Efeitos Colaterais

This film is about a young woman who markets medication to doctors. In the process, she became indulgent in the materialistic pleasures that the drug company can provide. In the end, she found her conscience taking over.

This film is refreshing. For a start, it is not every day that a film about drug companies gets made. Secondly the acting is great. Katherine Heigl portrays the emotions vividly, and is confident and convincing as a drug rep. In addition, the plot is also good, as we get to see how money is showered on the people involved to make drug reps work harder and to make doctors prescribe their drugs.

There are several "interviews" of doctors interspersed in the film, asking the doctors what they feel about the drug reps. In the beginning, the doctor does not like the reps. In the middle, the doctor has a neutral opinion. In the end, the doctor likes the drug rep. It provides an interesting contrast to Katherine Heigl's state of mind.

I think it does reflect what really happens in the drug companies. It exposes how marketing is disguised as 'education for the sake of prolonging life'. I recommend this film!