Coalescing the elements of horror, comedy, romance, musical, fantasy & coming-of-age drama into one abstract & ambitious fairytale, The Lure is an art-house endeavour that brims with fresh ingredients but it isn't a film for all. While some may be enamoured by its uniqueness, others will despise it for its muddy premise.
Set in Warsaw during the 1980s, The Lure follows a pair of mermaid sisters who are adopted by a family of musicians and are soon enlisted for gigs at the nightclub they regularly perform at. While one of them seeks companionship with the humans, the other is unable to escape her bloodthirsty nature and kills people with zero remorse.
Directed by Agnieszka Smoczyńska, The Lure is no doubt arresting from the visual standpoint and adds few new things to the mermaid lore but it also becomes repetitive after a while and is unable to immerse the viewers into its tale or make them invest in the characters inhabiting it. Also, there is no explanation for the significance of its 1980s setting.
The atmosphere is mysterious & sexually charged, songs are intriguing & tuneful, romance subplot feels forced, while the horror part is only present in bits n pieces. The chemistry between the two girls playing the mermaids is electric and fascinating to watch but the rest of the cast barely has any meat on them, and their presence makes no difference whatsoever.
On an overall scale, The Lure is a finely envisioned & well conceptualised idea but it's also poorly executed. Its plot is intriguing but never engaging, its images are aesthetically pleasing but never alluring, and although the effort is commendable, it's never emotionally involving. Promising & flavourful at first, it doesn't take long for The Lure to turn into a pungent smelling sea foam.
