flolefty

While the series is hit & miss S1 Ep7 with entertainment industry exec Alan Horn is one of the gems, a solid 10/10. Intelligent & articulate Horn's one of those natural born storyteller's you could listen to for hours. Helps that he's got an amazing wealth of experience to draw from and a resume to die for. From an average upbringing in Long Island NY he earns a Harvard degree (and a black belt in Tae Kwon Do), does a stint as a US Air Force Captain then transitions from being an exec for Ivory Soap to the top of the entertainment business food chain. How he pulled that off a story in itself, my favorite bit when he breaks down telling how gutted he was when the cast of 'All In The Family' collectively froze him out. Starting with Lear's TV production companies he moved on to becoming Pres of 20th Century Fox, one of the founders of Castle Rock then Pres/COO of Warner Bros. He is currently Chief Creative Officer at Disney Studios.

What struck me is there really was a period in US history when people had the time, energy and inclination to get all obsessed and worked up over something as trivial as a person's choice of a soft drink. Folks got enormously divisional about it - soda pressing.

Another thing, what are the odds that the marketing front-men these companies picked, Michael Jackson for Pepsi, Bill Cosby for Coke, had rises from super-stardom to off-a-cliff drop to infamy for exactly the same crime. I can't tell the difference, can you tell the difference? Not that this documentary touched on THAT with a ten foot pole. It's pretty superficial and I enjoyed it for what it was, a snapshot of a simpler time.