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Dave Wong, who has had a 19-year career in film and TV, will oversee all current marketing efforts for Arenas, which bills itself as the leading Latino film marketing company. Specifically, Wong’s mandate encompasses publicity, promotions, media and creative for such clients as Warner Bros. Pictures, 20th Century Fox, Walt Disney Studios, Icon and Relativity Media. Wong is also charged with initiating a general marketing division for the company as it seeks to expand beyond its entertainment base. Before joining La-based Arenas, Wong was VP of National Publicity at Walt Disney Pictures. He also worked at Access Hollywood, E! Entertainment Television and Morgan Creek Productions. “I am very pleased that Dave Wong has joined the team. Dave and Arenas have made marketing magic in many projects before and I am sure under his leadership the Arenas marketing team will reach new levels of success,” Arenas founder and CEO Santiago Pozo said in a statement.

Don Coscarelli has a way of creating heroes, building protagonists in his films, whether he writes them or not, to a point where there's no choice but to do battle with forces of evil. Hell, he's the guy who pit Elvis and a black-dyed JFK against an evil, Mummified spirit. John Dies at the End, Coscarelli's latest, is based on the novel by David Wong, but the material is ripe for Coscarelli tone. Colorful in its elaborate, often horrific characters and not always comprehensive in story, the film is a fine joining of Wong's material and Coscarelli's film grammar. For better or for worse, John Dies could be the quintessential Coscarelli film. To fully synopsize the film would be doing it a disservice. Our lead character, Dave Wong — the novel was written under a pseudonym and acts as a memoir — discovers a drug in his small town, a drug called...

This is a reprint of our review from the Sundance Film Festival.

The problem addressing fans of “Midnight” films and wacky horror can succinctly be found in the opening of Don Coscarelli's “John Dies At The End.” It involves axe handles, zombies, mutant leeches, axe heads, hardware store trips and answering a dead man as to whether or not the axe in question is the same that killed him. Confused? If you are, then you don't want to stick around. If you're too overjoyed that the spiritual successor to Sam Raimi has appeared, you're in luck.

Adapted from the online “journal” turned book by David Wong (Jason Paragin), Dave Wong (Chase Williamson) is coming down from the Sauce, trying to tell his story to a reporter in a Chinese restaurant and not freak out that he's still in-between temporal dimensions. It all involves a viscous black drug known as Soy Sauce,...

The problem addressing fans of “Midnight” films and wacky horror can succinctly be found in the opening of Don Coscarelli's “John Dies At The End.” It involves axe handles, zombies, mutant leeches, axe heads, hardware store trips and answering a dead man as to whether or not the axe in question is the same that killed him. Confused? If you are, then you don't want to stick around. If you're too overjoyed that the spiritual successor to Sam Raimi has appeared, you're in luck. Adapted from the online “journal” turned book by David Wong (Jason Paragin), Dave Wong (Chase Williamson) is coming down from the Sauce, trying to tell his story to a reporter (Paul Giamatti) in a Chinese restaurant and not freak out that he's still in-between temporal dimensions. It all involves a viscous black drug known as Soy Sauce, or the Sauce; one hit lets you experience multiple realities,...