum. So far, the programme has inspired 9 million
children and youth to adopt healthy, active lifestyle
The RF Young Champs programme is supporting 48 talented young football players
through scholarships to hone their skills with world-class facilities and best-in-class trainings
In its second year, RF Youth Sports programme introduced athletics while continuing
with football. The programme reached out to 4.7 million youth from 3,400+ educational
institutions across 34 cities
Disaster
Response
Supported over 10,000 individuals from 22 flood affected villages across Assam’s 11
districts
Helped over 0.15 million individuals from 87 flood affected villages across 2 districts
of Gujarat. Adopted four worst-hit villages to provide required assistance for rehabilitation,
beyond the immediate relief efforts
The early warning advisories disseminated during Ockhi cyclone in Southern India
saved lives of 27,000 fishermen and over 4,600 Ha of paddy fields
For long-term sustainability of these institutions, the members have come together to
contribute towards creating a community owned fund, infuse equity into producer companies,
savings and thrift activities. They have also been instrumental in mobilising physical and
financial resources in times of crisis. Some of these leaders are also elected by people as
representatives of Gram Panchayats, given their active participation in community
development initiatives. Today, over 86,000 rural households in 1,100 villages from 32
districts across 12 states in India are associated with the programme.
The programme aims to provide water security to villages for irrigation and domestic use.
Reliance works for conserving every drop of rain within the village. More than 73 billion
litres of water harvesting capacity has been created since inception by constructing or
renovating water harvesting structures, including earthen/masonry dams and check dams,
farm ponds, open wells, etc). Owing to this effort, over 32,000 hectares received assured
irrigation for two cropping seasons, despite the rain deficit in many parts of India this year.
These efforts resulted in water security of 307 villages. Moreover, several villages have
reported an increase in ground water level by over 2 metres, even at the peak of summer
seasons.
For efficient water management, user groups were formed across 260 villages that manage
and regulate sustainable water use. Assessments show that the intervention has positively
impacted farmer livelihood in terms of land use pattern, cropping intensity and income levels.
Reliance supported Paani Foundation’s Water Cup initiative to ensure water security in rural
Maharashtra. Through this initiative, over 96 billion litres of water storage capacity has been
created across 1,300+ villages.
After she joined the rural transformation programme in 2012, she received support in land
development, besides benefitting from trainings and exposure visits to widely acknowledged
model villages of Maharashtra. All these inspired her to contribute to the village and women
around her.
Equipped with her enhanced leadership skills, Lachchho Bai led a thrift group of 30 women
to win freedom from exploitative money-lenders. Besides agriculture, she focussed on
pressing social issues such as alcoholism. Along with 55 women, she fought for banning
liquor and tobacco shops, after which the Gram Sabha submitted a resolution to the local
police. The Police Station of Kurai block awarded her for this initiative. Under her
leadership, the village has made substantial progress including formation of seed bank,
construction of toilets, availability of piped water supply, and enhanced incomes.
A water-budgeting exercise carried out revealed that the village could be made water secure
by harvesting rainwater at strategic spots. After technical assessment, Reliance constructed a
check dam that helped assure irrigation of 80 hectares. With this support, the farmers can
now cultivate in at least two cropping seasons annually. This has resulted in year-round
availability of livelihood options within the villages.
Value Creation through Enhanced Water Security
The focus areas of Rural Transformation programme include enhancement of water security
and creating livelihood opportunities for small and marginal farmers. During 2018, Reliance
initiated an impact assessment of its water security and livelihood interventions using the
Social Returns on Investment (SRoI) methodology.
For this assessment, five programme villages of Agar (Madhya Pradesh) were selected. In
these villages, the water and livelihood interventions reach out to around 5,100 people. By
the end of March 2018, the programme in Agar has completed almost five years of
operations.
The study looks at indicators such as improvement in water efficiency, economic stability,
education and health, livelihoods, reduction in migration, increase in confidence, aspirations
and self-worth. Findings show that the investments made by Reliance have had a positive
impact on most of these aspects.
