Drica Moraes was diagnosed with leukemia and shot all her scenes before starting her treatment. Cured, she stated the memory she has from the film is that she is now "alive".
Director Marcus Baldini originally didn't want Deborah Secco to star in the film as he felt her image wasn't sexually appealing enough for the role. Secco then welcomed him into her house dressed up as what she thought Bruna would wear. She was then cast in the role.
Although the film is based and named after Bruna Surfistinha, the film is not actually a biography as it goes much further than that and mixes her story with the realities of other call girls.
Raquel Pacheco stated that Cássio Gabus Mendes's character Huldson represents the men that attempted to take her off prostitution and failed.
Previously, actress Karen Junqueira was cast in the title role but quit due to schedule conflicts. She would later portray a prostitute in the Brazilian HBO series Preamar (2012).