Big Vape: The Rise and Fall of Juul

If you are wondering why vaping became so popular, you should check out this documentary series. The answer to that question is a combination of an altruistic mission to try to get people to stop smoking and one of the biggest social experiments of a generation. Honestly, probably multiple generations. The style of the documentary is a bit questionable, there are gratuitous scenes of animation interspliced with talking head interviews and one lady who seems to be far too enthusiastic about many of her talking points, include teenage deaths and the ultimate futility of life as a member of gen Z. I think its message is an important one. I personally Wonder what the results of this experiment will be in 20, 30 or 50 years will we see an entire generation of people wiped out by cancer? Or will consuming nicotine and high amounts have no adverse effects? These are important questions, it seems insane to consider that in the rush for technological innovation no one at that company asked themselves that question.