Ju-on: Owari no hajimari

I watched this movie last night right after I watched Ju-on: Black Ghost (2009), which was rather disappointing. I had seen its co-installment, Ju-On: White Ghost (2009) the night before, which was better in terms of scares and atmosphere as well as being more cohesive, still, Black Ghost wasn't a bad effort.

This movie felt like a huge improvement from the previous two installments, which weren't all too bad, but they could have been scarier. I did like that they were shorter than most movies, clocking in at only 60 minutes. This one picks up the pace again that is very similar to Ju-on: The Grudge (2002).

Now, this is not a sequel to Ju-on: The Grudge 2 (2003), so there are certain reviewers incorrectly referring to this movie as Ju-on 3. This is a reboot... an American one is in the works as well. I, for one, really like the non-linear storyline and I never get bored of it. And this is coming from someone who has seen 5 Ju-on movies this week alone (sixth one will be Ju-on: The Final Curse (2015)).

The scares, or the story in general now, has been used in different variations overtime, so it has gotten pretty repetitive now up to the point where I wasn't scared but rather impressed by the changes they made in this movie (talking about the last few scenes here). The very ending was funny and pretty disturbing at the same time.

All in all, I'd recommend this movie to everyone who loves the Ju-on series, it will not be disappointing. Let's see what the sequel, Ju-on: The Final Curse has in store for us.