Perennially, India’s farmers have faced the challenge of establishing market linkages. To help
the farmers overcome this challenge, Reliance empowers them to set up Farmer Producer
Companies (FPCs). These farmer-owned and farmer-driven companies sensitise rural
producers on the need to come together as collectives, aggregate farm produce to bring in
economies of scale for fetching better prices, have sustainable access to markets, etc.
This aggregation also enhances the bargaining power of farmers. So far, Reliance has
mentored 19 FPCs, spanning 10 states. As on 31st March 2018, the RF-mentored FPCs had
21,500 farmers associated with them. During FY 2017-18, the annual turnover of FPCs
was `67.5 crore. Each farmer who transacted through FPCs, on an average had an additional
income of `5,000 to `6,000.
RF received Krishi Pragati Award 2017 from NCDEX for outstanding contribution in
improving income of small and marginal farmers through FPCs.
Bhimpahad Krushak Producer Company in Balangir, Odisha was licensed as a
supplier of seeds and fertilizers by the Govt. of Odisha. This would benefit the farmer members
in getting quality seeds at nominal subsidized government prices. The FPC has been ranked as
Grade “A” organisation by NABARD.
Jamwa Ramgarh FPC was recognized as the Most Promising Producer Company.
In collaboration with Gujarat State Co-Operative Cotton Federation Limited, Jasdan
Producer Company transacted 54,000+ quintals of groundnut that benefitted 5,700 farmers.
1.4) Nutrition Security
To improve nutritional outcomes among rural population, Reliance has been promoting its
unique kitchen garden model across its programme locations as well as providing technical
support to government. This year, Reliance Foundation extended the scope of its partnership
under Rajmata Jijau Nutrition Mission of Government of Maharashtra. Under this, RF would
provide technical support to anganwadis across 16 districts in setting up Reliance Nutrition
Gardens. This initiative is aimed at improving nutritional outcomes of 0.2 million mothers
and children in these districts thus reducing the burden of malnutrition in the state.
Reliance promotes ecological security in three ways: increasing the supply of cultivable land;
enhancing the green cover through large-scale plantation activity; and improving soil health.
The Company adopts eco-consistent soil conservation methods that resulted in bringing an
additional 7,000 hectares (64,000 hectares since inception) under sustainable agricultural
practices. This has led to an improvement in soil texture, structure, microbial activity and
aeration, and almost 80% of this land has been used for food production.
To promote biodiversity, over 7 million saplings were planted during FY 2017-18 (over 20
million saplings planted since inception). Reliance observed the World Environment Day and
motivated rural communities and employees to plant saplings. The event saw an enthusiastic
participation of 20,000+ people from over 150 villages across 12 states.
Reliance endorses the protection of the soil ecosystem. It conducted over 11,000 soil health
tests and accordingly disseminated relevant advisories.
As part of the programme, Reliance has created an ecosystem that comprises of more than
1,000 knowledge and infrastructure partners, thematic experts, including research institutions,
government departments, NGOs, etc.
252 community leaders have emerged as change agents driving the transformation in
33 villages
Increased water harvesting capacity has been assured irrigation for 2,600 hectares
3,500 families earning an income of more than `1 lakh per annum.
2) Health
The health programme of Reliance addresses primary healthcare issues around affordability
and accessibility of quality healthcare. It strives to improve awareness and healthy living
practices, and provides a range of healthcare services, spanning the entire life cycle. The
Company also provides specialised services through tertiary healthcare facilities such as
multi-specialty hospitals, at subsidised prices to the communities. The objectives of this
programme are aligned to the SDG 3 (Good Health and Well-being).
Collectively, the health programmes have reached out to 2.5 million people and provided
over 4.5 million patient consultations since inception. Through partnerships, Reliance
supported several organisations working in the field of healthcare in providing a range of
services, both at primary and tertiary level. These services include preventive care, maternal
and child health, specialised care for patients with cardiac and kidney problems, palliative
care for terminally ill cancer patients, etc.
