Yes its as the name suggests, people hitting bulls eyes using their own bodies BUT here is where the show stands out. Its innovative with money well spent on production. My only wish is that in the future they avoid putting semi pro body builder / fitness freaks types with normal people, its just ridiculous. Its a fast paced show and you wont notice the time go by , definitely not a dull moment and check my reviews, I am not associated even remotely with the industry. I really do not understand the low ratings maybe the reality show types just cant digest it? The reason I am writing on is that a ten line min mandate is on so please excuse my carrying on. Apparently its no longer enough to be able to put your thoughts down in concise but nonsensical elaboration is required in this age of blah.