The acting here is decent.
The production quality is good.
But you can't get over how stupid the premise, itself, is.
It's supposed to be "like a creepypasta come to life", as one of the characters puts it.
Unfortunately, the story they chose to run with is so implausibly absurd, that it's hard to remain engaged with it.
Let alone take it seriously.
Because the killer here is a mannequin that kills anyone who dares look away from it...hence the title of the film.
It might have been a concept that worked, if it were done better.
However, as it stands...it's just not interesting in the slightest.
One of the problems with it is that there are too many characters.
None of which are properly developed...so you don't care about any of them.
Which is why each death ends up being even more anti-climactic than the one that came before it.
Leaving you to sit through one lackluster, and pointless, kill after another...hoping it will end sooner than later.
Because the kills aren't cool.
There's virtually no gore.
And the mannequin is kind of dumb looking.
Which makes you wonder exactly what they are trying achieve with it...other than to alienate those who chose to dedicate their time to watch it.
Because the plot is so brutally bad.
You simply lose interest in it by the time you reach the halfway point of the film.
After the introduction...I really thought this was going to be cool.
But it was all downhill from there...
...straight to the bottom of the barrel.
So don't fall for the clever marketing.
Because this film sucks.
Do yourself the favour of passing this one by.
So you don't waste an hour and a half on it like I did.
2 out of 10.