Business Meeting Workshop
Business Meeting Workshop
Business Meeting Workshop
1. INTRODUCTIONS
Begin the meeting with introductions with special attention paid to newcomers.
Meeting Chairman: If we are all here, let's get started. First of all, I'd like you to please join me in
welcoming Jack Peterson, our Southwest Area Sales Vice President.
Jack Peterson: Thank you for having me, I'm looking forward to today's meeting.
Meeting Chairman: I'd also like to introduce Margaret Simmons who recently joined our team.
It's a good idea to review past business shortly before moving on to the main topic of discussion
Meeting Chairman: We're here today to discuss ways of improving sales in rural market areas.
First, let's go over the report from the last meeting which was held on June 24th. Right, Tom, over
to you.
Alex Young: Thank you Mark. Let me just summarize the main points of the last meeting. We
Began the meeting by approving the changes in our sales reporting system discussed on May 30th.
After briefly revising the changes that will take place, we Moved on to a brainstorming session
concerning after customer support improvements.
You'll find a copy of the main ideas developed and in discussed these sessions in the photocopies
in front of you. The meeting Declared Closed at 11.30.
Make sure that everyone has an agenda of the meeting and stick to it. Refer to the agenda from
time to time during the meeting to keep the discussion on track.
Meeting Chairman: Thank you Tom. So, if there is nothing else we need to discuss, let's move on
to today's agenda. Have you all Received a copy of today's agenda? If you don't mind, I'd like to
skip item 1 and move on to item 2: Sales improvement in rural market areas. Jack has kindly
agreed to give us a report on this matter. Jack?
4. DISCUSSING ITEMS
Discuss items on the agenda making sure to paraphrase and clarify as you move through the
meeting.
Chris Morgan: Before I begin the report, I'd like to get some ideas from you all. How do you feel
about rural sales in your sales districts? I suggest we go round the table first to get all of your
input.
Alex Young: In my opinion, we have been focusing too much on urban customers and their needs.
The way I see things, we need to return to our rural base by developing an advertising campaign to
focus on their particular needs.
Anne Stevenson: I'm afraid I can't agree with you. I think rural customers want to feel as important
as our customers living in cities. I suggest we give our rural sales teams more help with advanced
customer information reporting.
Alex Young: Excuse me, I didn't catch that. Could you repeat that, please?
Anne Stevenson: I just stated that we need to give our rural sales teams better customer
information reporting.
Chris Morgan: I don't quite follow you. What exactly do you mean?
Anne Stevenson: Well, we provide our city sales staff with database information on all of our
larger clients. We should be providing the same sort of knowledge on our rural customers to our
sales staff there.
Chris Morgan: Well, let me begin with this Power Point presentation (Chris presents his report). As
you can see, we are developing new methods to reach out to our rural customers.
Anne Stevenson: I suggest we break up into groups and discuss the ideas we've seen Presented
Close the meeting by summarizing what's been discussed and scheduling the next meeting.
Meeting Chairman: Unfortunately, we're running short of time. We'll have to leave that to another
time.
Jack Peterson: Before we close, let me just summarize the main points:
Meeting Chairman: Thank you very much Jack. Right, it looks as though we've Covered the main
items Is there any other business?
Meeting Chairman: Good idea Donald. How does Friday in two weeks’ time sound to everyone?
Let's meet at the same time, 9 o'clock. Is that OK for everyone? Excellent. I'd like to thank Chris for
coming to our meeting today. The meeting is Closed