During the current year alone, the hospital has successfully performed 6,500 procedures with
excellent outcomes within a strong ethical framework. These include some of the most
complex surgeries across different specialties such as cancer, paediatric cardiac surgeries,
spine surgeries, joint replacement surgeries and vascular interventions. The hospital
conducted the first Robotic kidney transplant in Maharashtra. The hospital has successfully
undertaken advanced Child Haplo-identical Transplant by TCR Alphabeta and CD45RA
Depletion Method, the first such transplant in India.
The Hospital organises health awareness programmes to empower people to take informed
decisions on health issues. Over 9,000 people have been covered so far, through ~100
programmes. The Hospital also organized corporate health awareness talks and school
screening camps covering over 5,000 people. Through subsidised and free services, the
hospital benefitted ~ 10,000 out-patients this year. True to the hospital’s motto, ‘Respect for
Life’, it provided over 200 charity patients with varied medical services including paediatric
cardiac surgeries, cochlear implants and cancer therapies.
Sir H N Reliance Foundation Hospital and Research Centre
The Hospital’s Emergency Care Department caters to a large number of patients every year,
and saved many from death and permanent disability. Its emergency teams meticulously
follow international best practices to offer lifesaving services in the ‘golden hour’ to treat
stroke, heart attack, other ailments and accidents. Over 9,000 patients benefitted from the
services this year. The Hospital has initiated “Digital Push” mobile application using which
individuals can digitise and manage their medical records.
The Hospital’s ethos of ‘patient first’ is exemplified in the numerous steps it has taken to
improve patient care and give patient’s family members a reassuring experience. The
Hospital has leveraged technology not only to improve medical care but also to ensure
service excellence. Its online reports reduce visits to the Hospital and the online registration
and mobile applications help find suitable doctors and expedite online appointments. Efforts
have been taken to reduce waiting time and discharge time of out-patients. All these make the
Hospital truly a place where people, processes, technology and infrastructure converge to
provide the best experience and care.
The Hospital’s Anti-Retroviral Therapy centre is the largest in Raigad district. It has
registered over 4,000 persons with HIV/AIDS (PLHIV) since inception, of which 210 were
registered during FY 2017-18. The patients receive free consultation, counselling,
investigation and treatment. In FY 2017- 18, specialised health consultations were provided
to over 17,500 PLHIV taking the total number of consultations to 0.14 million.
Through Reliance managed hospitals and community level interventions, care and treatment
services were provided to over 1,200 HIV infected and affected people, including children.
The Company also provided nutrition and education support to 112 children affected with
HIV. Moreover, 190 tuberculosis screenings were completed during the year under review.
Specialised events were conducted to sensitise migrant workers, truck drivers and sex
workers on HIV infection. Awareness was further created to reduce the stigma and
discrimination associated with it by distributing IEC materials to them.
A Regional Level Marriage Bureau function was organised at HIV DOTS Centre in
collaboration with Gujarat State Network of People Living with HIV/AIDS (GSNP+). The
programme saw large participation of over 1,300 PLHIV from 4 states, where 25 couples tied
the knot.
To increase the awareness about importance of eye donation, the programme organises a
week-long Drishti Art and Essay Competition every year. This year, about 10,000 children
participated in it.
At the community level, vision screening camps and mobile eye clinics are regularly
conducted across the plant locations including Jamnagar, Nagothane, Vadodara and
Patalganga. During FY 2017-18, over 16,500 individuals were screened for vision related
issues, of which 1,185 cataract surgeries were done. Over 1,050 individuals with refractive
error were further linked to specialised facilities for optical correction and using spectacles.
The project works towards improving the quality of care through the adoption of quality
management health systems, process standardisation, capacity building and technology
integration. The programme positively impacted 8 primary and secondary healthcare facilities
and a tertiary care teaching hospital (MGM Hospital).
