Rick and Morty is equally one of the most influential pieces of entertainment in the 2010's decade while also creating one of the most insufferable fan bases out of any media in that time, as well.
The premise for the show is one of the most distilled versions of Postmodern ideology that you really can find - there's no real point to anything, objectivity goes right out the window, so might as well do whatever you want while you can.
At its best, this show goes off the rails with (not so subtle) references to other pieces of culture that mixes a push to make fun of the very things that they're referencing. At its worst, it's patronizing and self-referential in a way that's been the catalyst to create some of the egotistical fanbases that it now has.
However, for all that's been said about this show (the good and the bad), that's precisely what has driven its ethos for 7 seasons (and more) - "we can make fun of whatever we want to and do whatever we want to because what you love doesn't actually matter. You and I are both going to die one day."
I love this show for many reasons. Top of the list being - what they make fun of, I also understand and love as well. From Ice T, to Birdperson, to the council of the Rick's, and the commercial for Two Brothers, this show has no problem letting its imagination drive the engine in fresh, new ways while being wholly unoriginal most of the time (and better for it).