I had to check who the director of this so called documentary is and I have to say I'm even more disappointed. The guy obviously knows how to put together a visually engaging product (be it movie, doc or commercial) so what happened here?
This looks like a high school project: plenty of stills, meaningless pauses, excessive exposition (telling, telling telling) and not enough "showing".
The Voiceover is awkwardly confusing. I meant voiceovers, because we have Salvatore original comments plus someone else. Why?
Original footage from that era is basically gold and the interviews are neat and entertaining, but it's not enough
Maybe the Ferragamo clan commissioned this doc in exchange for funding the director's next project? Who knows.
What is particularly irritating is that Salvatore life is so full of turns and twists, with so many goals he wants to achieve and so much at stake and yet... it falls so flat it actually hurts. I mean, this guy basically helped creating the Hollywood star system as we know it today, plus popularizing Italian craftsmanship to the Americans. He was a genius since young age, a brilliant entrepreneur and able to discern (and create) real beauty.
How about having reenactment scenes here and there?