The project has shown improvement in quality parameters such as safe disposal of
biomedical waste, improvement in management of deliveries and informed decision-making
of district health administration. It also assisted in improvement in counselling and
implementation of digital record keeping, among others.
The medical units are equipped with state-of-theart technology to store patient information,
which helps healthcare providers in decision-making, based on the case history. Through
MMUs, SMUs and camps, over 0.2 million consultations were provided during the year
under review. Further, 35,000 individuals were provided health related advisories through
digital platform. The health outreach programme also empowers community volunteers to
help prevent seasonal outbreaks.
3) Education
Initiatives of Reliance in the education space are aimed at promoting primary and secondary
education and enabling higher education through merit-cum-means scholarships across the
country. Reliance has been leveraging appropriate technologies and learning resources for
improving the quality of teaching and, in turn, student performance.
Together, Reliance has supported 13,644 students through various educational scholarship
programmes.
Dhirubhai Ambani International School (DAIS) prepares students for the ICSE, the
IGCSE and the IB Diploma examinations. The school is a member of the Cambridge
International Primary Programme. DAIS provides world-class education to 1,000+ children
annually; and has about 150 teachers with rich experience in national and international
curricula. Students have consistently achieved outstanding results across all three curricula.
In 2017, two students of IGCSE Class 10 topped the world in Mathematics and five students
topped in India in various subjects. The school’s ICSE average score was 96% and the
highest score was 98.4%. In the IB Diploma Examinations, eight students earned the perfect
score of 45, average score of the class being 39.2. The IB Diploma graduates of 2017 earned
admissions and scholarships to 22 of the top-30 universities worldwide. During the academic
year, students won over 500 awards in various sporting, scholastic and co-curricular events at
the state, national and international levels.
Over the years, the School has achieved highest standards of excellence on all performance
parameters. DAIS is among the very few schools in India to be jointly accredited by the
Council of International Schools and the New England Association of Schools & Colleges. In
2017, Education World ranked DAIS as the No. 1 International School in India for the fifth
consecutive year. Hindustan Times ranked DAIS as No. 1 School in Mumbai for the fifth
time. Times of India ranked DAIS as the No. 1 ‘National and International Curriculum’
School in Mumbai for the third consecutive year. DAIS is also one of India’s few schools to
be certified by the Indian Green Building Council with the highest-level ‘platinum’ rating.
3.3) Reliance University
Reliance is working towards establishing a globally benchmarked, multi-disciplinary
university in Maharashtra. It will provide an enabling environment and cutting-edge research
facilities to students.
The Government schools across several locations were supported in enhancing their
infrastructure including furniture, computers, RO plants, school uniform kits, etc. The
spouses of Reliance employees held English language classes for students of Moti Khavdi
Kanyashala and helped deprived and school dropout girls to compete through the National
Institute of Open Schooling.
A central relay station connects teachers to all schools for teaching live virtual classes and
facilitates interaction between teachers and students. Offline classes on specific subjects are
also conducted. The virtual classroom has bolstered the confidence of students and has
resulted in higher pass percentages. Additionally, the platform is being used for conducting
classes on development of life-skills, career guidance, etc.
4) Education and Sports for All (ESA)
Using sports as a vehicle, Reliance promotes health, fitness and active lifestyle to bring about
a positive change among youth and children in both urban and rural landscapes. Popular
sports such as football, basketball and athletics are used to cultivate strategic thinking,
competitive spirit and leadership abilities among children and youth. Reliance partners with
various national and state sports bodies in improving the quality of sporting ecosystem
through better facilities, training, infrastructure and equipment.
During FY 2017-18, football tournaments of RFYS expanded to 34 cities, including the cities
of Northeast India, entire Kerala and key cities like Bangalore, Hyderabad and Chandigarh.
