These social media-based horror flicks are a dime a dozen out there, and most of them are pretty bad. Also undesirable, is watching a movie where you have to sit and watch someone use social media or similar devices, like texting, streaming, or hacking. It can really be a dull and snoozy experience. With all that said, and all these potential stacks against being something good, this one does enough things right that it is actually quite a fun little romp through the genre. It doesn't spend too much time on any one concept, but its rotating plot devices are just there with good-enough acting, and you take it at face value, curious as to what comes next. We even get an outhouse scene, so of course I added a star for that. Couple of witless tropes work ok in this context (meet up with some unknown dude in the middle of the Blair Witch woods) The over-all message is again pointing out behavior that a social media lieutenant is willing to undertake for success or money, which can (and probably should) lead to their downfall.