Principles and Elements of Floral Design
Principles and Elements of Floral Design
Principles and Elements of Floral Design
of Floral Design
Elements
of Floral Design
The directly observable components,
ingredients, and physical
characteristics of a design.
Pattern
Fragrance
Size
Color
Line
The visual pathway that directs eye
movement through a composition
Distance between two points
Line directions:
Vertical linesstress height and suggest power
and strength
Horizontal linesstress width and are peaceful
and calm, provide a sense of stability
Diagonal linedynamically energetic, causing
more eye movement. Use sparingly
Curved linesuggest motion, but are softer,
more comforting. Eye moves quickly through
design.
Vertical line--Power
and strength
line--
Horizontal linePeaceful
and calm
line
Diagonal lineDynamically
energetic,
line
suggest motion
Curved lineSofter
suggestion of
line
motion
Form
the shape or configuration of an individual
component of the composition. The
overall, three-dimensional, geometric
shape or configuration of a floral
composition.
Space
the area in, around, and between the
components of the design, defined by the
three-dimensional area occupied by the
composition.
Positive space
Negative space
Texture
The surface quality of a material, as
perceived by sight or touch
Smooth, coarse, waxy, rough, delicate, velvety
Texture
Texture
Texture
Pattern
A repeated combination of line, form,
color, texture, and/or space.
Variegated markings, speckles
Any element used more than once
Pattern
Patternwhat is repeated
Fragrance
A sweet or pleasing odor, perceived by
the sense of smell.
heightens our awareness
increases sensory enjoyment
triggers memory
Size
The physical dimensions of line, form, or
space
First considerations
Emotional aspect
Color
The visual response of the eye to
reflected rays of light
most important design element
Optical sensation, originating in the brains
perception of light energy reflected to the eye
from a pigmented surface.
Emotional response
Color
Principles of Floral
Design
Principles of design-fundamental guidelines to
aesthetic design that govern the organization of the
elements and materials in accordance with the laws of
nature. Some primary principals of design are
associated with related secondary principles of design.
Principles
of
Floral
Design
Balance
Contrast
Proportion
Scale
Dominance
Emphasis
Focal Area
Accent
Rhythm
Depth
Repetition
Transition
Opposition
Tension
Variation
Harmony
Unity
Balance
gives a sense of equilibrium and repose, a
feeling of three-dimensional stability.
.
Physical also known as mechanical
balancesound
Visual balancesense of equilibrium
Visually balanced
Balance
symmetrical balanceknown as formal
balance, flowers are repeated on opposite
sides of the floral arrangement. Using an
imaginary central axis, one side of the
arrangement is the mirror image of the other.
Asymmetrical balanceknown as informal
balance. Formed by placing unequal visual
weight on each side of a central vertical axis.
Balance
Radial balanceradiate from a central
point like the spokes of a wheel or the rays
of the sun.
Radial Balance
Radial Balance
Near symmetrical
Not symmetrical in placement but arranged in a near-symmetrical pattern to
form a balanced, formal shape
Proportion
The comparative relationship in size,
quantity, and degree of emphasis among
components within the composition; the
relationship of one portion to another, or of
one portion to the whole.
design should be 1 to 2 times the height or
width of the container
Scale
The relative ratio of size, or the
relationship of the size of a composition to
the surrounding area or environment.
Dominance
The visual organization within a design
that emphasizes one or more aspects.
When one element is emphasized, others
are subordinate.
Emphasis
The special attention or importance given
to one or more areas within a design.
Directs eye to more important areas
Focal Area
The area of greatest visual impact or
weight;
weight the center of interest to which the
eye is most naturally drawn.
Center of gravity or balance
Where eye is drawn
Where the eye rests
One element different than others
Focal Point
Focal Point
Focal Point
Accent
Detail added to a design to provide
additional interest, affecting the total
character of the composition.
Enlivens
Dash of something
Accessories
Accent
Accent
Rhythm
Flow or movement characterized by
regular recurrence of elements or features
Use repeated patterns and graceful
spacing.
The goal is to create a visual pathway that
leads the viewers eye around and through
the design, then back to the focal point.
Depth
Three-dimensional arrangement
overlap or angle flowers
place bright, dark flowers on the bottom of the
arrangement, lighter and smaller at the top
Repetition
The recurrence of like elements within a
composition
Repetition
Transition
The ease of visual movement which
results from gradual degrees of change
among one or more of the elements
Contrast
Emphasis by means of difference.
difference
Contrast--color
Opposition
Contrast between elements which are
counterpoint in relation to each other.
Call attention to each other by being opposite
whereas contrast is simply different from each
other
Tension
Implying or suggesting a sense of energy
Polaritydrawn together or pushed apart
Knot a leaf-energy has been exerted or applied
New bulb forcing out of soil
Ready to spring or snap
Tensionsomething is waiting to
happen
Variation
Dissimilarity among attributes or
characteristics.
Diversity among elements
Vary stages of development
All one color of flower, but different flowers
Harmony
Compatibility; a pleasing or congruent
arrangement of parts.
All parts should go together or
harmonize with each other.
All component parts of a floral composition should harmonize with one another. It
is vital that the flowers in a design are compatible with one another in order to
support an overall design style.
Terra-cotta post and blush tones flowers create a casual garden ambiance for
this celebration setting. Harmony of the parts displays unity in design
Unity
--the state of being one, united, or complete
in itself.
The arrangement is seen as a whole
piece instead of only individual parts.
Oneness of purpose, thought, style, and
spirit.
Accessories
Candles
Plums, kiwi enhance an overall harmonious theme