Overall, 4,900 teams (including 450 girls’ teams) from 3,400 institutes participated in the
tournaments. All India Football Federation has backed the RFYS grassroots development
programme, counting these players among ‘the finest young players in the country’. The
programme also sponsored 400 best physical education teachers for ‘D-License Coaching
Certification’.
Under athletics, different categories have been promoted, including sprints, relays, long-
distance run, high jump and long jump. Competitions were held across 8 centres, including
sports hubs such as Punjab, Haryana and Kerala. An inaugural National Athletic
Championship was held in Mumbai, which saw participation from 2,900 institutes with over
9,000 athletes competing in over 3,000 events.
Rashtriya Khel Protsahan Puraskar
Reliance Foundation was conferred with Rashtriya Khel Protsahan Puraskar in 2017. On
behalf of Reliance Foundation, Smt. Nita M. Ambani received the prestigious award from
Honourable President of India Shri Ram Nath Kovind, for her influential role in transforming
India into a sporting nation.
The programme strategically partnered with 20 institutes across the country for effective
implementation. On the ground, the tournaments were conducted by officials from Athletics
Federation of India and All India Football Federation. Reliance further donated equipment to
the participating institutes to promote sports. For motivating young talent and expanding the
reach of RFYS, all final matches at city level, zonal level and national level were live-
streamed on the RFYS website.
During FY 2017-18, eight young football talents were awarded scholarships to develop their
football skills, taking the total to 48 scholarships. Under the programme, 30 Young Champs
were sent for international exposure trip to Spain where they got an opportunity to play
friendly matches, with teams including Real Madrid, Atletico de Madrid, Valencia, Villarreal,
Rayo Vallecano and Leganes.
The Young Champs Sports Academy has been accredited as one of the best in India by the
All India Football Federation. Reliance’s objective is to maintain this position; and also strive
towards the cherished milestone of achieving 5/5 grade.
5) Disaster Response
Reliance aspires to respond swiftly and effectively to disasters that endanger human lives and
livelihoods, by directly engaging with affected communities. It leverages all its strengths –
including human resources and information technology – to provide relief and rehabilitation
support. During FY 2017-18, the Company promptly helped communities affected by floods
and cyclone in Assam, Gujarat and Southern India.
To maximise the benefits to affected communities, Reliance used technology to reach out to
them with useful information. Advisories were sent across to over 0.3 million flood victims to
guide on the correct use of chlorine tablets in water, health precautions, livestock care, and
government schemes. In addition, over 0.1 million people contacted toll-free helpline
numbers for specific relief requirements.
Besides, the farmers were reached through various communication modes such as ‘Flag
Method’, ‘Knowledge on Wheels’, help line and multi-location audio conferences that saved
over 4,600 hectares of paddy fields.
These campaigns actively engage community members to drive change. Sensitised villagers
are leveraging government schemes and constructing toilets. Almost 15,000 toilets have been
constructed so far and 87 villages declared as Open Defecation Free by the government.
Through digital platforms, people were informed about the application procedure for availing
the benefits of government schemes such as Sardar Awas Yojana, Pradhan Mantri Gramin
Awas Yojana, and so on.
The model has not only helped in wealth creation but also enabled women in making their
presence felt in male-dominated spaces. Besides starting their own enterprises, women have
taken the lead in addressing the pressing issues related to health, hygiene and sanitation that
affect them and their families. Till date, over 12,000 women have been provided financial
literacy trainings and 3,000+ rural women have formed 110 thrift groups across 14 districts in
7 states, having collected over `4.5 million
CONCLUSION-
RIL, a giant in Indian industry, is one of the most efficient corporations on the global
platform.
Its success is largely attributed to its corporate strategies and the management
decision.
It consistently makes sure to have technologies update and process complying all the
laws and regulations thus make sure that its ethical responsibilities are met with.
However, if we refer to CSR policies which are set out by the company, if the
company applies and implements those mentioned policies it will be on a line with the
generally accepted standards on CSR even though there is no specific one in
existence.