The use of digital marketing and social media could be the difference between Liberal or Labor come September 14. Nic Christensen speaks to the politicians and digital experts embracing online and swinging votes.
It was early June last year when the Prime Minister’s office first reached out to the bloggosphere. Julia Gillard’s office extended the invitation to a group of around 30 prominent female bloggers and high-profile online commentators to join the Prime Minister for afternoon tea at Kirribilli House.
“I got the email and at first I thought it was a joke,” says ‘mummy blogger’ Mrs Woog, who runs the site Woogsworld. “There was a group of us there, I guess you’d call us prominent ‘lady writers of the internet’, but at the end of the day if the Prime Minister asks you to come to afternoon tea, you go.”
Another blogger who attended the afternoon tea, Chantelle Ellen,...
It was early June last year when the Prime Minister’s office first reached out to the bloggosphere. Julia Gillard’s office extended the invitation to a group of around 30 prominent female bloggers and high-profile online commentators to join the Prime Minister for afternoon tea at Kirribilli House.
“I got the email and at first I thought it was a joke,” says ‘mummy blogger’ Mrs Woog, who runs the site Woogsworld. “There was a group of us there, I guess you’d call us prominent ‘lady writers of the internet’, but at the end of the day if the Prime Minister asks you to come to afternoon tea, you go.”
Another blogger who attended the afternoon tea, Chantelle Ellen,...
- 2/8/2013
- by mumbrellahouse
- Encore Magazine
• James Murdoch 'misled' culture select committee
• Questions mount over Coulson's mid-level security check
• Sun features editor sacked over his work at NotW
• Click here for a summary of today's key events
9.45am: Welcome to today's live updates on the still-unfolding repercussions of the phone hacking scandal. Following yesterday's Commons statement and debate, the house in now in recess. Rupert Murdoch has left the UK following his testimony to MPs on Tuesday.
So, on the face of it today could appear a slight respite following an almost absurdly dramatic fortnight. A majority of English daily papers – five against four – lead on other stories, including the unfolding crisis in the eurozone.
But rest assured there will be more to come. Nick Clegg is scheduled to give an end-of-term press conference imminently. Perhaps someone could ask why he looked so detached – disinterested, even – during David Cameron's phone hacking statement. There is also surely...
• Questions mount over Coulson's mid-level security check
• Sun features editor sacked over his work at NotW
• Click here for a summary of today's key events
9.45am: Welcome to today's live updates on the still-unfolding repercussions of the phone hacking scandal. Following yesterday's Commons statement and debate, the house in now in recess. Rupert Murdoch has left the UK following his testimony to MPs on Tuesday.
So, on the face of it today could appear a slight respite following an almost absurdly dramatic fortnight. A majority of English daily papers – five against four – lead on other stories, including the unfolding crisis in the eurozone.
But rest assured there will be more to come. Nick Clegg is scheduled to give an end-of-term press conference imminently. Perhaps someone could ask why he looked so detached – disinterested, even – during David Cameron's phone hacking statement. There is also surely...
- 7/22/2011
- by Peter Walker, Paul Owen, David Batty
- The Guardian - Film News
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