What I really liked about the movie was the psychological tension building up during the film. You keep wondering what happened and are just left with a few clues which could be interpretated in several ways.
The film brings some suspense which reminded me of some Hitchcock movies from the past. There was also a big difference with Hitchcock though: whereas Hitchcock uses strong acting, imagery and sound to build up the tension, in Burning there are not much scenes which please the eye, it's just all so... normal as is the acting. Furthermore, the script is slow... with several scenes which leave you wondering why you had to witness this information at all. This resulted in several people snoring in the Cinema I saw this screening.
In all honesty, the film breathes an atmosphere simalar to the books of Murakami, which in my opinion also tend to be more poetic and slow - certainly no page turners and neither is Burning. So if you really like the books of Murakami, this is the film for you I suppose.
Overall experience: bit boring, intriguing, weird, not much to please the eye or ear, interesting storyling. Worth to see it? YES, but prepare for a long sit and bring some coffee to keep awake.