When an internet sleuth drags her girlfriend along to investigate the scene of a grisly massacre at a deserted mansion in the woods, they get more than they bargained for.
Over-produced found-footage that still manages to be effective. The ideal for this genre is to wind up the story like clockwork in the first ten minutes, then let it unwind through intelligent editing of the footage, allowing the audience to fill in the gaps. Instead this production gives us masses of exposition through the framing device of a mockumentary, with explanatory flashbacks, and inserts foreboding music where appropriate.
So the story has trouble standing on its own feet, with ho-hum plotting and characterisation, and in the end has to fall back into classic Blair Witch mode to reach its climax.
And despite the fussy direction, the in-scene motivations are poorly handled. You know you can run away, right, instead of shuffling? So that the audience might satisfy itself that every means of escape was tried, before this unstoppable evil had its way? Perhaps bolting and chaining the bedroom door might be in order - especially since the chain is hanging limp, in plain sight, in scene after scene? It won't do any good, but y'know ... And if a character is in terror of her life, the best thing to do is put the camera down while still trained on the action, so the audience doesn't have to wonder why she's still filming. If she needs the camera light to flee through the darkness, then that's OK. And of course: don't split up, and don't go toward the threat that just scared the bejebus out of you, etc. And it's not necessary to give a final homily on the nature of evil: we know what we just saw.
As for the figures of evil, I know many are creeped out just by the sight of clowns, but my first thought was, 'Oh, they hired some specialist mime artists for this bit - that's why they're so still. Do their noses get itchy?'
Yet the atmosphere is genuinely creepy, and I was mostly engaged throughout. Plus there is an original and excellent video conference weird-out at 45 mins that got my adrenaline buzzing. For that, and the mounting hysteria (a la BW, including a distant cry for help that sounds like the first victim) I rate it above average.