Fox News again topped the February ratings, while MSNBC saw double digit growth in total day and primetime.
The networks have had a mixed ratings picture so far during the election year, a time that has typically seen a large viewer uptick. But the dominance of Donald Trump and Joe Biden in the race for their parties’ nominations has likely had an impact, more than anything, on viewer interest, with much less suspense on the outcome.
That said, MSNBC did show gains. In primetime, the network averaged 1.35 million viewers, up 15% from the same period a year earlier. Fox News was still well ahead of its rivals with an average of 2.07 million, but that was down 9%. CNN posted 573,000, down 2%.
In the 25-54 demo, Fox News averaged 231,000, down 23%, while MSNBC posted 122,000, up 3%, and CNN was at 116,000, down 5%.
In total day, Fox News averaged 1.34 million, down 7%, while MSNBC was at 852,000, up 20%, and CNN...
The networks have had a mixed ratings picture so far during the election year, a time that has typically seen a large viewer uptick. But the dominance of Donald Trump and Joe Biden in the race for their parties’ nominations has likely had an impact, more than anything, on viewer interest, with much less suspense on the outcome.
That said, MSNBC did show gains. In primetime, the network averaged 1.35 million viewers, up 15% from the same period a year earlier. Fox News was still well ahead of its rivals with an average of 2.07 million, but that was down 9%. CNN posted 573,000, down 2%.
In the 25-54 demo, Fox News averaged 231,000, down 23%, while MSNBC posted 122,000, up 3%, and CNN was at 116,000, down 5%.
In total day, Fox News averaged 1.34 million, down 7%, while MSNBC was at 852,000, up 20%, and CNN...
- 2/28/2024
- by Ted Johnson
- Deadline Film + TV
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